Lori Warner

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A Super Simple Explanation of Inbound Marketing [INFOGRAPHIC]

An infographic from The Whole Brain Group explaining simply what inbound marketing is and how it works.

93% of Companies Using Inbound Marketing Increase Lead Generation [New ROI Data]

Take a look at the latest data on the ROI of inbound marketing, and its impact on key marketing metrics,

13 Ways to Spice Up Your Marketing Content With Data

How Inbound Marketing Works, From Start to Finish [INFOGRAPHIC]

An infographic that lays out the inbound marketing methodology, step by …

20 Awesome Inbound Marketing Blogs You Should Be Reading

Just a few years ago, marketers spent much of their of time, money and man power on traditional (outbound) marketing. Outbound marketing includes …

How to Create Your Content Marketing Plan

Content marketing is crucial to developing a worthwhile Internet presence for your blog, website or business. Content marketing helps increase …

10 Tips to Help You Become a ‘Superhero’ Marketer

In the brave new world of Modern Marketing — where digital channels are fueling the need for more sophisticated strategies — marketers need to …

There is NO OBAMACARE RFID CHIP! - Managed Care Matters

Among the top all time posts on MCM was the one a couple weeks ago about the right wing and nut-o-sphere’s claim that the feds are going to require …

Healthcare Social Media Review: Which Tools Work For Your Patients?

Welcome to the HealthCare Social Media Review, where you’ll find all sorts of articles on the intersection of healthcare and social media. Over the …

Perks of Staying at a Disney World Resort

Looking for the perfect place to stay while visiting Disney World? While the Orlando area offers myriad places to stay, there are many advantages to …

Top 10 Content Marketing Strategy Mistakes, and How to Correct Them (Part 1 of 3)

"Content marketing strategy" is a phrase that gets thrown around quite a bit, but how well do we really understand it?<p>Let's break down this terribly …

Hey, B2B: Grow Up and Get a Social Media Strategy, Will You?

Many B2B marketers are still avoiding social media, wondering, "When business customers do participate in social media, how can we tell whether it …

Top 10 Content Marketing Strategy Mistakes, and How to Correct Them (Part 2 of 3)

<i>Editor's note: The previous installment covered three content marketing mistakes: Your content doesn't have specific goals; your content doesn't have</i> …