Jocelyn Jackson

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"Pin It" Button Outperforming "Tweet This" Button By A Factor of 10 [Infographic]

Pinterest is a long-acknowledged leader in the social space in terms of e-commerce, traffic driving, and engagement.<p>But recent data captured in the …

7 Key Habits of Super Networkers

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>The ability to network successfully can be one of the greatest assets in business. It allows some people to find incredible opportunities, while others just watch from the sidelines.<p>Effective networking isn't a result of luck -- it …

Newly Relaunched Twitter for Business | Inc.com

Is your organization or marketing team new to Twitter? Need some inspiring examples for your next campaign? The newly relaunched Twitter for Business resources page can provide your team with education, tools, and success stories to enhance your Twitter engagement.<p>Unlike the previous version, the …

16 Best Business-Related Twitter Hashtags

Name your 2 favorite business-related Twitter hashtags.<p>The following answers are provided by the Young Entrepreneur Council (YEC), an invite-only organization comprised of the world's most promising young entrepreneurs. In partnership with Citi, the YEC recently launched #StartupLab, a free virtual …

YouTube Founders Introduce MixBit To Crack The Code Of Video Editing On Mobile

From the two co-founders behind YouTube, MixBit is a brand new mobile-first video platform. But contrarily to other video apps focused on recreating a social network, MixBit is all about editing and putting your video clips together to create a medium-length video. Videos range from a few seconds …

Pinger Shifts Its Focus From Free Messaging To Fun With GIF Chat App — First Of Many Standalone Messaging Plays In Its Pipeline

If you thought stickers were the pinnacle of human digital communications then you obviously haven’t seen enough animated GIFs. Messaging app network Pinger has launched a new standalone iOS app — the first of many it plans to cook up — that combines Vine-esque video loops with Snapchat-style …

Leaderboarded Takes On PeerIndex Groups As Latter Switches Focus To Platform

A couple of years ago Klout competitor PeerIndex came up with a clever wheeze. It would create PeerGroups, which were listings of experts in particular fields ranked according to their PeerIndex score. These were created by the company itself. Eventually it led to deals with publishers like the …

8th Stage Launches In Beta To Offer A LinkedIn For Musicians With Built-In Talent Development

Chicago-based startup 8th Stage is launching in beta form today, offering independent music artists a way to push forward and track their career online. The idea is to give artists more tools to help them deal with the changing nature of the music industry, which no longer takes big risks on …

BandPage Revives With Deals To Help Artists Manage VEVO And Xbox Music Profiles

BandPage has been trying to rebuild as a cross-web tool for managing musician presences since it got steamrolled by Facebook Timeline. Today it took a big step toward its “publish once, update everywhere” dream with exclusive deals for artists to manage their profiles on VEVO and Xbox Music. These …

Club Songza, The Streaming Startup’s Ad-Free Paid Experience, Is Officially Live In The App Store

Songza has been making waves in the music scene for quite a while now, offering users expertly curated playlists to match their mood at any given time of the day or night.<p>But more recently the company introduced Club Songza, an ad-free experience that costs $.99 per week, including extra exclusive …

Gnip Expands Its Partnership With Klout, Becoming The Exclusive Provider Of Klout Topics

Social data provider Gnip has expanded its agreement with Klout, so Gnip customers who already include Klout Scores in their customer service, sales and engagement products can have access to more data.<p>For one thing, those customers can now include Klout Topics in addition to Klout Scores. In other …

Twitter Partners With Datalogix To Track When Tweets Lead To Offline Sales

What’s the value of a retweet? Or a follower? Those questions get asked all the time in discussions about social media and advertising. Now Twitter is announcing a partnership with Datalogix that should give large consumer packaged goods brands some answers.<p>The basic goal of the program is to tell …

Yevvo For iPhone Debuts A New Take On Live Broadcasting

Newly launched mobile broadcasting app Yevvo has a different idea about how live mobile video apps should work. Instead of focusing only on a social model where users find and follow other people on the service, Yevvo users can also follow places in the real world, as well as events. Beyond its own …

Dachis Group Adds Dashboards And Data For Finding Important Social Media Conversations In Real-Time

Social analytics company Dachis Group is launching a new feature that CEO Jeff Dachis (who previously co-founded the agency Razorfish) described as “real-time marketing in a box.”<p>To illustrate the importance of this tool, he pointed to what has become the favorite example among social advertising …

Snapchat CEO And Co-Founder To Disrupt SF, Then Disappear 20 Minutes Later

In less than a month, Snapchat CEO and co-founder Evan Spiegel will appear on the TechCrunch stage, talk about what it’s like to make one of the most popular photo apps in the world, and then disappear without a trace twenty minutes later.<p>But boy! It’s going to be a really interesting twenty …

The TC Meetup + Pitch-Off Is Invading San Diego On August 22

Baseball season is in full swing and football is around the corner, but there’s one other competitive sport that’s heating up. The TechCrunch Meetup + Pitch-Off is invading San Diego on Tuesday, August 22.<p>That’s right, folks. It’s game time!<p>The event will start at 6pm and last until 10pm at Block …

10 Tips to Generate More Social Media Traffic from Google Plus

Shares 820<p><b>How can one generate more social media traffic from Google Plus?</b><p>While with Facebook it seems to be getting harder and harder to get traffic …

Social Media Mistakes Infographic

Many brands are eager to get more involved on social media, but in some cases that eagerness can result in mistakes. This infographic details some of …

9 Effective Ways to Outsmart the Facebook Algorithm in 2018

Recent changes to the Facebook algorithm have many marketers worried about the reach of their content moving forward. Don't panic - we've broken down …

New Trends in Web Design

Trends and tendencies come and go, we all know that, it's part of our industry's business model. There's the ever present need to come up with …

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Branding and Public Relations Lessons from the Lance Armstrong Scandal - TREND HUNTER PRO

Though many negative things can be drawn from the Lance Armstrong case, there are many public relations lessons to be learned from the case. This …

The 10 PR Disasters All Startups Need To Avoid

It ain’t easy being a startup. Without a massive marketing budget, smaller companies often find themselves relying on the media to get the word out. While this is no easy task for even the biggest and most polished companies, for shoestring operations, it can be absolutely daunting—especially if …

6 Publicity Lessons From Abraham Lincoln | Inc.com

Although Abraham Lincoln is often remembered as one of our greatest Presidents, few people have taken the time to study his complete mastery of the then-unknown art of what we today call public relations.<p>As a serious Civil War buff and quasi-PR expert (hey, I run a public relations firm, but I …

Five Simple PR Tips For Your New Business

When it comes to priorities, paid vs. earned media isn’t very high on the list of most new business owners. Most entrepreneurs can’t afford to spend limited assets on paid signage, TV commercials, or press release syndication. Nor can they afford the annual retainer charged by most PR firms.<p>And …

How to Integrate Blogging With Content Marketing that Inspires Action

Companies all over the social web are confronted with the need for ROI in corporate blogging.<p>Despite blogs being named as more influential than …

Business Blogging Pros, Cons & Best Practices for Better Content Marketing

With that kind of popularity, you would think everyone in business would know what a blog is and would be using them to their maximum advantage. …

7 habits of highly effective communicators

Expert writers and speakers spend considerable time composing, thinking about what they want to say, and tailoring it to a specific audience. They …

Creative Writing

Use Instagram to Earn Brand Rewards With SnapMyAd

One hundred thirty million people share photos and videos on Instagram every month, many of them posting their favorite hobbies, locations, and …