Jesus Hoyos

12,410 Added | 1 Magazine | 22 Likes | 86 Following | 139 Followers | @jesus_hoyos | Keep up with Jesus Hoyos on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “Jesus Hoyos”

How to Get Your Social Media Budget Approved

Subscribe: iTunes | Android | RSS<p>Do you struggle with having what you think may be the best social media marketing plan on the entire planet yet have …

A 41 point conversion checklist, so that you can get as much revenue and as many leads as possible out of your website

Getting Started...<p>Have you set up analytics and conversion tracking?<p>This is pretty basic, but so necessary. Some people use Yandex for analytics, but …

Digital Marketing

B2B vs B2C marketing communications: notes from an ex-adman

Every category of advertising has a code. A common debate is one about B2B vs B2C. Luxury brands (think high end perfumes, fashion) for example, …

5 Ways to Get Better Results with Email Marketing

If you're just getting started with email marketing and building your subscriber list then you may be looking for best practices on how to do email …

CRM Features: Fantastic Five to Power Up Your Business

CRM system is a backbone of successful business performance today. And the main idea of the CRM platforms is to simplify building the relationships …

CRM

The Inconvenient Truth About E-Commerce: It's Largely Unprofitable

The disruptive nature of e-commerce is undeniable. Entirely new business models are revolutionizing the way we buy. The transformative transparency created by all things digital has revolutionized product access, redefined convenience and lowered prices across a wide spectrum of merchandise and …

eCommerce

5 Must-Read Digital Marketing Guides to Beat Your Competition

Thinking about improving your marketing plan? Start by reading the following must-read online guides:<p>1. Content Marketing<p>Want to read a definitive …

Content Marketing

6 Google Analytics Data Points You Can Use to Drive Content Campaign Success

There’s a lot of reasons why content marketing is becoming such a popular tactic to connect with audiences. For one, content marketing leaders experience 7.8 times more site traffic than non-leaders.<p>But how do you know your content campaigns are paying off? Google Analytics (GA) is a powerful tool, …

Digital Marketing

Mexico City: One man's mission to introduce electric cars

Hector Ruiz has made it his mission to convert old cars in Mexico City to run on electricity.<p>But with over five million vehicles in the city, he has a long way to go to have an impact on air pollution.<p>So I Can Breathe<p>A week of coverage by BBC News examining possible solutions to the problems caused …

Mexico City

4 Charts Explaining Latin America’s Impending Solar Boom

Latin America is making its mark on the global solar map.In 2010, the region barely had a solar market to speak of. In 2021, the region is expected …

Renewable Energy

Mexico’s Guadalajara Fest Tackles Trump, Highlights New Talent, Latin American VOD

Other key narratives at the 32nd edition: Mexico’s movie build, animation, LGBT and German cinemas riches<p>GUADALAJARA, Mexico — “We are living in an …

Mexico

Qualcomm invests in semiconductor factory in Brazil

A joint venture with the government will see $200m invested in the creation of the São Paulo-based site.<p>A joint venture led by Qualcomm and the …

Brazil

Mexico’s Congress Is Cooking Up Dozens Of Anti-Trump Measures

Senators are drafting up proposals — many of which were unthinkable several months ago — to protect Mexico from Trump’s aggressive border policies. But are they likely to pass?<p>MEXICO CITY, Mexico — Stop buying corn from the US. Levy a special tax on Americans living in Mexico. Reclaim nearly …

Mexico

Loaded With Cash, Brazilians Are Urged to Forget About Austerity - Bloomberg

Honeymoons on the Mediterranean aren’t the kind of investment that Brazil’s compulsory savings plan was set up to finance.<p>Employers have to pay a …

Brazil

Bitcoin ‘mining’ is big business in Venezuela, but the government wants to shut it down

CARACAS, Venezuela — Venezuela has become widely known as an economic basket case in recent years<b>.</b> But with its cheap electricity and volatile national currency, the country has at least one competitive advantage: It’s a good place to make the digital cash known as bitcoin.<p>Bitcoins are increasingly …

Cryptocurrency

9 Secret Weapons of Enterprise Marketing Teams

Small and medium-sized businesses are always on the lookout for great ways to boost brand recognition. They often put a great deal of time and effort into networking with fellow small business owners, sharing tips and forming partnerships to help them grow.<p>However, some of the best advice any …

Small Business

Customer Service beyond the Chatbot Hype

Thomas Wieberneit | Mar 7, 2017 16 views No Comments<p>2016 has been predicted to be the year of conversational commerce, and I’d say that this …

Chatbots

Salesforce's Einstein AI is Finally Here

Salesforce's Einstein AI is Finally Here<p>Artificial intelligence (AI) meets the largest swatch of customer relationship management (CRM) users in the …

CRM

Can Watson help Salesforce make email sends smarter?

IBM and Salesforce recently announced a partnership that would have IBM Watson and Salesforce Einstein work together to analyze CRM data more …

Big Data

Salesforce strategy: If at first open source doesn't succeed, try, try IBM

<b>Analysis</b> A partnership between IBM and Salesforce involving the namesakes of two of the most influential people in the worlds of business and …

Salesforce

Segmint Cited in the Gartner Magic Quadrant for Digital Marketing Hubs

PRESS RELEASE:<p>AKRON, Ohio–(BUSINESS WIRE)–March 7, 2017–<p>Segmint, a leading provider of data-driven software solutions, today announced it has been cited by Gartner, Inc. in the February 2017 “Magic Quadrant for Digital Marketing Hubs.” Segmint analyzes anonymous customer data and assigns Key …

CRM

Salesforce's Einstein: One smart way to upsell AI

Salesforce has integrated its Einstein artificial intelligence with its various clouds as an add-on. Should Einstein deliver the goods, Salesforce …

CRM

The Rise of Revenue Ops: Why Marketing & Sales Operations Make Growth Possible

Revenue is the lifeblood and ultimate focus for all organizations.<p>Ask any enterprise CEO about what’s top of mind for them and their responses will …

CRM

20 Video Marketing Examples From Hotel Management Software, Solutions & Tools Video

The global hotel industry revenue was $550 billion US dollars in 2016. Of course there is a huge surge in travel and new hotel chains are …

Hotels

AI to power majority of customer interactions by 2025

Artificial intelligence (AI) and virtual reality technologies have been consistently on the rise over recent years, but it appears that organisations …

Artificial Intelligence

What B2B Can Learn from B2C

In recent years, digital engagement has blurred the lines between individuals’ personal and professional online presence. Following this convergence …

Marketing

Salesforce Power User Course, Save 96%

We have a great deal on the Salesforce Power User Course in the Geeky Gadgets Deals store today, it is available with 96% off.<p>The Salesforce Power …

Salesforce

Do Travel Brands Understand How to Use Customer Data?

<i>This post comes from Epsilon’s Jennifer Bedford. Earlier this year, Epsilon and Adobe partnered with Skift to create the 2017 Digital Transformation</i> …

CRM

Marketo touts the marketer as the new data scientist

Marketo CEO Steve Lucas believes the role of the marketer in 2017 and beyond will resemble more of a data scientist focused on customer engagement …

CRM

Gmail Add-Ons Let You Do More From Your Inbox

Gmail Add-Ons Let You Do More From Your Inbox<p>Google expects to start letting users browse and install Gmail add-ons from Intuit QuickBooks, …

Google