Leticia A. Baião

71 Flips | 6 Magazines | 19 Likes | 7 Following | 12 Followers | @labaiao2014 | Keep up with Leticia A. Baião on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “Leticia A. Baião”

100 sites de pesquisa acadêmica que você deveria conhecer

Olá, pessoal!<p>Quando você precisa de <b>material acadêmico</b> para fazer algum trabalho, você sabe onde procurar?<p>Pois saiba que existem inúmeros sites com um …

Gastador, pão-duro ou frugal? Conheça seu perfil e aprenda a gastar dinheiro sem culpa

<i>Muitas pessoas nos perguntam quanto deveriam poupar e investir todos os meses. Hoje trazemos aqui no blog a metodologia do Tiago Guedes, do site</i> …

The 1 Thing That's Really Wrong With Millennials, According to a Former Spy Chief

Have the generations really got very different principles?<p>While other names have felt vaguely vacuous -- Gen X, for example -- the word <i>Millennial</i> has become an epithet for self-centered, self-obsessed, selfie-regarding, entitled whiners.<p>Which does seem a tad unfair. Especially if you've met one or …

Employment

500 Greatest Albums of All Time

The <i>RS</i> 500 was assembled by the editors of <i>Rolling Stone</i>, based on the results of two extensive polls. In 2003, <i>Rolling Stone</i> asked a panel of 271 …

Albums

Execution Is a People Problem, Not a Strategy Problem

Photography by Joe Munroe<p>Paul,* the CEO of Maxreed, a global publishing company, was having trouble sleeping. Publishing is an industry that’s changing even faster than most other fast-changing industries, but Paul wasn’t awake worrying about his strategy. He had a solid plan that took advantage of …

Management

9 Apps to Kickstart Your Mental Health Resolutions

While it’s always a good idea to make it a resolution to get fit and eat healthy in the New Year, we’re also making it a priority to get our brains in shape by trying to live more mindfully in 2017. That’s why we decided to set ourselves up for success (because let’s be honest — sticking to a New …

Can This Board Game Prepare You For The Future Of Work?

IMPACT asks players to think like futurists–anticipating change, responding to unforeseen events, and living with uncertainty.<p>Other than a brief chat with a college career counselor, or that time a family member asked what you wanted to be when you grew up, has anyone encouraged you to look into …

Acquainted

Customer Journey Mapping: What You Must Know

As technology advances, customers become more demanding. I would even argue that today’s customers are far more demanding than they were just two or three years ago. The more connected we become, the more impatient consumers get for products that are better and faster than the original.<p>Of course, …

Silicon Valley’s fastest growing companies succeed because they aren’t focused on selling

A trait shared by the fastest growing and most disruptive companies in history—Google, Amazon, Uber, AirBnb, and eBay—is that they aren’t focused on selling products, they are building platforms. The ability to leverage the network effects of a platform is something that the technology industry …

Innovation

Conheça Flag, a “plataforma de disrupção criativa” inventada por Roberto Martini

<i>Mariana Castro, que assina esse texto, lançou Empreendedorismo Criativo (Portfolio/Penguin, 199 pgs), onde conta em detalhes o case da Flag e mais</i> …

Creative Destruction

Joseph Schumpeter (1883–1950) coined the seemingly paradoxical term “creative destruction,” and generations of economists have adopted it as a …

Meet the new Brazilian consumer

Amid one of the country’s most severe recessions, how can consumer-goods companies and retailers succeed in Brazil?<p><b>So much can change</b> in just a few …

eCommerce

Brasil terá que escolher entre combater pobreza ou manter privilégios fiscais, alerta Banco Mundial

Gastos do governo com assistência social aos mais pobres são menores que um terço das despesas com previdência para brasileiros em melhor situação. …

Be user centered, not user led

There’s a common misconception out there that user centered design means being led by the user.The clearest example is the oft-repeated fallacy that …

Take It From an Expert: Design Is More Important Than Ever

We’ve been saying it for a while and now John Maeda has delivered the data to prove it: Design is more integral to good business than ever before. …

Design Centric -- What Is It in Practice?

<i>Co-written by Finn Birger Lie</i><p>Large established organizations and small entrepreneurial ventures alike now understand that design is important to their business success. Could the next step be for these organizations to actually become design centric?<p>Now observed for over a decade, the returns of …

How Samsung Became a Design Powerhouse

Until 20 years ago, South Korea’s Samsung Electronics manufactured inexpensive, imitative electronics for other companies. Its leaders valued speed, scale, and reliability above all. Its marketers set prices and introduced features according to what original-equipment manufacturers wanted. Its …

Design

2014 Design Value Index Results and Commentary - Design Management Institute

The Design Value Index Study shows 10 year returns yielding 2.19 times (219%) that of the S&P 500.<p>The ability to create compelling products and …

The Value of Design

Design-driven companies outperform the<br>S&P 500<br>by 219%<p>Much has been written lately about the strategic value that design can add to organizations of …

Building a design-driven culture

It’s not enough to just sell a product or service—companies must truly engage with their customers. Here’s how to embed experience design in your …

Introduction—The new organization

Sweeping global forces are reshaping the workplace, the workforce, and work itself. To help organizations and their leaders understand these changes, …

Human Resources

5 Key Trends In Design Leadership

Design finally has a seat at the table. Here’s what is next.<p>General Electric, the nation’s largest industrial company, recently announced it will relocate its headquarters from suburban Connecticut to tech-centric Boston. Intriguingly, of the 800 employees going to the new headquarters, only 200 …

Design

The Latest In Prison Education? Design Thinking

The MakeRight initiative teaches incarcerated people empathetic design with the aim of reducing recidivism.<p>From packaging that prevents shoplifting to furniture that guards against thieves, projects originating from the Design Against Crime Research Center (DACRC)–a program at Central Saint Martins …

Design

Design thinking for better philanthropy

<i>Above: Terry Mazany of the Chicago Community Trust and Neha Singh Gohil of the Silicon Valley Community Foundation take part in a design thinking</i> …

How This Company Turned Charity Into a Business Model (and Why It Works)

The leader of 1Face, Fam Mirza, said, "While our business has shown the good the corporate sector can do for charitable causes, it demonstrates how philanthropy has changed in society as a whole."<p>Deciding on the best model for your big idea is always difficult. An idea is just an idea. No matter …

Entrepreneurship

Do we need to rethink how we measure economic activity?

Watch Sir Charles Bean discuss his review of UK economic statistics in the video above<p>The modern economy is a complex entity, subject to a continual …

The Divide: important new documentary about income inequality based on "The Spirit Level"

Kate Pickett and Richard Wilkinson's 2011 book The Spirit Level: Why Greater Equality Makes Societies Stronger was an instant classic for the way it …

Tony Blair

Growing wealth inequality 'dangerous' threat to democracy: experts

OXFORD, England (Thomson Reuters Foundation) - Growing global wealth inequality is becoming a fundamental risk to democracy and to economies around the world as more people feel government rules “rigged” in favor of the rich leave them with few options, investors and governance experts said …

Income Inequality

Startups Don't Fail On Ideas, They Fail On Execution

Young companies don’t fail on good or bad ideas. They fail on execution. Yet many young startups make the mistake of focusing on the big idea or the high concept rather than the art and science of turning business plans into thriving businesses.<p>In a candid conversation with Yossi Vardi, an icon of …

Startups