lily marketing How to Think Beyond the Sale and Develop Brand Advocatesverified_publisher Adweek - Farshad Fardad Opinion: The secret to measuring the value of brand advocacy boils down to three letters: CLV, or customer lifetime value As marketers, we like to …
lily marketing Four brand-building activities that lay the foundation for SEO searchengineland.com - Brian Weiss At Google’s inception, one innovation differentiated it as a search engine: It used information gained from off-site sources to inform its estimation …
lily marketing the evolution of advertising marketoonist.com - tomfishburne A few weeks ago, I drew a cartoon on the Future of Advertising, imagining increasingly invasive advertising in our homes, thanks to technology and …
lily marketing 8 brands using voice activation to boost brand engagement cmo.com.au - Steven van Belleghem The new voice-activated era is driving more brands to launch innovative marketing campaigns, with some reaping more success than others. We take a …
