kaileybhowell

184 Flips | 2 Magazines | 15 Likes | 13 Following | 40 Followers | @kaileybhowell | creative director @ mcbeardmedia.com

Your Leadership Team Isn't Complete Without This Critical Role

Building your best team begins with investing in the right leader.<p>It's been exactly eight years since we launched this software company. Now that we're clocking in at just under 150 full-time employees, it has become plainly obvious that our senior leadership team is missing a critical seat on the …

In a Difficult Conversation, Listen More Than You Talk

When Jared walked into a meeting to discuss a new marketing approach for a product, the conversation didn’t play out well. Five minutes into the dialogue, the product manager, Françoise, started interrupting him with questions he was planning to address later in the pitch. As the conversation ran …

Take A Long Look At IBM And You'll Understand The Importance Of Focus

In 1914, Thomas J. Watson was hired to run the Computing-Tabulating-Recording Company, a far flung holding company strewn across several industries. Watson, sensing an opportunity, decided to focus the firm on something he called “information processing” and changed the name to International …

Innovation

Seth's Blog

What are you doing that's difficult?<p>What are you doing that people believe only you can do?<p>Who are you connecting?<p>What do people say when they talk …

Seth's Blog

It might be costing you more than you think.<p><b>Urgent or important?</b>: Your phone has been optimized to highlight the urgent. It buzzes and beeps. It …

Proof That Positive Work Cultures Are More Productive

Too many companies bet on having a cut-throat, high-pressure, take-no-prisoners culture to drive their financial success.<p>But a large and growing body of research on positive organizational psychology demonstrates that not only is a cut-throat environment harmful to productivity over time, but that …

How Company Culture Shapes Employee Motivation

<i>DAVE WHEELER FOR HBR</i><p>In a recent strategy meeting we attended with the leaders of a Fortune-500 company, the word “culture” came up 27 times in 90 minutes. Business leaders believe a strong organizational culture is critical to success, yet culture tends to feel like some magic force that few know …

3 Psychological Theories To Help You Communicate Better With Anyone

Psychological theories often feel a bit too complicated for me (I’m sure there’s a theory that explains why that is) but I’ve come across a few that …

Seth's Blog

Each of us understands that different people are swayed by different sorts of arguments, based on different ways of viewing the world. That seems …

Copyranter: Advertising is not a science. It never will be

<i>Mark Duffy has written the Copyranter blog for 10 years and is a freelancing copywriter with 20-plus years of experience. His hockey wrist shot is</i> …

Empathy Maps: A Complete Guide to Crawling Inside Your Customer's Head

Jack Ungulate is a strange bird.<p>When he drinks beer, he licks his index and middle finger, swipes the bottle opening, and then pauses, with the …

Empathy

What Makes a Great Creative Project Manager?

Recently, I attended a panel on project management as an audience member. One of the topics that kept coming up was, “What makes a great project …

8 ways for millennials to grow into awesome creative directors

<i>J Barbush is vp and creative director for social media at RPA Advertising.</i><p>Hey, Gen-Y’ers, congratulate your future selves. Because all that hard work …

Why Your Agency Needs Fewer Project Managers and More Producers

Are you wondering why your agency's workflow process is broken, or why it's so hard to get great work out the door? Maybe it's time to stop hiring …

21 management things I learned at Imgur

• It’s terribly difficult to manage unmotivated people. Make your job easier and don’t.<br>• Different people need different kinds of management. Be …

You're Killing Employee Creativity By Accident. Here's What You Need to Stop Doing | Inc.com

You want your employees' creativity to be like free-range chicken: controlled, yet free to roam around.<p>At the same time, you need to be careful when it comes to creativity, or else you can inadvertently crush it. "There are a lot of myths and misconceptions about where creativity comes from and how …

Creativity

Seth's Blog

Ask a hundred students at Harvard Business School if they expect to be up for a good job when they graduate, and all of them will say "yes."<p>Ask a …

To Become More Focused, Get Distracted

Josh Davis, author of Two Awesome Hours, explains how you can be more effective at work by letting your mind wander at short intervals.

Time Management

Why Truly Great Teams Operate Like Orchestras | Inc.com

Think of how a chamber orchestra creates music: a large group of individuals, all performing their own roles and yet somehow together they are perfectly in sync--no verbal communication needed. When it's done well, it might be the most beautiful example of teamwork you'll ever hear.<p>That's why music …

Self-esteem

25 Ideas Shaping The Future Of Design

What the landscape of design will look like in 2020, according to the most innovative designers of 2015.<p>Design is always changing, and with tech and design increasingly aligning, we’re arguably headed to the most radical period of change in design history. How radical will the design landscape of …

Leadership Credibility: 10 Qualities Every Employee Looks For in a Leader | Inc.com

When it comes down to it, employees are evaluating and forming opinions about the leaders in their company just as much as employers are evaluating the employees. As great as the work may be, if there isn't a strong leader in place employees are going to leave to look for a better environment; thus …

Leadership

When Fatigue Boosts Creativity

Most of the time, we do better on tasks when we're most awake. But some problems require a mind that's just a bit tired—or otherwise impaired.<p>Most people know, instinctively, whether they are morning people or evening people. Some are hit with a wave of dread whenever they hear a stranger’s iPhone …

11 ways to cure bad meetings – and be more creative and productive

Meetings are dreadful.<p>They last too long. There’s a lot of talking and not a lot of doing. They’re often dominated by the loud naysayers in the …

The Creative Brief - An exercise in soft-values between agency and client.

Agency Culture

Culture in an ad agency is unique to the place and the personalities of the people running the shop. There is the outward agency persona, and then …

How Do You Build Credibility As A Leader When You Aren't The Technical Expert?

Five years ago I was working as an attorney in our Law department when I was offered a leadership position in an entirely new area—corporate strategy. At the time, I knew nothing about corporate strategy, which, as you can imagine, made me nervous. What would happen if people found out I wasn’t the …

Leadership

The Secrets Of Writing Smart, Long-form Articles That Go Absolutely Viral

Going deep with the founders of Wait But Why, who show that thoughtful, long-form content is king.<p><i>Note: BuzzFeed publishes several long and excellent feature stories every week, as you can see on their Big Stories page. We did not intend to belittle the work of the editors and writers there, and we</i> …

The Latest Thinking About Time | Inc.com

In late 2010, Contently co-founder Shane Snow worked every day from 8 a.m. to 2 a.m. on proving the viability of the company's nascent online publishing platform. But, as Snow found out, cramming more than a week's worth of work and meetings into an already jam-packed seven-day schedule is next to …

Employment

On Creative Direction

A primer on creative direction as compared to art direction and design, and what they all mean in a digital context.

Creativity