K A

6 Added | 1 Magazine | 4 Following | @kaou | Keep up with K A on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “K A”

Use a Task Map to Improve Your Team’s Performance

If you’ve noticed your team is functioning unevenly and its esprit de corps isn’t what you’d hoped, it’s time for you to ask yourself whether your people are deployed optimally.<p>Employees’ skills and interests can evolve over time, as can the goals of your group, so misalignment can happen without …

The Power of Purple Pricing

Any business trying to sell its products profitably must have some idea of what sales and hence revenue would be at different prices. Suppose we double our prices. Sales will fall, but will margins go up so much that it is worth it? Suppose we halve our prices. Margins will fall, but will sales go …

Businesses Are Getting Used to the Consistently Inconsistent Economy

World economies are unstable, making it increasingly difficult to lead a business over the past few years. The uncertainty that business leaders face today is palpable. Some of the news is good, some is bad, but it is altogether uncertain and seemingly random. On one hand, there are wars, terror, …

Few Executives Are Self-Aware, But Women Have the Edge

So is the best man for the job a woman?<p>Research by Hay Group, culled from its 17,000-person behavioral competency database in 2012, finds that when it comes to empathy, influence, and the ability to manage conflicts in the executive level, women show more skill than men. Specifically, women are …

Two Terms Marketers Need for Today’s Media Landscape

We knew that the Internet would bring with it a whole wave of new media disruption. We were unprepared for just how massive the disruption has been. You needn’t look any farther than this one staggering statistic to understand the scale of change: Google’s advertising revenue is larger than that of …

How GE Uses Data Visualization to Tell Complex Stories

<i>GE, perhaps more than any other major company, is dedicated to the use of data visualization as a key part of its marketing and communications efforts. Stemming from our Insight Center on visualizing data, I spoke with Linda Boff, GE’s executive director of global brand marketing, about the</i> …