We've been slammed with facts, statistics and reports for as long as we've known how to ingest and interpret them. There's a reason why infographics have surged in popularity and been mobilized by the
A guy walks into a store. No, it’s not the opening salvo for a bad joke. It’s a critical moment of truth for the in-store and brand marketer that, today, is complicated — even compromised — by the hyperconnected
I get asked this question all the time, particularly from non-developers: What does it really take to build an app? Inevitable follow-ups include: How much time does it take? and How much does it cost?