Jeffbullas.com Blog Magazine

By Jeff Bullas | Social media and digital marketing for business and personal brands

What I Learned From Reading These 5 Books (Warning: One may Shock You)

So you pick up a book.<p>Start reading. Creating pictures in your mind.<p>Imagining.<p>The wooden cabin nestles in the shadow of a snow covered mountain. The …

Books

Why You Need To Rethink Social Media To Harness Its Selling Power

You don’t need to look very hard to find proof of the ever-growing influence of social media in all aspects of our private and professional lives …

Social Media Marketing

5 Best Practices That Will Help You Rank On Page One Of Google

So you want to rank on page one of Google?<p>Just like any other industry, SEO doesn’t lack prophets of doom, proclaiming its death every other year.<p>But …

SEO

5 Steps for Landing Your First Client as a Freelancer

Starting off a career as a freelancer – whether you work in web design, web development or content writing – is not easy.<p>One of the most challenging …

Employment

9 Powerful Tools That Will Proofread Your Content For You

There’s no doubt in anyone’s mind that having good copy is essential for SEO. Having good copy means that when search engines crawl through your web …

Digital Marketing

3 Things Marketing Managers Aren't Telling Their CEO

I am so frustrated with social media marketers.<p>They think that Facebook is the only marketing channel, Snapchat is brand attention nirvana and …

Digital Marketing

7 Essential Tips For Managing Your Small Business Finances

Sometimes the simplest set of rules tend to be the most effective. Think about the Ten Commandments – there are only ten of them, but considered as a …

Small Business

The 12 Simple Rules For Successful Content Marketing

Everyone is familiar with the adage ‘content is king’, which is more relevant than ever in today’s content-driven world.<p>Content marketing can have a …

Digital Marketing

The Best Ecommerce Platforms To Sustain Your Online Startup

The ecommerce arena is rapidly evolving. Every new trend quickly becomes a basic necessity for all ecommerce startups. So it makes sense that online …

eCommerce

3 Game-Changing Business Growth Hacks You Need To Try In 2017

<b>This post is brought to you by publi.sh Growth Day</b><i>, which takes place on 12th July, 2017. This free, online event gives you direct access to</i> …

Digital Marketing

This is Why Facebook Is Treating Us As Fools

Ever walked past a shop with people lining up? Wanted to choose a restaurant to grab a bite to eat?<p>Empty is for losers and seeing evidence of …

Marketing

How To Successfully Validate Your Business Idea So It Changes Your Life Forever

Congratulations! You’ve come up with an exceptional business idea.<p>You know it can positively impact people’s lives and dramatically improve the world …

Entrepreneurship

5 Smart Ways To Optimize Your Website For Mobile Search

Have you pondered the fact recently that less than 20 years ago there were no smartphones and the entire web was used only by desktop owners?<p>Time …

Web Design

How To Make A Testimonial Video That Closes More Sales For Your Business

Testimonial videos help businesses close sales. This is a fact that nobody can deny.<p>But do you know why that is?<p>It’s because testimonial videos build …

Marketing

3 Tell-Tale Signs Your Content Is Boring The Life Out Of People

You know it’s not realistic, right?<p>Consistently creating super-engaging content that gets your audience’s pulse pumping, sends intellectual …

Digital Marketing

What happens when you get up at 4.30am for 4 years?

I have created many habits. We all do.<p>It keeps life simple and allows us to get things done without having to make constant decisions.<p>But some are …

Productivity

10 Product Page Split Tests To Increase Your Ecommerce Conversions

In order to execute a successful pay-per-click (PPC) marketing campaign, a significant amount of split testing is typically involved.<p>With Facebook …

eCommerce

How To Connect With Millennials Using Content Marketing

Millennials are a major market segment for brands around the world. With more than $600 billion in buying power in the United States alone, …

Digital Marketing

10 Things You Must Know Before Cold-Pitching Big Publications

It goes without saying that getting something published on a big site like Entrepreneur can be massive for your brand and business.<p>It can open doors …

Digital Marketing

10 Ways To Build Powerful Connections With Influencers

Are you fed up with being ignored by influential people in your niche?<p>Does every email you send seem to be fall into the darkest depths of the …

Digital Marketing

10 Truths About Content Marketing You Need To Know

It was one of those days. My computer had stopped working.<p>Do I call the manufacturer and get them to step me through the trouble shooting process for …

Digital Marketing

5 Killer Ways To Repurpose Old Blog Content For More Traffic

We see a lot of spin-offs and reboots on the TV and at the movies these days.<p>So why not apply the same logic that what was popular once will probably …

Digital Marketing

5 Quick Hacks To Radically Improve Your Social Media Design

Scientists have shown that the average person blinks 15-20 times per minute.<p>That’s a lot! And it just goes to show that a lot can happen in a minute, …

Social Media Marketing

11 SEO Myths You Need To Stop Believing Today

SEO is by far the most talked about, searched for and read about topic for web entrepreneurs. And so it should be, considering how vital it is to get …

SEO

5 Lesser-Known Productivity Tips That Can Change Your Life Forever

Okay, okay. I get it – you want to get more done in less time.<p>So do I.<p>I’ve been blogging full-time for the last five years and I spend 10 hrs/day on …

Productivity

This One Trait Is the Secret To Success

I walked into the shop and there they were. Lining up. Handing over the coupon.<p>Their expectant faces were hopeful. Maybe this was the moment. Dream …

Success

Why Live Events Should Be At The Center Of Your Marketing Strategy

In the 1960s and ‘70s, marketers at B2B companies invested heavily in traditional advertising to generate awareness and ultimately gain customers.<p>In …

Marketing

How to Leverage Gated Content to Boost Conversions

<i>Should we ask something from users before they gain access to this tool or content?</i><p><i>If so, at what stage should we gate it… when they go to use the</i> …

Digital Marketing

The Undeniable Power Of Video Content On Social Media

A new Animoto survey reveals how marketers are keeping up with today’s rising consumption of video content on the social web, also known as the …

Marketing