Kyle Bancroft

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Increase Your ROI by Exploiting the Competition

<i>Tomer Granit is Marketing Manager at AdClarity, a leading marketing intelligence & research platform.</i><p>It’s certainly a bit taboo to be encouraging exploitation, but wait before you judge: we’re not encouraging using dirty practices to exploit your competition. We’re arguing that you’re not using …

How to Stay In Touch Without Being Annoying

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>‘Tis the season where you may be shopping for holiday cards to send to clients, customers and suppliers. While the annual ritual may be a great way to remind those in your Rolodex of your existence, getting the most out of your network …

7 Deadly Sins to Avoid When Creating a Brand Name | Inc.com

Choosing the right name for your business or new product or service is incredibly important. According to a recent survey on brand awareness, 53 percent of consumers reported that the popularity of a brand name definitely affects their decisions when making purchases. A great name can make you more …

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4 Tips for Pursuing Government Contracts

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Federal government contracts worth $500 billion are awarded each year, with the law requiring that 23 percent go to small businesses.<p>But every year officials struggle to meet that goal and having difficulty in meeting the goals of …

9 Books Billionaire Warren Buffett Thinks Everyone Should Read

Even now, he still spends about 80% of his day reading.<p>"Look, my job is essentially just corralling more and more and more facts and information, and occasionally seeing whether that leads to some action," he once said in an interview.<p>"We don't read other people's opinions," he says. "We want to …

Collaborate or Be Killed

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>My first business, a construction company, grew in revenue because of collaboration. I looked to other contractors whose businesses had value to me and that I could add value to.<p>In short, both sides had needs and wants. Instead of seeing …

4 Steps to Test Any Business Idea in 5 Minutes | Inc.com

Everyone has ideas. Most people don't take any action on their ideas. But if you are serious about starting your own business, the first step takes just 5 minutes. And no, it's not to incorporate, or patent, or even find a cofounder. The first step is cheaper, easier, will make a bigger business …

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