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The 25 Best Inventions of 2014

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Inventions

Why America Is Losing Its Entrepreneurial Edge

The U.S. is one of the few nations on earth where private, for-profit business formation is seen as a quasi-heroic act. The resulting entrepreneurial culture has captured the world’s imagination and driven the nation to great prosperity. Yet now it is clearly faltering.<p>In a new paper that’s already …

The Year of Experiential – Bring It On!

Details<p>The Year of Experiential – Bring It On!<p>A recent AdAge article asked if we are ready for the year of the experiential. Our response? Absolutely!<p>…

The world's largest information source on event and experiential marketing

Werther’s Original may be known for its classic hard caramels, but its portfolio includes a…<p>More brands are teaming up with nonprofit organizations …

Pump Up The Volume: The New Normal for Capital Campaigns

Details<p>Pump Up The Volume: The New Normal for Capital Campaigns<p>A capital campaign can help institutions of higher education engage potential donors …

Five Takeaways from Event Marketing Summit 2013

Details<p>Five Takeaways from Event Marketing Summit 2013<p>Insights and trends from the experience marketing industry's top event.<p>At last week's Event …