Brian Porras Buitrago

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Using Color Psychology for Better Website Results

Perception is everything. Part of that is influenced by behavior, plus our emotion. Significant studies have shown that color effects not just what …

Web Design

This 21-Year-Old's $10 Million Business Is Just Nuts (Literally)

Daniel Katz started his first business at the age of 12. Nine years later, he's on his way to building an empire.<p>Daniel Katz isn't good at sitting still. He gets up each day at 2:30 a.m. to do what he calls an hour-long "heavy workout," which, depending on the day, consists of lifting weights, …

Selling

Innovation "Gurus" Love To Talk About These 4 Myths -- None Of Them Are True

What worked for Steve Jobs or Elon Musk Might not work for you<p>Go to any conference these days and innovation is almost sure to come up. When it does, you can be just as sure you will see something Steve Jobs said, something Elon Musk did (or plans to do) and some doomsday scenario about how robots …

Innovation

The Harvard Business Review Entrepreneur's Handbook: Everything You Need to Launch and Grow Your New Business

Publication Date: <b>February 13, 2018</b><p>The one primer you need to develop your entrepreneurial skills. Whether you're imagining your new business to be the next big thing in Silicon Valley, a pivotal B2B provider, or an anchor in your local community, the "HBR Entrepreneur's Handbook" is your essential …

Business Strategy

Competitive Strategy for Professional Services

Finding a competitive strategy that offers a sustainable advantage is a challenge for most professional services firms. In this article, we will try …

Innovation

UI/UX & Interaction Design: Amazon Alexa App Concept

On ABDZ, it's rarely a case where we will feature a project that shares some of the thinking behind the design. We mostly see beautiful UI but most …

UI Design

The Twelve Most Important Reads for Life: MBA Edition

<b>Full disclosure</b>: This list ignores many important parts of an MBA education, including accounting, statistics, and Excel spreadsheets. Instead, it …

Peter Thiel

The Strange Rituals Of History’s Most Creative Minds

A new book reveals the habits and superstitions of brilliant artists and thinkers, from I.M. Pei’s nocturnal sketching to Benjamin Franklin taking “air baths.”<p>Standing desks might be a sham–corporate greed masquerading as a healthy lifestyle choice–but you have to give them this: They helped create …

Creativity

Grid System Behind Logo Design

If you love of using a grid systems for every logo design you create, including marks and icons, Kareem Magdi got you covered. He shared a set of …

Graphic Design

Download a master bundle of “Design Thinking” templates now!

Download our free ebook <b>The Basics of User Experience Design</b> to learn about core concepts in UX design.<p>In 9 chapters, we'll cover: conducting user …

UX Design

User experience and brand experience: two sides of the same coin?

When it comes to comparing user experience (UX) and branding, it seems like everyone has an opinion.<p>UX’s goal is to make sure that the user’s …

Customers

What Designing Over 10,000 UI Screens Taught This Veteran Creative

Image via Shutterstock<br>Design isn’t something you can pick up from reading a textbook. It takes more than one try to build a masterpiece that you’ll …

McDonald's

5 Epic Product Fails and the Lessons They Can Teach Your Small Business

Remember the Juicero? The Zune? Those globs of gelatin floating in Orbitz soft drink bottles like drinkable lava lamps?<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>No matter how diligently you prepare when you launch a new product, you can never guarantee success. In my own area of …

To This Day

Tame Your Focus Groups and Get Useful Insights

What Is a Market Research Focus Group?<p>Updated March 12, 2018<p>A focus group is a gathering of deliberately selected people who participate in a planned …

UX Design

Guerrilla research: quick, not dirty

The term guerrilla is a play on the ‘impromptu’ nature of this research methodology, in which you are out in the ‘wild’ — talking to real people on …

UX Design

How imperative is Design Thinking?

Image: Shutterstock<p>Who doesn’t love a good design? People would readily tell you how much they love the way something looks or feels... yet many …

Design

2018 framework to understand digital innovation

Digital innovation is being embraced by everyone — from startups to large corporations. New tools, frameworks and service providers seem to pop up …

Innovation

9 Inspiring Quotes From One of the Most Anticipated Leadership Books Ever Published

Marshall Goldsmith, Simon Sinek, Stephen M.R. Covey, Bren Brown and the rest are featured on this important, new book release.<p>Hailed by its publisher as "the most comprehensive and wide-ranging guide on the subject of servant leadership ever produced," the newly-released <i>Servant Leadership in</i> …

Leadership

Icon Design: 6 Temptations of a Graphic Designer

All great icons are alike, all bad icons have their own drama.<p>We don’t pay attention to an icon which is truly great.<p>Search icon is just perfect: …

Graphic Design

3 Rules for Building a Brand Your Customers Will Love

If you're going to create a brand that draws people in, you have to focus on three things<p><i>What are 3 important rules to keep in mind when building a brand? originally appeared on Quora - the place to gain and share knowledge, empowering people to learn from others and better understand the</b> …

Customers

Netflix Created a Clean, Custom Font That Could Save the Company Millions

Netflix has developed a new bespoke font called Netflix Sans that is clean, functional, subtly inspired by the brand’s famous logo—and perhaps most …

Typography

Want to Become a Consultant? There's an App for That. Actually, There Are 3.

If you have skills that others need, consider the apps Clarity, Moonlighting and Upwork.<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>If you're a seasoned entrepreneur, you're likely expert at something other entrepreneurs need help with -- be it complex accounting issues, or how to …

Small Business
UX Design

What are commonly used design KPIs?

1. Process<p>• How well can Human Centered Design be adopted as a means to another means which rely heavily on the guiding principals of HCD to support …

Project Management

Inside The Design Processes At Netflix, Slack, Pinterest, And More

The design platform company InVision has released an intriguing report on how some of the world’s most innovative companies approach design. The Design Genome Project is an online resource describing the processes, organizational structures, and tool stacks (predictably heavy on InVision) at …

UX Design

The 3 Big Differences Between UX And UI Design

The debates over the definitions of UX and UI have been going on for almost as long as the terms have been around. UX stands for User Experience, and …

UX Design

Infographic: What graphics design trends are hot for 2018?

Are your visuals current enough to hold viewers’ attention?<p>With the speed of change that drives online content creators, keeping your website fresh …

Infographics

“This Is a Slow Roll”: Silicon Valley Insiders Think That Facebook Will Never Be the Same After the Cambridge Analytica Scandal

The scandal, the latest in Facebook’s tortured history with privacy concerns, has eroded the potential for any of the company’s leaders to ever credibly run for public office. And it’s made Zuckerberg’s Chinese dreams a lot more fraught. One tech investor put it more succinctly: “They’re …

Mark Zuckerberg

Brand Archetypes Help Manufacturers Connect With Ideal Customers

Whether it’s running shoes, lawn mowers, cosmetics, accounting services, or bulletproof glass — B2C and B2B brands must inspire their target …

Marketing