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4 Reasons Your Customers Aren't Sharing Your Content on Social Media

Survey of 1,000 people shows how identity formation affects what you share online.<p>Content marketing and digital media strategies often (if not always) include social sharing as a metric for success. Creating highly engaging, widely relatable content is a crucial step towards earning an audience's …

Social Media

Which Real Estate Investing Strategy Requires the Least Effort?

You say you are investing in real estate, but I’d bet on the fact that you are actually <i>working</i> in real estate. In fact, most people who think they …

How Amazon Became Santa’s Sweatshop

Why the Supreme Court’s decision that Amazon doesn’t have to compensate workers for the time it takes to search them is a slap in the face to …

75 book ideas for Christmas, for everyone on your list (and we mean everyone)

<b>From the explorer to the weirdo, here are Globe Books’ plentiful holiday picks for everyone in your life</b><p>(© M. Sasek, from This is the World, Universe, 2014.)<p><b>For the explorer</b><p><i>The Canadian Geographic Atlas of Canada</i>, (HarperCollins, 304 pages, $79) Constantly confusing St. John’s and Saint John? …

Animals out in the cold - in pictures

Japanese Macaques have a ‘hot tub culture’ and Emperor penguins huddle