Here are five things to consider when you set the price for your product. Pricing your product is one of the most important decisions you'll make when launching a business -- yet it's also one of the neglected.
It's no secret that customers like to research their options before choosing a service. Today, that happens online in about five minutes. Customers search your website, your social media presence and online
Regardless of whether your competitor is failing or dominating, you need to know why. Top athletes spend hours studying the previous matches of their opponents because they understand the importance of
Having a strong online presence goes beyond building a website and having accounts on all social media platforms. Investing in building an online presence can be one of the wisest decisions for any business
Build a strong foundation, set a clear path and don't allow clutter. Is your business website instantly welcoming? With more and more online-only experiences and business operations, it’s increasingly
Marketers need to earn a 'meaningful' place in their followers' social media feeds. Small-business owners are still grappling with Facebook's announcement last month that it is shaking up its news feed
When it comes to funding your small business, you have more options than ever before. You can go through a traditional route, such as applying for a bank loan. Or, you can finance your business using credit