Laura

18 Flips | 2 Magazines | 4 Likes | 2 Following | 1 Follower | @lekirchner | Keep up with Laura on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “Laura”

3 Ways To Engage Customers Through Social Media

Most companies have embraced social media as part of their marketing mix, but they don’t always understand what makes it successful. That means their efforts are often through trial and error.<p>Meanwhile, there’s rising pressure on marketing budgets even as organizations look for ways to identify, …

Facebook NFL video clips deal will hurt TV advertising.

<i>This article originally appeared in</i> Business Insider.<p>Facebook just sliced off another piece of TV's advertising pie. It has signed a deal with the …

10 Must-See Digital Marketing Stats From the Week: Dec. 15-19

Here are this week's 10 most intriguing numbers from the digital marketing space, including data about what's currently on the minds of brand …

Social Media

When it Comes to Engaging Customers, Instagram Beats Twitter

A new report shows how people respond to content on the social platforms.<p><i>Correction: An earlier version of this article identified Jan Rezab as the CEO and co-founder of Applovin. He holds those titles at Socialbakers.</i><p>Last week Instagram announced that it had reached 300 million active users, …

Social Media

What's Next for Twitter Advertisers: Video, SEO, & Expanded Audience | Social Media Secrets

When it comes to the inner workings of its advertising network, Twitter tends to hold its cards close to its chest. However, a recent presentation …

Kenshoo: Holiday ads on Facebook costlier than 2013, but still deliver results

Yes, it’s true that advertising on Facebook — especially during the holiday season — is getting very costly. But Facebook Marketing Partner Kenshoo …

Mark Zuckerberg and Facebook’s Plan to Wire the World

handauli is a tiny town in rural India about a four-hour drive southwest of New Delhi. India’s a big country, and there are several Chandaulis. This …

Tim Cook

Why Are People Obsessed With This $220 Toothbrush?

Shop This<p>Previous<p>INFOPhilipsDiamondclean Electric Toothbrush$189.95BUY<p>Next<p>This is a story about a $220 toothbrush. I'm just going to be up-front …

Dentistry

25 Must-See Wedding Photos From 2014

As 2014 comes to a close, we can confidently say that this has been an amazing year for wedding photography.<p>We've scoured wedding blogs, Pinterest and reached out to talented photographers across the country and around the world to compile the very best wedding photos of 2014. Below are 25 of our …

The 5 Best-Selling Fragrances of 2014

From the editors of ELLE.com, a ranking of the most popular fragrances of the year.<p>You know when you walk into your favorite department store and are immediately inundated with hundreds of beauty products to choose from? It's an overwhelming feeling.<p>Thankfully, Rank & Style came along and …

Amazon's Prime Now offers 1-hour delivery in Manhattan

Amazon upped the ante in the shipping wars by announcing Prime Now — a service offering one-hour delivery.<p>Though the service is now up and running, …

Facebook Needs To Prove It Can Drive Store Purchases

Facebook has something important prove to brand marketers. Despite the growth of ecommerce in the last decade, over 90 percent of consumer purchases still happen in physical stores. And so Facebook has become increasingly driven to correlate ad impressions on its platform with in-store purchases, …

Digital Reading Company Kobo 'On Pace To Be A Billion Dollar Company'

Where Barnes and Noble is waffling about tablet manufacturing, has recently shed a CEO and is in some financial distress, the Canadian-founded, Japanese-owned digital e-reading company, Kobo, seems to be flourishing. They are growing in revenue, launched several new e-reader and tablet devices that …

America’s Top 10 Lakes to Visit This Fall (Photos)

Take a Dip<p>Lake trips offer the perfect mix of relaxation and water action, plus the chance for some moonlit skinny-dipping.<p>09.02.13 4:45 AM ET

Top 20 U.S. Small Hotels: Andrew Harper's Picks (Photos)

Best Small Hotels<p>Too many hotels to choose from? Andrew Harper rounds up the best luxury, small hotels in America.<p>09.09.13 5:00 PM ET