Jeffbullas.com Blog Magazine

By Jeff Bullas | Social media and digital marketing for business and personal brands

26 Ways to Develop Your Personal Brand Online and Off

You’re a sales and marketing machine. You’re constantly selling yourself and your ideas. You’re attaching your name to a specific area of expertise …

Personal Branding

10 of the Best Time-Saving Apps for Busy Content Marketers

There are a lot of different ways to grow your business online. You could explore a new niche, launch a blogger outreach initiative, or invest in …

Internet Marketing

7 Digital Marketing Trends That Are Transforming Business

The drivers of change are complex and interwoven in the world of digital marketing.<p>The trends are not islands but together amplify and accelerate the …

Digital Marketing

7 Power Writing Tips To Make People Read and Love Your Content

I chuckle whenever someone says <i>“I can’t write.”</i><p>I know – for a fact, that all of you reading this right now <i>love to write.</i><p>I mean, hello? It’s 2017 and …

Writing

6 Underused Content Marketing Strategies That Get Results

You’re probably aware that content marketing is an integral part of SEO today.<p>With it, you can improve your brand’s online visibility and generate 3 …

Content Marketing

The Future of Video Marketing Is Now: The Case For Interactive Video

I read an article recently about the availability heuristic. It’s a psychological shortcut that causes us to prefer immediate (aka: available) …

Education Technology

17 Tricks for Boosting Conversions On Any Landing Page

Your new year’s resolution?<p>Boosting conversion rates, increasing business leads and achieving success!<p>You probably know from experience that just …

Digital Marketing

How to Become An Influencer By Accident (With Smart Automation)

How I Became An Influencer By Accident (And How You Can Too)<p>Whether you are an introvert, extrovert, socially awkward, or like to be the life of the …

Instagram

Steal These 5 Subject Line Tips for Increasing Your Email Open Rates

121.<p>That’s the number of emails the average person receives per day, according to a study by the The Radicati Group.<p>Does this mean that sending email …

Digital Marketing

9 Amazing Visual Social Media Tools to Boost Your Authority

Are visuals a part of your social media marketing strategy? Would you like some tools to help boost your visual social media marketing?<p>The fastest …

Social Media Marketing

5 Resources to Grow a Business Around Your Skills and Expertise

When it comes to starting any new business, you need to be able to offer something of value to your audience, while also figuring out a way for you …

Digital Marketing

The 3 Secrets to Success that Influencers Don't Tell You

The 3 Secrets of Success that Influencers Don’t Tell You<p>Jim sat on his dingy bed.<p>Around and under the centre of his universe were the bits and bric …

Success

7 Surprisingly Simple Ways to Get Rid of Your Fear of Failure

A fear is such a special emotion that is pre-programmed into all people and animals as an instinctual response to potential danger. Speaking …

Psychology

How to Design Popups That Work Every Time: An Easy Guide for Website Owners

All digital specialists will tell you this. You need emails. Tons of emails.<p>And what is one of the best ways to collect tons of emails on your …

Digital Marketing

Why Making Money Online Is Not Dead: 3 Proven Ways to Profit

Making money from a website or blog seems like an overdone endeavor, but it is a very doable task for almost everyone.<p>While each business has a …

Small Business

The Key to Better Mobile Search Marketing Results: 10 Quick Tips

When any business starts this adventure we call “marketing”, they have to cover the basics before doing anything else.<p>They need to define:<p>Who is my …

SEO

6 Quick Hacks for Increasing Organic Social Media Reach

According to Ogilvy, the organic reach of content published by brands on Facebook is plummeting.<p>In an attempt to make feeds more relevant to their …

Social Media Marketing

5 Emerging Content Marketing Trends You Need to Know in 2017

Content marketing is an integral part of your digital marketing strategy.<p>In 2016, we saw extensive adoption of content based promotion across all …

Content Marketing

The Most Important WeChat Features for Digital Marketers Targeting Chinese Consumers

The renowned social network ‘WeChat’ is of great interest to western marketers currently, and it should well be.<p>With 700 million active users it has …

WeChat

11 Kickass Blog Homepage Examples, and Why They Work

Your homepage is without a doubt the #1 most important element on your website.<p>Why?<p>Because it is the most visited page on your entire site.<p>Keeping …

Growth Hacking

QUIZ: What Type of Digital Marketer Are You?

QUIZ – What Type Of Digital Marketer Are You?<p>Traditional marketers wore suits and ties and sipped martinis at lunchtime.<p>They were the Don Draper’s of …

Digital Marketing

The Fundamentals to Building a Successful eCommerce Business From Scratch

Building a successful eCommerce business is like running a marathon. You have to start preparing beforehand so that you don’t run out of fuel mid way.<p>…

Digital Marketing

How to Use Networking Events to Build, Maintain and Grow Your Business

In the year 1996, a young student named James Thomas Fallon left his college education to move to Los Angeles and pursue a career in comedy. He had a …

How to Create Videos for Facebook That Standout (A Simple Formula)

The Simple Formula For Creating Videos That Stand Out On Facebook<p>A Facebook study found that people gaze 5x longer at video than at static content on …

How to Successfully Launch a Podcast in Four Steps

How to Successfully Launch a Podcast in 4 Steps<p>Everyone’s doing it nowadays! On the train to work. Walking to the shops. At the gym. They’ve got …

Podcasting

How to Make Your Brand Local Even If Your Audience Is Global

How to Make Your Global Brand Irresistible to a Local Audience<p>It doesn’t matter how small your business is, it can still be global.<p>For example, if …

Social Media Marketing

7 Must-Have Online Marketing Tools for Startups

Starting a business is not easy… but making it successful in the long run is an even greater challenge.<p>A big chunk of startups will fail and only a …

Digital Marketing

How to Use The Power of Storytelling to Connect With Your Audience

Did you know a healthy adult takes 12 to 16 breaths in one minute?<p>But have you ever thought about what can actually happen online in this single …

Storytelling

7 Incredibly Effective WordPress Lead Generation Plugins

Does it ever feel like you are doing everything you <i>“should”</i> be doing with digital marketing, but you’re still left with no leads?<p>Generating leads …

WordPress