Joe Medicis

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27 Reasons Why Your Content Sucks

Nobody thinks their content sucks – or, in other words, is weak and not deserving to be believed.<p>After all, why would someone intentionally create …

Dogs

Really Bad UX Mistakes That Even Great Teams Make

“You can learn as much from failures as successes, but <i>only</i> if you take the time to reflect on why something worked or didn’t work.”— Peter Hornsby, …

UI Design

Why Storytelling Is The Key To Success, And How To Tell Your Story

Ora Shtull and I recently interviewed branding pioneer Dr. David Aaker – a true innovator who is like royalty in the field of branding. Here are the highlights from our conversation.<p><b>William Arruda:</b> Tell us a little about your new book, <i>Creating Signature Stories.</i> Why now?<p><b>David Aaker:</b> People are not …

Sustainability

Content Marketing: Not As Easy As People Say It Is

Over the last 15 to 20 years, as the internet has become the dominant form of media in the world, strategies have changed. Marketers first adopted …

Marketing

60 Questions To Ask Web Designers Before Hiring Them. Part 2

<b>Still looking for a great web designer or agency for your new website?</b><p><b>After the great success of part 1, we’re happy to share with you the second</b> …

Web Design

Web Design Inspiration - Work of Adrián Somoza

I have been posting more often about web design. There reason is, of course, I am in the process of redesigning the blog and I need some web design …

UI Design

How we approached service mapping

The Modelling Services team recently blogged about the launch of step by step navigation. This is a new navigation pattern that shows users all the …

UX Design

10 UX Challenges for the Next 25 Years (Jakob Nielsen Keynote)

<b>Summary:</b> Jakob Nielsen presents his UX directions for the future: How UX roles will evolve, and how UX involvement can solve major challenges for the …

UX Design

My Content Strategy Revealed: Growing an eCommerce Site to 50K Visitors

Making money online is a lot easier than you think. Listen to this short video by Sid Bharath of Thinkific:<p>I’m an Internet marketing guru and I’m …

How Much Should You Spend on SEO Services?

<i>N.B.:</i> There is now an updated version of this guide: How much should SEO cost?<p>Nearly every business today must decide how much to spend on search …

Small Business

Are You Overpaying For SEO? Here's How To Tell

Search engine optimization (SEO) isn’t necessarily difficult, but it can be technically complex. It also requires knowledge of hundreds of different interacting ranking variables; if something goes wrong, you need to be able to pinpoint the root of the problem, and take meaningful action to …

Finance

Event Marketing for Local SEO: Effective and Natural Link Building Tactics

It’s almost impossible to be a local business owner and not realize the power of digital marketing and SEO on your bottom line. While channels like …

Marketing

Road Map to Success: Resources to Refresh Your Content Marketing Program

No matter how far you’ve come in your content marketing career – and how much you continue to progress – there are always a few things you wish you …

Marketing

Using Content As Your Voice of Strategy

I’ve said it once (or twice) and I’ll say it again: content is no longer king, it’s air. It not only touches all aspects of your marketing these days …

Marketing

Google Clarifies How Much Structured Data is Enough by @martinibuster

John Mueller of Google discusses limits to how much structured data Google uses for display purposes and how it may affect your workflow.The post …

SEO

How to Find the Most Impactful Micro-Influencer

When it comes to influencers, bigger isn’t always better. Larger accounts help brands gain exposure and increase awareness, but if the influencer …

Public Relations

7 Insights Into How Google Ranks Websites by @martinibuster

Seven insights into how Google ranks websites today and how it may impact SEO.The post 7 Insights Into How Google Ranks Websites by @martinibuster …

SEO

Most Important SEO Metrics to Consider in 2018

Search engine optimization and reporting go hand in hand. Clients need proper reports which help them understand the ROI achieved from SEO. In the …

Internet Marketing

The Key to the Future of SEO / AEO – Understanding and Credibility

Google (and Bing) use understanding and credibility to ensure that they guide their users quickly and simply to the best available result. What …

Internet Marketing

Infographic: What trends signal a bright future for content marketing?

The sea of content that floods the internet is not subsiding—and lackadaisical marketers risk missing the tide.Casting out scores of mediocre blog …

Marketing

Want Your Video to go Viral? The Rules Have all Changed

Gone are the days of the "post and pray" approach, where a brand would run a piece of video content and hold its breath for a total revenue lift.<p>Think about the online content you consume and share the most. Most likely, it's video. Whether it's a Facebook ad for something you're actually tempted …

Marketing

How to Do Your Own Market Research

Do you ever remember as a kid throwing a blanket over your head and running around until you got whacked by a piece of furniture? I actually still …

Small Business

Why The Hamburger Menu Should Disappear For Good

The hamburger menu was initially introduced as a means to obscure secondary navigation items in an effort to maintain a cleaner and more focused web …

UI Design

The Top 25 Content Marketing Influencers For 2018

In 2018, content marketing will continue to influence marketing and business in a bigger, and more impactful way. 2017 saw us become remarkably more …

Marketing

UX Design Glossary. Navigation Elements: Icons, Search, Tags.

Interface navigation belongs to the core issues of UX design. That's not surprising: it's hard to get to your destination if you can't see the way. …

UI Design

10 Do’s and Don’ts of Mobile UX Design

Mobile design can be a tricky subject, with many things to consider when creating a mobile app. To simplify the task, I’ve prepared some highly …

UX Design

New skills in UX design

The emergence of augmented and virtual reality in multiple industries, as well as an increasingly vested interest in artificial intelligence, are …

UX Design

Marketing with LinkedIn: The Secrets to Masterful Marketing

IT Company No Longer Magical?<p>Experience Dallas' Top IT Consulting Firm.<p>We make your IT magic!<p>Book Your Initial Consultation With Data Magic.<p>Data …

Marketing

Web Design Trends to Try in 2018

You're reading Web Design Trends to Try in 2018, originally posted on Designmodo. If you've enjoyed this post, be sure to follow on Twitter, …

Web Design