Brand Keys

By Len Stein | Publicity Results: Visibility Public Relations

Amazon ranks first for back-to-school shoppers

Dive Brief:<p>Amazon ranked first for back-to-school consumers shopping both early and late in the season — the only retailer to make both lists in a …

Trends

Looking for Ivanka Trump Clothing? Check Goodwill

While strolling through a Macy's the summer before the 2016 election, Maddie Redder was instantly infatuated with a white, long-sleeved lacy shirt. …

Donald Trump

Gap, Kids Foot Locker Channel Kindness For Back-To-School Ads

To reach parents closing in on the back-to-school shopping mission, both Gap Kids and Kids Foot Locker are using ad campaigns that try to inspire …

Kids

Back-to-School Spending to Average $716 This Year

U.S. parents are expected to spend an average of $716 on back-to-school items this year, a 6% increase over 2016 spending of $675. The best deals …

Trends

Amazon gets off to a fast start with back-to-school shoppers

The back-to-school shopping season is already off to a fast start for Amazon.com Inc.<p>Amazon, No. 1 in the 2017 Internet Retailer Top 500, has grown …

Trends

Selling Coffee to Millennials | GSP

Posted on August 10, 2017 by Steven Cohen<p><b>Selling Coffee to Millennials</b><p>They’ve pushed demand to a record high and price is no object. Millennials sure …

Millennials

Connecting People Through News

Procter & Gamble takes calculated risk with 'The Talk' ad

It's a simple message: Beware of racism in the United States.<p>But Procter & Gamble took a calculated risk with its ad that features black mothers …

Procter & Gamble

Komen foundation's old Planned Parenthood flap haunts candidate in costly U.S. House race

WASHINGTON — Karen Handel, the Republican trying to win a Georgia congressional seat Tuesday in the most expensive House race in U.S. history, has …

Planned Parenthood

Marketer's Brief: Move Over Four Loko, Here Comes 'Natty Rush'

<i>Welcome to the latest edition of Marketer's Brief, a quick take on marketing news, moves and trends from Ad Age's reporters and editors. Send</i> …

Dunkin' Donuts

AT&T To Sunset 'Time Warner' Brand, Bests It In Consumer Credibility

AT&T, gearing up to take charge of Time Warner, reportedly plans to dump the media company’s corporate name.<p>It’s not the first time a major brand has …

Time Warner

And the most patriotic brands in America are…

As the US gears up to celebrate the 241st anniversary of its independence on July 4, research consultancy Brand Keys released its 15th annual survey …

Chipotle links sick worker to latest Norovirus outbreak

LOS ANGELES (Reuters) - Chipotle Mexican Grill Inc (CMG.N) is retraining kitchen crews on food safety and enforcing a zero-tolerance policy for employees refusing to abide by new rules, after identifying a sick employee as the cause of a Norovirus outbreak that forced it to briefly close a …

Norovirus

Once-sparkling Tiffany has lost its luster

The turmoil at Tiffany & Co. reached a climax on a Sunday in February, just hours before the launch of a new Super Bowl ad campaign featuring Lady Gaga.<p>Instead of congratulating Chief Executive Frederic Cumenal on his effort to update the face of the 180-year-old jeweler, the board of directors had …

Tiffany & Co

Made in America: Brand Boon or Brand Burden?

Made in America: A rallying cry, a blunt instrument, a razor that might cut both ways. Our new president stoked the flames of the faithful with his …

Made in America

Survey ranks most patriotic brands in America

INDIANAPOLIS, IN (WISH/WCMH) — A survey released the results of what consumers believe are the most patriotic brands in America.<p>Jeep took the top …

Levi Strauss

NEW YORK: Media and social brands, including Fox News, MSNBC, Twitter and Instagram, feature for the first time in a list of America's Top 50 Most …

Jeep Named As Most Patriotic Brand

<b>So it's nearly July 4th, and what better way to get into the patriotic spirit than to find out that Jeep has topped the list of brands most resonant</b> …

Levi’s® - A True ‘Patriotic’ Brand

Looking to celebrate this July 4th weekend in true style? Bust out the stars, stripes and Levi’s®.<p>After all, our jeans are as recognized across the …

Newbies in Brand Keys list of most patriotic U.S. brands

Which U.S. brands are the most patriotic? On this, the 241st anniversary of independence, research consultancy Brand Keys reveals all.

Marketing

New survey ranks most patriotic brands in America, just in time for July Fourth

INDIANAPOLIS, IN (WISH/WCMH) — A survey released the results of what consumers believe are the most patriotic brands in America.Jeep took the top …

Levi Strauss

Survey ranks ‘most patriotic’ brands in America

INDIANAPOLIS, Ind. (WISH/WCMH) — A survey released the results of what consumers believe are the most patriotic brands in America.<p>Jeep took the top …

Levi Strauss

Jeep, Coca Cola, Jack Daniels, Ford all make America's patriotic brands list

As the US gears up to celebrate the 241st anniversary of its independence on July 4, research consultancy Brand Keys released its 15th annual survey …

10 Things You Need to Know for Tuesday, July 4

<b>Jeep</b> tops ranking of America’s most patriotic brands this Fourth of July holiday.<p>Today's marketplace & political arenas, have subtly changed which …

Emotional Connections Lead to Customer Loyalty for Most Patriotic Brands

What better day than today to look at a list of the most Patriotic brands in the U.S.?<p>According to the 15th annual Brand Keys survey of American …

Survey ranks ‘most patriotic’ brands in America

INDIANAPOLIS, Ind. (WISH/WCMH) — A survey released the results of what consumers believe are the most patriotic brands in America.<p>Jeep took the top …

These Are America's Most Patriotic Brands

Wrapping a brand in the American flag can give it a boost, but it can also come off as crass.<p>Consumers don't necessarily believe the message …

These Are America's Most Patriotic Brands -- The Motley Fool

A new survey reveals some expected winners and a few surprises.<p>Wrapping a brand in the American flag can give it a boost, but it can also come off as …

Levi Strauss

Jeep, Disney, Levi Strauss Deemed 'Most Patriotic'

Jeep, Disney, and Levi Strauss lead an otherwise dramatically re-drawn list of patriotic brands, according to Brand Keys.<p>The 15th annual survey …

Levi Strauss