Jonathan Leach

139 Flips | 1 Magazine | 19 Likes | 7 Following | 3 Followers | @jonathanset3ls6 | Keep up with Jonathan Leach on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “Jonathan Leach”

Why Your UX Design Is Failing: It Doesn't Tell a Story

Content marketers have long preached the value of storytelling to help consumers connect with brands. Now, they’re beginning to learn exactly <i>how</i> to …

Stop Waiting for Your Billion-Dollar Idea and Do This Instead

Conventional wisdom says that if entrepreneurs want to be successful they should strive to create breakthrough tech products in new and huge …

10 Screenwriting Skills and Traits You Need

<i>Develop your expertise in 10 areas to maximize your screenwriting potential.</i><p>During the 8+ years I’ve run this blog, I have been privileged to conduct …

Adopt New Tech Before Everyone Else

One glaring constant in your career is that the technology you’ll use for your craft will regularly change. When this happens you have a choice: Hold …

16 key red flags for startup investors

I recently a read a good book called The Art of Startup Fundraising written by Alejandro Cremades, a serial entrepreneur and co-founder of Onevest, a venture investing community platform.<p>One of the chapters in Alejandro’s book specifically talks about these red flags for investors, and Alejandro …

Everything You Didn't Know About Running a Production Company

Industry experts drop major knowledge on the ins and outs of running a production company.<p>Every year, a new crop of bright-eyed young filmmakers gets …

What Filmmakers Should Know About Featuring Logos & Trademarks In An Independent Movie

Michael C. Donaldson and Lisa A. Callif discuss what you need to know about logos and trademarks in regards to independent movies. Via NoFilmSchool

5 Key Ways Writers Become Writer-Directors

A few months ago I made the transition from writer to writer-director, directing my very first short film. As the UK winner of the Jameson First Shot …

Pixar’s 10 Golden Rules of Storytelling

Pixar storyboard artist Emma Coats has compiled a series of tweet sharing the narrative wisdom she’s received working for the animation studio over …

Animation

6 Things All Entrepreneurs Should Know About Being Their Own Boss

Being your own boss can be great, you set your own hours, location, there's no ceiling on how much money you can make, but there's a dark side of being your own boss that's often overlooked, which most entrepreneurs are simply not prepared for. This is likely a big factor in why 90% of startups …

Adobe Spark Page Adds a Sparkle to Your Storytelling

Adobe Spark Page is an amazing story-telling platform. It can be used as a travel journal to share adventures, a means to display a portfolio, or as …

The Influence of Paintings on Filmmakers

See the art of painting and the art of filmmaking come together in beautifully composed shots.

Photographer Uses the Golden Ratio to Compose Cinematic Images Full of Drama

As an art student, Jon Sparkman was introduced to the Rule of Thirds, which are guidelines for how to compose an image. Essentially, the picture is divided into a grid, and the intersecting points are where the impactful parts of the picture should take place. Sparkman, however, makes use of its …

Stop texting and start speaking: The Olympians of storytelling show you how

<b>Washington, D.C. (CNN) —</b> The darkened ballroom is hit by a barrage of flashing lights and a thunderous musical score that sounds like a call to battle.<p>"ARE YOU READY TO WITNESS THE BEST? THE BEST OF THE BEST?" a caption flashing across a jumbo screen asks the audience. The crowd roars approval. …

CERN Physicist's Fertility Algorithm Prevents Unwanted Pregnancy With 99.5% Efficacy

A New Track<p>Back in 2012, a team at the Large Hadron Collider (LHC) found the elusive Higgs-Boson particle. While an impressive feat, it does raise …

Making Horror Schlock Into Collector's Items with Vestron Video

Why Lionsgate is giving movies like 'Chopping Mall' and 'Blood Diner' the VIP Blu-ray treatment.<p>After going out of business in 1992, the revered home …

Horror

Art of storytelling: Why informational text emphasis misses the boat on literacy ed

The recent push toward the exclusive use of analytical and informational texts under Common Core was thought to make students better thinkers and …

We’ve Seen the Future of Storytelling, and It's F@#%ing Awesome

The inaugural Future of StoryTelling Festival in NYC showcased the best in VR, AR, emerging tech, and interactive art.<p>Storytelling used to be as simple as gathering around a campfire and spinning a yarn, but the advent of 21st-century tech has revolutionized the way we share stories. Over the …

The Secrets to Editing Better Promotional Videos

Whether you’re promoting a film, product, or even your own services, creating an effective promotional video can yield massively beneficial results.

The Future of Public Transportation

Thanks to a few key projects, commuter buses are on the verge of a much-needed redesign.<p>In a matter of weeks, voters in Detroit and its suburbs will be asked to consider a public-transportation master plan that, if approved, would be the first enacted in the region's history. Although the proposal …

The Art of Channel Surfing: Storytelling Across Mediums

<i>Heather Carver, SVP, Seller Accounts, Rubicon Project</i><p>Here’s something advertisers can agree on: Digital ad buying has been completely transformed and the automation age is here. More than two-thirds of digital display advertising will be bought programmatically, according to a new report from …

Don't judge Ben-Hur by the 2016 version

Please don’t call it Has-Ben.<p>The big-screen remake of Ben-Hur is the 2016 blockbuster season’s biggest disappointment, with losses projected to reach $120m. The film had a $100m production budget, and studios usually dole out at least half production for marketing – and often more in the case of …

Film Industry

A Whistle-Blower Accuses the Kochs of “Poisoning” an Arkansas Town

In June, Koch Industries, the conglomerate owned by the billionaires Charles and David Koch, launched a new corporate public-relations campaign called “End the Divide,” to advance the notion that Koch Industries is deeply concerned by growing inequality in America. An ad for the campaign urges …

Harvey Weinstein Isn’t Alone: Why Independent Film Distributors Are Taking a Beating

The game has changed for distributors like The Weinstein Company and others that are scrambling to adapt to the turbulent times for indie film.<p>The …

Harvey Weinstein

6 Visual Storytelling Trends That Will Change the Way Market

Storytelling has been a buzzword in the marketing world since the origin of advertising.<p>From John Deere’s first edition of “The Furrow” published in …

The Thing Cinematographer Reveals a Long-Hidden Secret

In 1982, audiences everywhere were given their first glimpse of director John Carpenter’s now famous horror remake <b>The Thing</b>. Inspired by writer …

The Public Trial of Nate Parker

A poster for Nate Parker’s new film, “The Birth of a Nation,” to be released in October, shows a photo of Parker’s head hoisted in a noose fashioned out of a twisted-up American flag. Parker stars in, wrote, produced, and directed the film, which tells the story of Nat Turner’s life and the slave …

How much would it cost Tokyo to recover from a Godzilla attack? Analyst gives the shocking answer

Famous for his ability to demolish buildings, the King of the Monsters would also be pretty adept at <b>wrecking Japan’s finances</b>.<p>In keeping with its …

Japan

Legendary Screenwriting Guru Robert McKee On Creating Incredible Dialogue

The author of screenwriting bible, Story, returns with a tome devoted to Dialogue, and reams of advice for aspiring writers.<p>Look on the coffee-stained, Post-it strewn desk of most aspiring screenwriters and you’re bound to find the same mighty tome. Robert McKee’s <i>Story</i> has been hailed like ancient …