Kyle Petzinger

199 Added | 3 Magazines | 6 Likes | 6 Following | 476 Followers | @kylepetz | Online marketing, android, social media, sports, craft beer, and general technology junkie. Read and learn.

The Extraordinary Life of Nikola Tesla

Match the following figures – Albert Einstein, Thomas Edison, Guglielmo Marconi, Alfred Nobel and Nikola Tesla – with these biographical facts:<p>Spoke …

‘I Forgot My PIN’: An Epic Tale of Losing $30,000 in Bitcoin

<b>The Trezor: January 4, 2016: 7.4 BTC = $3,000</b><p>In January 2016, I spent $3,000 to buy 7.4 bitcoins. At the time, it seemed an entirely worthwhile thing …

The weird power of the placebo effect, explained

Yes, the placebo effect is all in your mind. And it’s real.<p>Over the last several years, doctors noticed a mystifying trend: Fewer and fewer new pain drugs were getting through double-blind placebo control trials, the gold standard for testing a drug’s effectiveness.<p>In these trials, neither doctors …

Placebos

Your Brain Doesn't Contain Memories. It Is Memories

Recall your favorite memory: the big game you won; the moment you first saw your child's face; the day you realized you had fallen in love. It's not …

The Brain

Yahoo’s Demise Is a Death Knell for Digital News Orgs

The beleaguered company’s failure is a sign of what’s to come for many ad-based websites.<p>Yahoo filed its final quarterly report this week. And just like that, the once-mighty tech firm is exiting public trading.<p>The company has been unraveling—slowly and spectacularly—for more than a decade now. But …

Advertising

Facebook and the Cost of Monopoly

The shamelessness was breathtaking.<p>Having told a few jokes, summarized his manifesto, and acknowledged the victim of the so-called “Facebook-killer” …

A.I. Versus M.D.

What happens when diagnosis is automated?<p>One evening last November, a fifty-four-year-old woman from the Bronx arrived at the emergency room at Columbia University’s medical center with a grinding headache. Her vision had become blurry, she told the E.R. doctors, and her left hand felt numb and …

Machine Learning

Chase Had Ads on 400,000 Sites. Then on Just 5,000. Same Results.

As of a few weeks ago, advertisements for JPMorgan Chase were appearing on about 400,000 websites a month. It is the sort of eye-popping number that has become the norm these days for big companies that use automated tools to reach consumers online.<p>Now, as more and more brands find their ads …

Fake News

ESPN Has Seen the Future of TV and They’re Not Really Into It

The main <i>SportsCenter</i> studio at ESPN’s headquarters in Bristol, Conn., is a blue-lit box. The ceiling is as high as a cathedral’s, and there’s enough …

Media Industry

How Aristotle Created the Computer

The philosophers he influenced set the stage for the technological revolution that remade our world.<p>THE HISTORY Of computers is often told as a history of objects, from the abacus to the Babbage engine up through the code-breaking machines of World War II. In fact, it is better understood as a …

Mathematics

Ad Agencies and Accountability

It’s never a good thing when a news story begins with the phrase “summoned before the government.” That, though, is exactly what happened to Google …

The Anatomy of Charisma - Issue 45: Power

For weeks I had been researching what science has to say about the power of charisma. Why do some people so clearly have it and others don’t? Why do …

Charisma

Intelligence: a history

Intelligence has always been used as fig-leaf to justify domination and destruction. No wonder we fear super-smart robots<i>By Stephen Cave</i>Read at Aeon

Artificial Intelligence

How Europe became so rich

In a time of great powers and empires, just one region of the world experienced extraordinary economic growth. How?<i>By Joel Mokyr</i>Read at Aeon

Henry Viii

The Inside Story of BitTorrent’s Bizarre Collapse

Last April, a pair of cousins named Bob Delamar and Jeremy Johnson became co-CEOs of BitTorrent. Delamar was a bearded Canadian Japanophile in his …

How I turned a traffic ticket into the constitutional trial of the century | Ars Technica

Or, how I got a cop to admit that he perjured himself in Alabama traffic court.<p>Adam MacLeod is an associate professor at Faulkner University’s Thomas …

Lawsuits

Google Makes So Much Money, It Never Had to Worry About Financial Discipline—Until Now

Earlier this year, Astro Teller, a ponytailed scientist and science fiction writer, gave a TED Talk.<p>It was a first for Teller, but not for X, or …

Google Glass

A visual introduction to machine learning

In machine learning, computers apply <b>statistical learning</b> techniques to automatically identify patterns in data. These techniques can be used to make …

Machine Learning

Murder, intrigue, and the mysterious origins of vodka

We’ve mixed it with OJ, hidden it in flasks, refilled parents’ bottles with water. But where did vodka come from?<p>Take a good look at the vodka section of your local liquor store. On the upper shelves you’ll find shimmering glass bottles of all shapes and sizes originating from every corner of the …

Inside a Moneymaking Machine Like No Other

<b>Sixty miles east</b> of Wall Street, a spit of land shaped like a whale’s tail separates Long Island Sound and Conscience Bay. The mansions here, with …

Computer Science

trader535

“And the great shroud of the sea rolled on as it rolled five thousand years ago.” – Herman Melville, Moby Dick<p>“Nature loves to hide.” – Heraclitus<p>1. …

Stock Markets

100 Blocks a Day

Most people sleep about seven or eight hours a night. That leaves 16 or 17 hours awake each day. Or about 1,000 minutes.Let’s think about those 1,000 …

Quilting

The Simple Solution to Traffic

Why city flags may be the worst-designed thing you've never noticed | Roman Mars

Where machines could replace humans--and where they can’t (yet)

The technical potential for automation differs dramatically across sectors and activities.<p><b>As automation technologies</b> such as machine learning and …

Why Salt & Pepper?

The Management Myth

Most of management theory is inane, writes our correspondent, the founder of a consulting firm. If you want to succeed in business, don’t get an M.B.A. Study philosophy instead<p>During the seven years that I worked as a management consultant, I spent a lot of time trying to look older than I was. I …

Business Administration