Jay Powell

182 Flips | 5 Magazines | 1 Like | 2 Following | 7 Followers | @ldmthjay | Keep up with Jay Powell on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “Jay Powell”

This DIY Under-Desk Organizer Is Easy to Build, Even in Small Spaces

Getting your DIY on in a small space isn't easy, especially if every surface counts. This under-desk storage drawer gives you a place to keep your …

Chinese mobile games' ARPPU is over $30, and other new benchmark data

What kind of ARPPUs are typical in different parts of the world? How much should you pay to acquire a user? How many users can you expect to spend …

Mike Bithell: Indies, stay off of mobile until you've "built a name for yourself"

After enjoying a year of unexpected success, <i>Thomas Was Alone</i> creator Mike Bithell has brought his critically acclaimed game to the iPad.<p>With all eyes …

Being the Best Unsuccessful Indie | Reiterated, A Game Design Blog

If you want to go only by the numbers, stop reading this post. My company, Iterative Games, ran a $5,000 Kickstarter that was barely funded (thank …

2.4 billion hours of eSports watched in 2013

Thanks to the popularity of online games like <i>League of Legends</i>, more people than ever are watching eSports -- and this trend is set to continue for …

A comprehensive list of metrics for free-to-play games

<i>This is a guest post from Shyamal Dave of Mech Mocha, an independent free-to-play studio based in Ahmedabad, India.</i><p>A decent number of downloads is a …

A game veteran's hard lesson on the humane way to shut a startup

<i>Disclosure: The organizers of the Videogame Economics Forum paid my way to France, where I participated in a couple of conference sessions. Our coverage remains objective.</i><p>Alain Tascan built a great reputation in gaming as the founder of two major development studios for two of the top game …

Juan Gril on the Advantages and Challenges of Self-Publishing | Casual Connect Video

“Today, you have enough tools to do a $5,000 investment and get 5,000 installs and see what your return on that investment is,” Juan Gril explains …

Achievements turned legit: Play games, get rewarded with stuff from Amazon, Target, and more

The best part of a long day playing Skee-Ball and Whack-A-Mole at the arcade was getting to cash in your tickets for prizes. This concept is now starting to take off on mobile, and the prizes are still just as real.<p>Real-world loyalty network Lootsie launched its software-development kit today. This …

Low conversion in free-to-play is a feature, not a bug

<i>This guest post from Eric Seufert was originally published on his blog Mobile Dev Memo.</i><p>An article excoriating the supposed plague that is …

Free-to-play farce: Publishers pushing indies to implement pay-to-win tactics

Mobile publishers are piling increasing pressure on indie developers to implement aggressive monetisation structures in their games, focusing on …

A Long Bloody Walk in Metal Boots - 8 Years to Make Dieselstormers Fly

<b>The following blog post, unless otherwise noted, was written by a member of Gamasutra’s community.<br>The thoughts and opinions expressed are those of</b> …

The gamification of buying games

Last weekend, GOG wrapped up its second Insomnia Sale, a promotion where only one game is on sale at any given time. However, that game receives an …

Emerging ad formats in mobile user acquisition

The astonishing upward trajectory of Facebook's stock price -- documented in the above chart between June 2012 and May 2014 -- was catalyzed in late …

Digital Advertising

Late nights and lanyards: Never underestimate the importance of attending conferences

You can always tell just how often I've been away from my PC by the number of emails left unread in my inbox. At the end of last week, that number …

Sign up for the Big Indie Pitch at E3 2014

The Big Indie Pitch is back and heading over to the US in time for E3.<p>Yes, on the 10 June the world's best known mobile gaming indie contest, …

Apple allows developers to give away in-app purchases via promo codes

Developers on the App Store can now give away in-app purchases using promo codes, with EA's <i>Real Racing 3</i> the first game to make use of the apparent …

League of Legends parent company Tencent makes $1 billion in profit last quarter

Surprise! The company that owns League of Legends, half of the developer that makes the Unreal Engine, and a portion of Call of Duty publisher Activision is making a lot of money.<p>The Chinese investment and online-gaming giant Tencent reported the results of its fiscal first quarter today. The …

Hearthstone - Heroes of Warcraft monetization analysis

<b>The following blog post, unless otherwise noted, was written by a member of Gamasutra’s community.<br>The thoughts and opinions expressed are those of</b> …

Game Design

Why Disney is pushing further into the preschool mobile space

Just as the prevalence of touchscreen devices grows among preschoolers, so too is Disney’s continued investment in interactive content …

Classroom games are likely to fail if teachers aren't on board

It's all well and good to develop games and technology to be used in the classroom, but if school teachers aren't on board, the games are likely to fail, according to a panel of developers and researchers speaking at the Games for Change Festival in New York.<p>"Presuming we're talking about K-12 …

How commercial games can engage players in social causes

Video games designed for commercial purposes can act as a springboard for engaging players in social causes, according to a panel of developers who recently spoke at the Games for Change Festival in New York.<p>The developers explained that commercial games can benefit social causes through a number …

As Amazon’s fight with book publisher Hachette continues, criticism from authors and others grows

Advertisement<p>9 Comments<p>Credit: Flickr / William Christiansen<p>It’s been a week since it became clear that Amazon(s AMZN) is delaying shipments of …

More games have released on Steam so far in 2014 than all of last year

There have now been more games released on Steam in the first 20 weeks of 2014 alone, than during the entirety of 2013, spelling out the real need …

Game Design

5 top tips for a great indie strategy from Christopher Kassulke

Christopher Kassulke is a man who clearly knows how to keep an indie game company afloat.<p>His entire talk at the Digital Dragons conference in Krakow, …

Five-Forces Analysis has Grim Tidings for Free-To-Play on Mobile

<b>The following blog post, unless otherwise noted, was written by a member of Gamasutra’s community.<br>The thoughts and opinions expressed are those of</b> …

Innovation