Kalpana Krishna-Kumar

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Marketers Pair Up with Influencers—and It Works

Teva, ShopStyle and Dr. Pepper are recent examples of brands and companies leveraging influencers to drive engagement and awareness, and usage isn’t …

Real-Time Personalization Affects the Bottom Line

Marketers are responding to consumer demand for personalization through real-time efforts. April 2015 polling by Researchscape for Evergage found …

Today's Trending Articles on Digital Marketing and Media | eMarketer

Advertising & Marketing<p>Smart Appliances Haven't Found a Home Yet Jul 5<p>Smart-home technologies like connected TVs and lighting have been available for …

Today's Trending Articles on Digital Marketing and Media | eMarketer

Advertising & Marketing<p>Smart Appliances Haven't Found a Home Yet Jul 5<p>Smart-home technologies like connected TVs and lighting have been available for …

Today's Trending Articles on Digital Marketing and Media | eMarketer

Advertising & Marketing<p>Smart Appliances Haven't Found a Home Yet Jul 5<p>Smart-home technologies like connected TVs and lighting have been available for …

Switching to Simplified Site

Today's Trending Articles on Digital Marketing and Media | eMarketer

Advertising & Marketing<p>Smart Appliances Haven't Found a Home Yet Jul 5<p>Smart-home technologies like connected TVs and lighting have been available for …

Today's Trending Articles on Digital Marketing and Media | eMarketer

Advertising & Marketing<p>Smart Appliances Haven't Found a Home Yet Jul 5<p>Smart-home technologies like connected TVs and lighting have been available for …

The Psychology Of Notifications

<b>Editor’s Note:</b> <i></i><i>Ximena Vengoechea is</i> <i>a design researcher at Twitter,</i> <i>and</i> <i>Nir Eyal is the</i> <i>author of</i> <i>Hooked: How to Build Habit-Forming Products.</i><p>In his famed experiments, Ivan Pavlov trained his dogs to associate mealtime with the ring of a bell. Pavlov found he could elicit an involuntary physical response …

Today's Trending Articles on Digital Marketing and Media | eMarketer

Advertising & Marketing<p>Smart Appliances Haven't Found a Home Yet Jul 5<p>Smart-home technologies like connected TVs and lighting have been available for …

25 Time Management Hacks to Kickstart the New Year

AdAge Big Data 2014

Intranet Portals are at the Center of Many Enterprises

<b>Summary:</b> Enterprise portals today drive usage with helpful applications, soar with role-based personalization, employ a variety of user research …

10 Best Intranets of 2017

<b>Summary:</b> The winners of our 16th Intranet Design Annual came from diverse industries and relied on a combination of internal resources and external …

Bank of America

10 Trends Transforming Enterprise IT

<b>Editor’s note:</b> <i>Matt Murphy is a general partner with Kleiner Perkins Caufield & Byers, where he focuses on investments in mobile and cloud infrastructure technology.</i><p>When it comes to corporate IT, revolution is in the air.<p>The way companies buy, build, manage, optimize and secure information …

7 Unexpected Majors That Can Get You Into Tech

You're on your way to college, which everyone is telling you will be the best four years of your life. But as excited as you are to head off to …

Showing Suite mobile app caters to real estate agents and clients on both sides of the deal

Real estate showing management software company Showing Suite Inc. has launched what it says is the first mobile app for all four parties in a …

This Algae Battery Could Power A Tesla With 200X The Charge

In a small lab, near a lake at the edge of West Berkeley, sits the prototype of what could revolutionize battery power as we know it. The secret to this power? Algae.<p>OK, just hang with me here. Lots of research has already been done on algae’s possible power capabilities. Prototype creator Adam …

What Is Citizen Science, and How Can You Get Involved?

You don't need to be a '90s-bred Bill Nye fan to know science rules. Just look at the state of the Internet in 2014 — we f*cking love that sh*t.<p>Now, …

NASA, Khan Academy Team Up for STEM Education

YouTube education sensation the Khan Academy debuted a series of tutorials on astronomy and space exploration made in collaboration with NASA …

Scientists Create Element 117, Which Is 40% Heavier Than Lead

Element 117, a super-heavy atom with a long half-life is, according to an international team of scientists, real and ready to take its place on the …

Looking for mobile apps to help your business? Here are the must-haves

<b>“There are more mobile phones in the world than there are toothbrushes”</b> –Ian Carrington<p>We are living in a world dependent on technology, and apps …

Real Estate

The best of the best

Too busy to read every single post on Next? Below is a roundup of the top five InmanNext posts for the month of April 2014.<p><b>5. Stacia Whatley,</b> …

What do #mobile real estate consumers want on a website?

Real estate professionals who want to fully embrace mobile consumers to better compete in 2014 are focused on creating mobile strategies to help …