krizia soe

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6 Businesses That Need to Be Launched Right Now

We asked entrepreneurs the one idea they wish someone would create to help their company.<p>This story appears in the March 2018 issue of <i>Entrepreneur</i>. Subscribe »<p>Entrepreneurs always need more -- more help, more time, more insight. So we asked: What's the one product you wish someone would create to …

Social Media

No Marketing Strategy Is Complete Without These 4 Content Formats

If you're looking to differentiate your content, these formats are something to consider<p>How can you make sure your marketing stands out in the age of content shock? How can you provide more value to your audience, and get them to pay attention to your messaging, in an over-saturated market?<p>One of …

3 self-made billionaires share the books that helped get them there

If you're looking for something to read this weekend, consider recommendations from some of the world's wealthiest, most successful …

How to Write Thought-Provoking and Attention-Grabbing Email Copy

Writing email copy is not an easy process but it is something you can learn. Make the tone of your correspondence warm and friendly, as if you are writing to one person. In this article, you are going to learn about the different types of email and some creative writing techniques that should help …

8 Free Content Marketing Tools You Should Be Using

With the help of these tools, you'll be on your way to executing a solid plan to engage audiences and build influence -- all without spending an extra penny from your budget.<p>When starting out with a content marketing strategy, it can seem intimidating to go at it alone, especially without tools, …

Instagram Marketing Strategies That Will Double Your ROI

Believe it or not, Instagram can serve as an effective marketing tool for your business. Though every social media platform is unique and has its own …

The Difference Between Tactics and Strategy in Marketing

The internet is full of tips, tricks and tactics for how to get ahead with your online business.<p>"Have you tried a welcome mat? Those can 10x your subscribers!"<br>• "Did you add social media buttons before and after your content? Those can double your shares!"<br>• "Are you using embedded tweets for your …

Social-Listening: 5 Ways To Really Engage With Your Social Media Audience

What do you consider social-media marketing? For most businesses and brands, the answer is simple: an opportunity to publish relevant content, grow your follower base, and generate both thought leadership and engagement.<p>But what if we told you that in limiting yourself to this definition, you’re …

Social Media

5 Ways to Sell More Products via Social Media

Want to drive more sales on social media? Looking for ways to encourage more people to purchase? A few adjustments can help you optimize your social …

Social Media

Your easy 8-step guide to becoming an online influencer

When using this strategy, watch your analytics carefully to see which sites are most effective in terms of targeted traffic. It may be tempting to post to big-name sites, but if you’re not getting results, you’re wasting your time.<p>And don’t discount smaller, niche sites just because of their size! …

Followers Don’t See Their Leaders as Real People

Great leaders, especially in large organizations, aren’t really people. They’re mental images.<p>They may be flesh and blood to the senior team and the assistants in the C-suite, but to people in outer orbits, from operational departments to business units, they are imaginary constructs. Employees …

Here Are 21 Signs Your Company Has Made It

Starting up your own company is just the beginning of an incredible journey.<p>Is starting your own company worth it? Definitely!<p>Usually, it doesn't work. More startups fail than succeed. Only a small percentage of startups will become unicorns--the rest will be donkeys.<p>But when you do achieve …

4 Tips on Generating Buzz for Your Business, According to a PR Expert for Startups

Here are some of the best ways to get people talking about your company.<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Clarity PR -- a London-based firm that represents over 100 startups in industries ranging from consumer retail to fintech -- focuses exclusively on implementing …

Startups

How to create your first mobile app?

Ideas for mobile apps have become extremely common among the average person. While ideas are plentiful, the ability to build and execute a launch is …

Apps

9 Things Passionate People Do Differently

Do you have enough passion in your life? Passion is the difference between playing the piano and being a pianist; it's who you are, not just what you do. Passion makes you leap out of bed in the morning, eager to start your day.<p>Dr. Robert Vallerand at the University of Quebec has studied passion …

Self-improvement

3 Timeless Traits of Highly Successful Leaders

Going all-in and becoming a life-long learner are common leadership traits you can adopt as your own.<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>During my time in stand-up comedy I discovered if I took the right approach, I could learn from others in a way that would help me avoid …

Thought Leadership

5 Social Media Studies That Will Boost Your Marketing Skills

To help you better understand the ever-changing social media landscape, check out these studies.<p>This story originally appeared on Buffer<p>We are very grateful for all the research that has been done on social media.<p>Social media studies have given us great ideas to improve our social media marketing, …

Social Media

Remember These 4 S's for Startup Success

Forget all the other acronyms and theoretical business quadrants. All you need for startup success are these four S's.<p>Business school was (and continues to be) an expensive learning experience, and what I remember most was that every professor claimed their stake to significance by naming or …

10 best new web design tools for January

If you work in the world of web design, whether that be in a studio or working from home, it's vital to keep up-to-date with the latest industry …

From Selling Water on the Street Corner to a Multi-Million Dollar Online Business

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p><i>“Make millions from just your laptop!”</i> I know what you’re thinking: That sounds more like a cheesy infomercial or a daydream fantasy. But think again and meet Army veteran Emanuel “Manny” Hernandez, who went from street-corner water …

Entrepreneurship

4 Cloud Tools to Kickstart Your Marketing Team's Productivity

It's critical for marketing teams to be equipped with the tools required to ensure maximum productivity and transparency.<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Are forces beyond your control putting your marketing team under the microscope, with severe pressure to remain …

Marketing

How to Create Infographics Using PowerPoint or Keynote [Infographic]

Give your inner designer a chance to shine by creating your own infographics.<p>That's right: By using tools you likely already have, you can create …

4 Dumb SEO Tactics That Will Get Your Site Penalized

As you plan your strategy for the year, here are four things to watch out for.<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Is your SEO provider about to get you penalized? Hopefully not, but there is a chance it might. It is too easy to put up a website and advertise SEO services …

SEO

The 4 Costliest Mistakes Businesses Make on Social Media

Social media can either be an asset or a hindrance.<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Social media is a powerful tool, but with this power comes great responsibility. Failure to understand just how influential and damaging social media mistakes can be will result in …

Social Media

5 Key Customer Experience Trends for 2017

<i>Donna Peeples, Chief Customer Officer, Pypestream</i><p>2017 is going to be a transformative year in many ways but none more so than in the business-consumer relationship. The way in which these two entities connect and interact is undergoing a massive overhaul. Most importantly, the communication flows …

A 27-year-old CEO named to the Forbes '30 Under 30' list gives his 2 best pieces of entrepreneurship advice

Johnson is the CEO and cofounder of Visikol, a biotech company that "allows scientists to view tissues in a 3-D space as opposed to the traditional 2-D slices," according to Forbes. This makes it easier to identify diseases like Alzheimer's and cancer in body tissue samples.<p>The 27-year-old Johnson, …

Entrepreneurship

Make 2017 the year you become an elite coder with this top-down training

It’s one of those perennial New Year’s resolutions for the tech-inclined: learning to code. If you’re in the dark about where to start, look no further than this Learn to Code 2017 course collection. You can now get this 10-pack of coding tutorials from TNW Deals… for any price you want to pay.<p>To …

Reboot Capsule Hotel - Branding and Visual Identity

I can’t help myself to really enjoy the concept of staying in a capsule hotel, I had my experience during my trip to Japan. What was the most …

6 Ways to Build Your Email Subscriber List

If you build a list of folks who want to receive your emails, you'll avoid spam filters and stay top-of-mind with your prospects.<p>This story originally appeared on PR Newswire's Small Business PR Toolkit<p>Few things are more valuable to a business than an email subscriber list full of interested …

Marketing