Laura Colvin

50 Added | 5 Magazines | 4 Followers | @lauracolvin | Keep up with Laura Colvin on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “Laura Colvin”

The Social Media Frequency Guide: How Often to Post to Facebook, Twitter, LinkedIn And More

Subway has this sandwich with Fritos on it. I know this because their commercials play constantly on my TV and computer such that I nearly have the …

Conversion tracking for websites

Once you’ve set up a website tag, reporting for website conversion tracking is available on the <b>Campaigns</b> tab. You’ll see the number of conversions …

Analytics

3 Key Hashtag Strategies: How to Market your Business & Content

If you know how to use Instagram or Twitter or Instagram for marketing, hashtags should be familiar to you. But do you know how to use them …

Facebook Pixel

Get ideas<p>Connect with us<p>Explore insights and data tools<p>The Facebook pixel<p>A piece of code for your website that lets you measure, optimize and build …

Taco Bell Explains Its Social Media Blackout and How It Lit Up Mobile Orders Within Hours

One day after launching a mobile payment and ordering app, Taco Bell says its stunt to shut down social media had some initial success.<p>On Tuesday, 90 …

Advertising

Predicting the Growth of Your Social Network

The ability to gauge a marketing campaign in action is essential and exists for most traditional channels. The most glaring exception is social media. Organic’s Steve Kerho unveils a new way to examine an initial campaign splash to determine whether to expect a tidal wave or just a few ripples in …

Marketing

Mobile Is Eating the World (2014)

There is no point in drawing a distinction between the future of technology and the future of mobile. They are the same. In other words, technology is now outgrowing the tech industry.

Mobile

This tool could make your tweets more popular

Style may trump substance when it comes to Twitter popularity, according to researchers at Cornell University.<p>A study backed by the National Science …

the npr social media desk

On October 30, 2013, we started the Social Media Desk Tumblr as a place to “talk about the work we do … our projects, our experiments, our …

Klout Is Basically Dead, but It Finally Matters

Almost nothing is “uniquely American,” except for Americans’ overuse of that phrase. But the idea of <i>likability</i> comes close to being an American …

Snapchat Gets Into the News Business With the Launch of 'Discover'

Snapchat's long-awaited news tool, Discover, is finally here, letting media outlets post bite-sized content on the popular messaging app.<p>The company …

Has Snapchat peaked? Comscore numbers suggest flat growth in 2014

Advertisement<p>3 Comments<p>Credit: Gigaom Illustration<p>Snapchat’s user growth seems to have stalled toward the end of 2014, according to new Comscore …

Snapchat

What Teens Really Think about YouTube, Google+, Reddit and Other Social Media

Written by an actual teen<p>Based on the unexpected response to my original post, I’ve decided to discuss some of the social networks that I left out of …

A Teenager’s View on Social Media

Written by an actual teen<p><b>I read technology</b> articles quite often and see plenty of authors attempt to dissect or describe the teenage audience, …

Twitter’s ‘While You Were Away’ Recap Feature Is Rolling Out To Many Users

Back in November, Twitter announced plans to implement a number of new initiatives to boost user engagement, and one of those features — a ‘While you were away’ recap of tweets you may have missed — appears to be rolling out to significant numbers of users.<p>It is not live for all at this point, but …

For Success In Social Media, Conversation Is Not Enough–You Need Narrative

Cognitive anthropologist Bob Deutsch argues that brands seeking connections with people should be looking to enter their self-narratives, not their conversations.<p>Let’s begin with a couple of “So What?” questions: A brand has 20 million Facebook likes. So what? A brand’s tweet “breaks the Internet.” …

The Brain

The Anatomy of a Perfect Facebook Post

<i>This post originally appeared on the Buffer blog.</i><p>You post to your Facebook page, hoping you’ve hit upon something that works.<p>How great would it be know that the post you just published had the best chance of maximizing clicks, likes, and comments.<p>Facebook posts especially—given the dramatic dip in …

Facebook Is for Republicans; Twitter Is for Democrats

If you're looking to find (or avoid) Republican messages in social media, Facebook may be your best bet. For Democratic messaging, head over to …

Social Media

Instagram Rolls Out Deeper Analytics for Advertisers

Instagram launched a suite of deeper analytics for advertisers on Thursday that are targeted to offer greater visibility into how their campaigns are …

Privacy in the Internet of Things Era

<i>Wojtek Borowicz, community evangelist at Estimote, freelance writer and a strong believer in the Internet of Things.</i><p>We’ve already entered the Internet of Things: a world where everything is connected, with billions of devices storing and exchanging data about each other and about their users – i.e. …

Report: Facebook Readying App for Anonymous Sharing

Facebook might soon offer the option for users to share with one another completely anonymously.<p>The social network is preparing to launch a …

Vine Loops Don't Mean What You Think They Mean

When Vine prankster Lele Pons recently broke the 1 billion loop milestone, I realized we finally had proof that the view measuring system Vine …

Facebook 'Safety Check' Tells Friends You're OK in a Natural Disaster

Some status updates are more important than others.<p>With that in mind, Facebook on Wednesday announced Safety Check, a new feature that lets friends …

Snapchat to Show Its First Ads This Weekend

Snapchat has announced that it will show its first advertisements in its disappearing message app starting this weekend. The company pledged to not place ads next to personal communications, instead reserving promotional content for its “Recent Updates” section.<p>The ad will disappear after viewing …

REVEALED: The Demographic Trends For Every Social Network

In a new report from BI Intelligence, we unpack data from over a dozen sources to understand how social media demographics are still shifting.<p><i>Here are a few of the key takeaways from the BI Intelligence report:</i><p>Facebook still skews significantly female. Women in the U.S. are more likely to use …

Why Your Current Social Media Strategy is Wrong

<i>Piers Cooper is CEO of Addvocate, a startup that created a platform to let brands harness the trust and breadth of the people who know their companies best.</i><p>Some of the biggest brands in the world are spending big bucks in the hope of turning paid likes and followers into measurable ROI. Guess what: …

Your Embedded Instagrams Will Now Appear Much Bigger and Clearer

Instagram rolled out a big improvement to the way embedded photos will look on the web on Thursday.<p>Embedded Instagram photos will now be bigger and …

7 tools for scraping - Use for datajournalism & insightful content

<b>I’ve been creating a lot of (data driven) creative content lately and one of the things I like to do is gathering as much data as I can from public</b> …

Python Programming