Jason Lewin

42 Added | 1 Magazine | 79 Likes | 9 Following | 14 Followers | @jasonlewin | Keep up with Jason Lewin on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “Jason Lewin”

iFixit Pays the Price for Early Apple TV 4 Developer Unit Teardown

iFixit surprised everyone when they posted an early teardown of the Apple TV 4 developer unit they received from Apple. Unfortunately, this came at a …

How Google Analytics Dashboards Can Make Your Life Easier

Recently, we covered how you can go beyond standard reporting in Google Analytics by using filters, segments, reports, and dashboards. In today’s …

How Online Personalization Can Create Compelling Customer Experiences and Build a Better Business

Personalization extends to much more than just welcoming back a returning customer or showing recommendations based on their previous purchases. It’s …

Marketing

Full Customer Journey: Three Lenses of Measurement

My son is a LEGO enthusiast, and even though I don’t build that often, I am usually involved in the acquisition process of LEGO sets or d...

Learn How to Create a Social Media Strategy

Share<p>Social media is not a passing trend, and today every business is expected to have an active presence online. But if you’re new to it, or you’re …

Revolv Review: Connect Your Smart Home With a Single Hub and App

Revolv began shipping its $299 home automation hub today, bringing to market a reasonably-priced solution for controlling your devices from one app. We’ve been testing the hub as part of a smart home setup for the past couple of weeks and have been really impressed with its ease of use and …

How to Incorporate Analytics into Your Pinterest Marketing Strategy

Are you still unsure about whether you should be channeling time and resources to Pinterest marketing? If so, let me give you some numbers to help …

Content Marketing and SEO: Proceed With Caution

Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p><b>Q: What are the best tools to measure the SEO impact of content marketing?</b> <i><br>-Meagan French</i> <i><br>San Francisco</i><p><b>A:</b> Many publications and businesses employ content marketing as a way to reach people. By utilizing this format, brands can create actual …

Marketing

Building Your Marketing Funnel with Google Analytics

Do you have an idea of the path a user typically takes to convert on your website? Or, are you simply building traffic from one channel (probably …

Analytics

12 Scalable Link-Building Tactics

Link building/earning is essential in online marketing, and not just because it improves your SEO. It also helps a website be discovered …

10 interesting digital marketing statistics we've seen this week

<b>Here are some of the most interesting digital marketing statistics we've seen this week.</b><p>Stats include social, bot traffic, mobile marketing, online …

Avinash Kaushik on Twitter: "Focus data segmentation on Visitors not Visits! Unlock profitable insights. Post: http://t.co/r4hoQGCNJm http://t.co/oSYFsFdgIJ"

Add this Tweet to your website by copying the code below. Learn more<p>Add this video to your website by copying the code below. Learn more<p>Hmm, there …

Don’t Be A Perfectionist

Perfection isn’t the secret ingredient to professional success. In fact, constantly chasing perfection may actually ruin your career.<p>The negative …

Self-improvement

Retailers Promote Over 1 Billion Products With Google PLAs, Holiday Surge Expected [Marin]

Today, Marin Software release a new study that finds Google Product Listing Ads (PLAs) continue to see increased adoption among retailers. According …

Tools for Twitter Analytics, Bio Search and More

• Match your activities to gains and losses in followers to give your followers what they like best.<br>• Follow and unfollow in-app to hone your social …

Everyone In The Tech And TV Industries Is Passing Around This Speech By Kevin Spacey

Everyone in the tech industry is passing around this video of Kevin Spacey talking about how Netflix (and other tech companies) will blow up the traditional TV industry.<p>In an edited version of Spacey's speech below, he touches on how Netflix, which has produced a handful of excellent original …

Tech Industry

Google's Matt Cutts: Once Again, +1s Have No Direct Impact On Rankings

Google's head of search spam, Matt Cutts, said once again that Google's +1 data has no direct impact on their web search ranking algorithm. Moz …

What's craziest or weirdest thing in your field that you suspect is true but is not yet supported fully by data?

Perhaps the data needed to support your suspicions are not yet measureable (a current instrumentation or tool limitation), or finding the data has …

Is This the iPhone’s Most Advanced E-reader?

Barnes and Noble just overhauled its iPhone and iPad Nook e-reader apps, applying some spit and polish and a bunch of new features. It shows the bookseller thinks of the Nook app as its future, as much as — or perhaps more than — the Nook device. E-books, as Amazon already knows, are all about the …

Chirpify, A Service That Lets You Shop By Replying “Buy” On Social Media, Raises $6M Series A

Chirpify, a startup aiming to simplify online commerce by bringing it to the platforms where people congregate, like Twitter, and more recently, Facebook, and Instagram, has raised $6 million in Series A funding. Previous investor Voyager Capital contributed $2 million to the round, while the …

Ditch Your Digital Top 10 Metrics Now!

How to evolve storytelling into storybuilding

Good brand storytelling, like all good storytelling, is rooted in authenticity and originality. It results in qualities that resonate with audiences …

3 reasons why digital video needs to rethink its advertising model

<i>Mo Al Adham is CEO and cofounder of mobile video discovery app Telly.</i><p>Digital video companies like YouTube are not living up to their full potential when it comes to generating revenue. Despite the fact that the company has tripled its revenue, YouTube could be leaving tons of revenue on the table …

Deduplicate Your Google Analytics Reports in Excel

One of the steps in my last post on finding 404 pages worth saving involved determining if any of your404 pages received traffic in the past year. …

Analytics

How Common Are SEO Problems With Responsive Web Design?

en_US<p>article<p>Responsive sites have more problems with SEO than you might have heard. Learn …