Kelly Hall

47 Flips | 4 Magazines | 1 Like | 4 Following | 1 Follower | @kellycamille | Keep up with Kelly Hall on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “Kelly Hall”

how to be a consultant

After working with clients for almost a decade, I’ve had many successes as an independent PR consultant. But I’ve also had my share of bumps and …

Business Strategy

11 Small Business Social Media Ideas Inspired By Festivus

Is your small business social media plan up to the Festivus feats of strength? Your small business potential should be inspired by Frank Constanza’s …

Small Business

6 Books Every Savvy Marketer Needs to Read | Inc.com

A good marketer is one who never stops learning, and one of the best strategies for staying ahead of the pack is simple: read. I’ve put together a list of six marketing books that have influenced my thinking. If you need something to read during your upcoming time off or while in transit, try …

Marketing

How to Balance Your Personal and Professional Presence Online

This story appears in the November 2013 issue of <i>Entrepreneur</i>. Subscribe »<p>As Twitter has grown in influence as both a social platform and a communication channel for companies, I have recalibrated the way I interact with people there--and, by extension, any social network where I represent my brand. …

Seth's Blog

1. You believe that you are being actively judged<p>2. You believe that the subject of the talk is you<p>When you stand up to give a speech, there's a …

As Content And Conversation Become Advertising, Brands Must Have Personas

Consumer brands often develop big brand bibles, but they are largely ineffective at helping companies navigate social media. That is because they …

Marketing

When Marketing Is Strategy

It’s no secret that in many industries today, upstream activities—such as sourcing, production, and logistics—are being commoditized or outsourced, while downstream activities aimed at reducing customers’ costs and risks are emerging as the drivers of value creation and sources of competitive …

The Ultimate Calendar For Running A Business

<i>Happy Black Friday! We’re taking the day to republish some of our most popular Wanted posts of the year. For a complete roundup, go here.–Eds.</i><p>Our 12-month, Gregorian calendar is helpful in many ways: it syncs with the Earth’s natural orbit of the sun, helps us describe the seasons, and gives us …

10 Surprising Social Media Statistics That Will Make You Rethink Your Social Strategy

Know what the fastest-growing demographic on Twitter is? Or how many new members join LinkedIn every second? The answers will surprise you!<p><i>Editor’s Note: This is one of the most-read leadership articles of 2013. Click here to see the full list.</i><p>If you’re managing social media for your business, it …

Five Ways the Advertising Industry Is About to Transform

Technology has prompted tremendous change in the advertising industry—change that would have been inconceivable even a decade ago. People are accessing, consuming, and sharing content in more varied ways than ever, and marketers have scores of new opportunities to understand, reach, and engage with …

Social Media Ideas For Artists, Art Shows and Art Galleries

Are you an artist who is having a tough time putting brush to canvas when it comes to using social media to help your business succeed? It was a …

Streetwear

What Can We Expect From The Next Decade Of Marketing?

It’s been nearly half a century since Philip Kotler first published his <i>Principles of Marketing</i>, which has defined the practice of millions of professionals worldwide ever since. It’s no stretch to say that before Kotler, there was no true marketing profession.<p>What made Kotler different than what …

How a Winery Uses Social Media to Increase Sales and Brand Loyalty

Shares 4K<p>How can wineries use social media to increase sales when the law prohibits them from giving away product samples?<p>Whitehall Lane, a …

Wine

How to Sell on Facebook Using Images

Shares 3K<p>Do you use Facebook to promote sales for your business?<p>Are you looking for ways to increase revenue with Facebook?<p>In this article, you’ll …

18 Social Media Marketing Tips From the Pros

Shares 9K<p>Would you like to improve your social media marketing?<p>Are you wondering what social media marketing tactics the pros like to use?<p>We asked …

5 Habits of Successful Content Marketers: New Research

Shares 4K<p>Are you wondering what the best content marketers do differently?<p>Do you want to take your content marketing to a new level?<p>Content Marketing …

Look Out Hootsuite, This Company's Social Engagement Solution Is Extraordinary

I’m often asked how I manage to run a fast growing startup while sustaining a significant social presence online. The answer has always been Hootsuite. But that response needs an update.<p>Few people, if any, can rise to the challenges of today’s business environment without the right technology to …

7 Recent Twitter Changes You Should Know About to Optimize Your Tweets

<i>This post was originally published on the Buffer blog.</i><p>Wow, it’s really not a small task these days to keep up with all the recent changes to Social Media. Only a few weeks ago, we talked about the biggest, new Facebook changes where especially the link posting iterations changed a lot of our …

4 Fun Ways to Improve Your Facebook Engagement

Shares 5K<p>Do you need to increase the visibility of your Facebook page posts?<p>Are you looking for fresh ideas to quickly create engagement on your …

Adweek

YouTube Insights, Oct 2013

Download<p>Share Share<p>Email Linkedin Twitter Facebook Google+<p>Subscribe<p>Close<p>Sign up to receive your selected communications from Google Inc. and its …

How To Measure Personal Branding Success On LinkedIn

The power of your personal social brand impacts the effectiveness of your overall marketing, selling and social selling strategy and activity. The …

Marketing

Measuring your personal branding on LinkedIn

The power of your personal social brand affects your overall marketing, selling, and social selling strategy and activity.<p>The more you are seen as an …

Public Relations