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Facebook, Twitter or Instagram: Determining the Best Platform for Mobile Marketing

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p><b>Q: If I have to choose between Facebook, Instagram and Twitter, which one is the most effective for mobile marketing?</b> <i><br>-Khairul Azmiar<br>Malyasia</i><p><b>A:</b> The social ecosystem is steadily growing, which means marketers must be more strategic than …

Marketing

A Brilliantly Simple Design Transforms Old Boxes Into School Desks And Bags

The Help Desk uses a stencil to put essential school supplies in the hands of poor school children in India.<p>Most schools in rural India can’t afford basic supplies like desks, and most of the students attending them can’t afford backpacks. The Bombay-based nonprofit Aarambh worked with designers to …

Coke launches free fitness classes as part of £20m anti-obesity drive

en_GB<p>article<p>Coca-Cola Great Britain is launching a £20m anti-obesity drive as part of its efforts to get 1 million people in the region more active …

Airbus Has Its Sights Set On Hybrid Electric Planes

MUNICH (Reuters) - Aircraft maker Airbus Group NV<p>is learning from carmakers as it works on developing a small plane powered by hybrid electric engines that could represent its first move into the market for regional jets.<p>The development of a regional plane, seating between 70 and 90 people, that …

Starbucks credits loyalty programme for global sales boost

en_GB<p>article<p>Starbucks has credited its ‘best-in-class’ loyalty programme for helping to boost global sales at its coffee shops but revealed that …

These Guys Met On Craigslist And 2 Years Later Their Startup Raised $37 Million And Is Threatening Amazon

Well, unbeknownst to them, these three guys were part of the controversy. Their company, DigitalOcean, runs the cloud service that hosts Beyoncé's website. But they didn't know about her album plans until they saw the traffic go crazy on their cloud that day.<p>"We had no idea," co-founder and CEO Ben …

Startups

12 Reasons Why New Zealand's Economic Bubble Will End In Disaster

New Zealand’s economy has been hailed as one of world’s top safe-haven economies in recent years after it emerged from Global Financial Crisis relatively unscathed. Unfortunately, my research has found that many of today’s so-called safe-havens (such as Singapore) are experiencing economic bubbles …

10 Tactics You Must Use in Your Content Marketing Strategy - Jeffbullas's Blog

Social media marketing is still cool but there is a new kid on the block. The name…”content marketing”<p>So when you think about it, what drives traffic …

Active Twitter Use Could Lead to Divorce and Infidelity, Study Says

Twitter was originally created to help people feel more connected. The irony? Actively using the service may spell trouble for users' actual …

The Micro is a 3D printer 'designed for everyone'

M3D is making a bid to bring 3D printing to everyday consumers. Today the company is introducing the Micro, a product it claims to be the world’s "first truly consumer 3D printer." The Micro — now live (and already funded) on Kickstarter — was designed around three key principles: reliability, …

Hijack! How Your Brain Blocks Performance | Inc.com

So there you are, when suddenly you hear <i>that song</i> that reminds you of <i>that person</i>. And you’re emotionally hijacked-just like that. Good or bad, the song interacts with your neural net and triggers the emotions you have associated with it. Emotional hijacks happen every day, often unconsciously, …

Coffeemakers

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FORTUNE — U.S. technology companies remain silent in the wake of the sudden and escalating standoff between the U.S. and Russia over the latter’s annexation of Crimea in Ukraine, but experts say that economic sanctions could still impact their operations in the country.<p>As U.S. president Barack …

The 14 Differences Between The Boys You Date And The Men You Marry

1. The kind of man you marry says “I love you” and “I’m sorry” because he genuinely feels that way, and he never hesitates to be the one to say it …

Printing Wikipedia Would Take 1 Million Pages, But That's Sort Of The Point

A German-based group called PediaPress is trying to raise enough money to make a print copy of all of Wikipedia. That's right, Wikipedia, the ever-evolving, always-changing, inherently digital encyclopedia of information gathered by contributors all over the world. To say this would be a massive …

Facebook building drones and lasers with Connectivity Lab

The social network is inventing new technologies in house to deliver affordable Internet access to all.<p>Facebook announced Thursday that it's working to troubleshoot the technical and financial obstacles to bringing the Internet to the rest of the world with a team that it's calling Facebook …

Inventions

No more NSA spying? Sorry, Mr Obama, but that's not true

An end to the 'bulk collection' of phone records won't stop the NSA from snooping on us online<p>Last week in the Hague, Barack Obama seemed to have suddenly remembered the oath he swore on his inauguration as president – that stuff about preserving, protecting and defending the constitution of the …