John Mander

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The traits that make human beings unique

We’re all just animals… right? Not so fast, says Melissa Hogenboom, a few things make us different from any other species.<p>"I am become death, the destroyer of worlds." So said the physicist Robert Oppenheimer, who helped to invent the atomic bomb.<p>The two bombs dropped on Hiroshima and Nagasaki in …

The Rise of 'YouthNation' and How to Use Instagram to Reach Millennials

As CEO of a creative and tech agency, I've spent considerable time in the boardrooms of major corporate marketers, and I've gotten an understanding …

6 big investing trends and 6 things to hedge over the next 3 to 5 years

Investing

3 New Methods For Amplifying Your Brand’s Instagram Account

As far as social media is concerned, few are the channels which can compete with Facebook, Twitter, and LinkedIn. In recent years, with the advent of …

Avoid These 6 Phrases When Trying to Sound, and Feel, More Assertive

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Ever have someone say to you, “Wow, you really sound like an expert!” only to think to yourself that you just BS’d your way through the entire conversation? Sometimes it’s necessary (the technical term is “sales”), but more often than …

Self-help

5 Strategies for Brands Playing Catch-up on Social-Media Marketing

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>The best marketers have an uncanny ability to reject conventional wisdom and still succeed. Their approach is often just crazy enough that it works, winning fans, friends and, most importantly, customers.<p>For brands that are new to social …

Social Media

What is the best social media platform for your business?

By Mark Schaefer, Marketing Consultant<p>One of the most common business dilemmas is figuring out where to start with social media marketing. Today I …

Social Media

Three Ways to Promote Your Business For Free

For most company owners, finding a cost effective way to run their business is a top concern. In order to be successful in the world of business, you …

How To Find Top Influencers On Twitter

Are you serious about gaining high quality Twitter followers?<p>You don’t want people to just click the “follow” button on your Twitter profile. You …

Vacation Deprived? Beware the Risks to Your Work, Life, Health, and Relationships

When was the last time you took a vacation? Your answer may literally be life threatening.<p>When was the last time you took a vacation? For me, it was October 2013 when I spent a week in a Cape Cod cottage staring out at the autumn ocean and slowly recovering from a bad case of burnout. In other …

20 Ways to Effectively Market Your Small Business

Marketing is an afterthought for most small business owners. Between trying to manage employees and keep customers happy, small businesses owners …

The one important thing everybody needs to understand about Google

It's not.<p>Google Search is the most important product of a very wealthy and successful for-profit company. And Google will use this product to further its own commercial ends.<p>This became clearer than ever this week when the Wall Street Journal uncovered an internal FTC report saying that Google was …

AdWords

Can You Prove Content Marketing Works? | Website Designs Content Marketing

Content marketing often referred to as inbound marketing or authority marketing is a method of marketing that works on the principle that you if …

Social Media Just Got Easier for Your Employees

Company leaders know that nothing’s more important than their employees. We provide all kinds of things to make them happy, from competitive salaries …

Ten questions business owners should ask about a paid social campaign

Social media advertising not only increases online visibility, but it also gathers important data to help tailor marketing strategies and tactics. Social analytics shows what posts best resonate with an audience by the number of clicks, rates of engagement, or other conversions.<p>The more social …

How to build a Mobile Community

Building a mobile community is the same as building any community... engage, interact, add value and show support for the group and what is important to them. In today's digital world it's all too easy for us as brands and individuals to let our relationship-building muscles atrophy. We get caught …

Amazing Benefits Of Instagram For Your Business | Part 1

The uniqueness of Instagram is that it focuses on images, videos and sense of closeness images and videos provide. This makes them a great tool to …

5 LinkedIn Mistakes You Need To Avoid

When it comes to your online presence and your LinkedIn profile in particular, for years, I’ve been telling professionals: Brand or <i>be</i> branded”<p>In my …

Social Media

The 4 Simple Leadership Secrets I Learned From Richard Branson

Takeaways from the day Richard Branson morphed into Ferris Bueller.<p>The Virgin Hotels Grand Opening Party was quite the spectacle. Comely models dressed in Virgin red were posted in every elevator to spare guests the chore of pressing their desired floor button themselves. A Father Guido Sarducci …

How to Create a Viral Idea in a Boring Vertical

As much as we love variety, let’s face it: Some things are just plain boring. This can feel especially true when you’re working with multiple clients …

4 Reasons You're Lucky That Angry Customer Is Yelling at You

5 min read<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>It doesn’t take much to find a customer who was dissatisfied with your service. Someone who simply does not like how you serve customers. Someone who maybe hates your guts but won’t bother saying it to your face. Say hello to …

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QuizUp Just Turned Into A Social Network

QuizUp is now a social network, by every stretch of the imagination.<p>Following a massive update today, the trivia game that trail-blazed through the App Store in 2013, is now introducing true social functionality on a core level.<p>QuizUp originally hit the scene after forging a deal with Lionsgate to …

Social Media

5 Ways To Protect Yourself Against Debit Card Fraud

This week, FICO reported that debit card fraud has hit a 20 year high. Fraud at ATMs located in bank branches increased 174% from January 1 to April 9, compared with the same period last year. And ATM machines located away from bank premises experienced an incredible 317% increase.<p>ATMs in America …

Video of unreleased Windows 10 build 10114 shows changes to Start menu and more

The video comes from <i>WinBeta</i>, which notes that this version of Windows 10 has yet to leak on the Internet. It also claims that this build won't be …

How To Use Calendar And Email Alerts To Build A Better Life

We can all use reminders to do the things we want to do, not just the things we have to do.<p>Not long ago, a woman with a demanding tech job and an equally demanding 2-year-old told me that she wanted to have more fun on the weekends. Like most of us, she was focused on the week during the week. Then …

General Election Pollsters To Conduct Enquiry Into Why They Were So Wrong

Labour election strategist David Axelrod slammed the "stark failure" of Britain's pollsters as they faced up to an independent inquiry into their …

How to delete your online dating profiles for good

Now that the cat’s out of the bag – almost one in three Tinder users aren’t really single – you might be interested or forced to delete some of your …