Justin Vanderheyden

26 Flips | 2 Magazines | @justinvande4nu7 | Keep up with Justin Vanderheyden on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “Justin Vanderheyden”

9 Unlikely Brands Rocking Pinterest for Their Marketing

Marketing

Confessions of a social media strategist

A couple months ago, I woke up, as I hope to be doing for many years to come, and went to work. I sat in a brainstorm. We came up with a bunch of …

Twitter and Omnicom Strike $230 Million Mobile Ad Deal

By<p>Jack Marshall<p>Jack Marshall<p>The Wall Street Journal<p>Biography<p>@JackMarshall<p>Google+<p>jack.marshall@wsj.com<p>Omnicom Media Group announced a mobile-focused deal with Twitter on Tuesday, worth $230 million over the next two years.<p>The deal will integrate Omnicom’s programmatic ad buying unit Accuen with …

How to Increase Your Instagram Visibility: 5 Tips

Shares 9K<p>Do you want more people to notice you on Instagram?<p>Have you looked at how other brands are increasing their Instagram visibility?<p>With the …

Should Your Site's Design Be Sexy or Smart? - Copyblogger

This might surprise you. (It surprised me.)<p>Since being released in February, Parallax Pro has been the top-selling child theme for Genesis.<p>No, that’s …

Service design is revolutionising retail

en_GB<p>article<p>From stadium-style sportswear shops to user-friendly currency exchanges at Heathrow’s new Terminal 2, service design is redefining the …

Sportswear

Users Are Growling About Apps That Require Facebook

For years, Facebook users and app makers had an understanding: Use your account on the social network to log in, and we’ll all save a little time. The price seemed acceptable—even if Facebook was the ultimate winner, gaining insights into both consumer behavior and the mobile-app economy.<p>Now a …

Don't Be This Person on LinkedIn: Headline Don'ts and Do's

In my prior articles about headshot fails on LinkedIn, I skewered 58 kinds of mistakes LinkedIn users have made with their profile photos. Today, I'd …

Marketing to Millennials: The consumers to change the market landscape

<i>Jamie Gailewicz oversees the Bailey Brand Consulting Client Services team, where he is involved in the ongoing management of clients, delivering sound strategies and inventive solutions.</i><p>To sell to any audience, you have to understand it. Discovering how its members think, act, and purchase is only …

Selfish Brands Are Failing Social Media's Promise

The emergence of social media carried the promise of a new social contract between brands and marketers. A contract based on more reciprocal …

How The Most Successful Brands Dominate Instagram, And You Can Too

While Instagram is one of the fastest growing apps, it is also surprisingly one of the most underutilized by marketers. Stand out above the competition with these seven tips for using Instagram like a pro.<p>More than 16 billion photos have been shared on Instagram. With an average of 55 million …

Ignore age—define generations by the tech they use

<i>Correction: This post originally gave incorrect dates for the introduction of radio and television technology and the invention of the cell phone. It also mis-labeled the web as the internet. We regret these errors.</i><p>Technology is being adopted more quickly than ever, according to research done by …

How is Twitter different during a big news event? Personal chatter goes down, attention shifts to elites » Nieman Journalism Lab

<b>LINK</b>: www.plosone.org ➚ | <b>Posted by</b>: Joshua Benton | May 27, 2014<p>Social media attracts metaphors like an open honey jar in a park in July attracts bees. (See?) Is it the new town square? Is it a broadcast platform? Something else?<p>This new paper from Yu-Ru Lin, Brian Keegan, Drew Margolin, and David …

Facebook Asks EU to Review WhatsApp Acquisition, Reports Say

Facebook's multibillion dollar deal to buy WhatsApp isn't quite done yet.<p><i>The Wall Street Journal</i> reports that Facebook has asked the European …

Why Brands (And Agencies) Are Wasting Money With These Big Social Media Deals

Over the last few weeks, we heard that Facebook organic reach is approaching zero while their paid ad business is booming. On April 23, Facebook …

Snapchats Are Fleeting, But Evan Spiegel's Skeevy Emails Last Forever

Snapchat CEO Evan Spiegel makes a living with a product that erases our embarrassing moments, yet he can't seem to shake his own embarrassing …

10 Ridiculously Simple Business Tips That Will Help You Beat Your Competition

Business can be brutal because… well, that’s business!<p>For every success you have in growing your market share, another business or other businesses …

'I'm Not Very Social': Sergey Brin Admits His Google+ Mistake

Google cofounder Sergey Brin admitted Tuesday that he should not have been even "marginally" involved in the company's social network, Google+, …

Coca-Cola Turns Empty Bottles Into Paintbrushes, Lamps, Toys

In Asia, Coca-Cola is handing out unusual bottle caps that turn empty plastic bottles into totally new objects, like paintbrushes, water squirters, …

Advertising Industry

Here's How ESPN Is Trying to Convince Americans to Care About World Cup Soccer

Every weekday, we bring you the <b>Ad Age/iSpot Hot Spots</b>, new and trending TV commercials tracked by iSpot.tv, a company that catalogs, tags and …

Advertising

Apple Gets Beats for $3 Billion. Here's Why They Should Keep It Ad-Free

Apple has agreed to buy headphone maker and streaming music service provider Beats Electronics for $3 billion, the company announced on Wednesday. …

Advertising

"Get rid of the unwanted." See two more ads from the campaign: http://adsoftheworld.com/media/print/anjali_kitchenware_fruit_peeler_gambler

"Get Away" See second ad with a boy: http://adsoftheworld.com/media/print/popclik_headphones_flying_boy

Here Are The Original 'Star Wars' Casting Announcements From 1977

Not too long ago, we shared the casting announcements for the film after the cast for "Star Wars: Episode VII" was announced.<p>In honor of the anniversary, we thought we'd share the photos again.<p>The photos below are casting announcements and news from various press outlets for "Star Wars: Episode IV …

Seth Rogen lambasts film critic over Elliot Rodger comparison

The star of Bad Neighbours, along with director Judd Apatow, has posted tweets responding to the Washington Post critic Ann Hornaday, who claimed that the comedy film is part of a culture that breeds violence like Elliot Rodger's killing spree<p>The Hollywood comic actor Seth Rogen has posted angry …

'X-Men: Days of Future Past' review

When utilized as a movie plot device, time travel has the ability to do a great many things. It can refresh an ailing franchise, introduce new characters, and even establish an alternate timeline that introduces the possibilities of new scenarios without adversely affecting the previously …