Welcome to this edition of The Operators, a recurring Extra Crunch column produced by insiders with executive experience at companies like AirBnB, Brex, Dropbox, Facebook, Google, Lyft, Slack, Square,
Seven years ago, I quit my lucrative consulting job to start my own business as a career coach. Like many new business owners, I was worried about how to best market my business. There were so many options!
• Uber is set to launch Uber Works on Friday, an app that connects gig workers with temporary jobs across a range of industries. • Initially, Uber Works will be confined to Chicago, with Uber stating its
The first time that "You've got money" Paypal notification hit my inbox, I screamed. I couldn't believe it! I had just gotten my first paying client for my fledgling digital advertising coaching business.
The software industry is no spring chicken, and that fact has now brought us to an interesting moment in technology. Some of the biggest legacy apps — ubiquitous as they may be — are getting revisited
Not Sure If You’ve Picked a Winning Name For Your Business? Here’s How To Take the Risk Out of Branding It.
One of the most important decisions you’ll make as an entrepreneur is naming your company and your products or services. A great name can instantly help you bond with potential customers—while the wrong
Chris Meade used to wake up on Monday mornings dreading his job as an account executive for a rideshare service in New York City. “I was cold-calling nonstop,” says Meade. “I was tired of the daily grind
Oftentimes, profitable business ideas are far from the most attractive. While many entrepreneurs dedicate their time and energy to trying to create something “exciting” and “buzzworthy,” the reality is
A few months ago, Microsoft announced that PowerPoint would soon get an AI-powered presentation coach that could help you prepare for that important next presentation by giving you immediate feedback.
Here's how to create an explainer video that will inform, engage, and convert. The incredible potential of video marketing is already widely accepted across the marketing community. In fact, a 2019 report
Back in the day, you have started your side-hustle to supplement your day job income or make a cautious foray into entrepreneurship. Now you have a steady stream of work coming your way, which is technically