Branding
Wether it's building your Personal Brand, or your Businesses Brand, learning how to effectively build a Brand could be one of the limiting factors in your success.
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https://thenextweb.com/contributors/brand-activism/
“Brand activism fits in this newer brand and communications school of thought, which is roughly “the do things and tell people about it” approach. In the old world, brands communicated rational and emotional benefits. In the new world, brands have a higher-order purpose beyond service or products, they do activities or initiatives things that reflect this purpose, and then communicate that to consumers.””
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