LaShawnda D. Wrice

26 Added | 6 Magazines | 13 Likes | 3 Following | 3 Followers | @lashawnda4u | All about information and technology

How to Gather 100,000 Emails in One Week (Includes Successful Templates, Code, Everything You Need)

<b>This story is about the launch of Harry’s, a new men’s grooming brand.</b><p>Specifically, it will explain how they gathered nearly 100,000 email addresses …

My Book Marketing Plan: How I Sold 5000 Books in Four Weeks

In January of 2015, I wrote an article on How and Why I’m writing a book in 2015. In July of the same year, I released that book, <i>The End of Jobs</i>. …

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3 Fail-Proof Strategies for Creating Viral Content in 2016

<i>Image source: photodune</i><p>Admit it. We've all invested hours into crafting the perfect catchy title and compelling hook for a blog post on a trending topic and thought, "This is it! I'm finally going viral! Internet, here I come!" The inevitable result: our content gets a handful of shares and …

Let’s Be Friends: Integrating Email And Social Media

Twitter, Facebook, Instagram, Pinterest, Email…the list goes on. There are so many channels to manage and keep track of these days, how do you do it? …

Who needs FaceTime? 4 video-calling apps for Android

If you're looking to video chat, these apps can help stay connected with HD video and extra features too.<p>For staying connected, video calling is still all the rage. More personal than a phone call, but just as easy, video calling is often free and the feature is popping up in more apps, including …

65% of Facebook’s Video Views Are Now on Mobile Devices

Sixty-five percent of global Facebook video views occur on mobile devices, according to the social media giant, which revealed a handful of stats …

Advertising

What’s the next big thing for online advertising? 7 predictions for 2015

The online advertising world is both exciting and challenging, as it often changes overnight. Blink, and you may miss out on a key development.<p>Smart players should position themselves ahead of the curve in 2015, strategizing and soaking in predictions about where the market will head next year. …

Mind Your Email Marketing "ABCs" To Move Forward In 2015

Columnist Daniel Faggella shares his method for creating effective email campaigns through strategic use of brand promotion and customer segmentation.

Marketing

Facebook 101: A Complete Walkthrough for Businesses

Getting your marketing strategy up and running can be challenging, but our Facebook 101 walkthrough provides tips on content, analytics and more.

Attention, marketers: Shocase opens a social community for you

If you’re a marketer who’s been feeling left out of vertical social networks like Doximity for doctors or ResearchGate for scientists, Shocase is looking for you.<p>Today, this social community for marketing professionals officially opens its doors.<p>“We’re like Facebook, in that we’re a social …

Marketing

The New Age of SEO: Why Your Approach Must Change

The old adage "adapt or die" could never be more true when it comes to SEO strategies these days.<p>SEO best practices are going to change whether we like it or not. It's easy to get set in your ways and feel comfortable with your current strategy, but this isn't going to be sustainable in this …

Public Relations

How To Win Friends And Influence People In The Digital Age

Throughout human history, the predominant way we’ve built relationships is through real-time conversation. This throne is about to be taken over if it hasn’t already been.<p>As I wrote about in Why Creating Content Trumps Face-To-Face Meetings, the new king of the land is content.<p>Beers at the bar has …

Top 10 Branded Videos: GoPro Shows It Doesn’t Need Jaw-Dropping Footage to Create Buzz

It's well-known that GoPro's products market themselves, filming jaw-dropping footage around the world that online viewers can't seem to get enough …

Advertising Industry

For Brands, 2015 Is Shaping Up to Be the Year of Positivity

Can a brand help improve a consumer's state of mind or even dare to make them happier? That's what marketing for brands like Coca-Cola, McDonald's …

Advertising

What Is Branding? This Thought-Provoking Video Tells You in Just 2 Minutes

What is branding? You could spent a thousand years reading a million books on the subject. Or you could watch the two-minute video below, which tries …

Advertising Industry