CONTEXT OF CONTENT

Most recent stories in CONTEXT OF CONTENT

• Man/Woman v. Machine

  

  Jan Friman

  

  1 day ago

  How Businesses Can Use AI To Improve Their Content Strategy In 2023

  Forbes - John Hall

  Online content is meant to inspire, engage and inform. More importantly, its goal is to put a business on its target audience’s radar. Even if an informative blog post doesn’t immediately convert readers into customers, the information stays in the back of their minds. Consumers will see the …

• The Web/Social Media; Eco Conscious?? Wake up!

  

  Jan Friman

  

  Jan 30

  The future of social media is educational and eco-conscious

  thedrum.com - George Stolton

  How are the most popular social platforms of the moment setting the tone for the future of social? George Stolton of Roast looks ahead. Is social …

• GenZ.

  

  Jan Friman

  

  Gen Z gets real, flees traditional social media platforms for more authentic upstarts

  justthenews.com - John Mac Ghlionn

  "Zoomers," the cohort born between 1997 and 2012, are the only generation to report a reduction in the use of old standbys like Facebook, Twitter, …

• Everything ChatGPT. Don’t get nervous.

  

  Jan Friman

  

  How content teams can protect themselves from ChatGPT

  thedrum.com - Ethan Hays

  Content marketers may be feeling the competitive heat from ChatGPT which is the shiny object du jour. Here's what they need to do to fend off the …

• Content Creation.

  

  Jan Friman

  

  Here are 3 Ways Your Business Should be Using AI for Content Creation

  Inc Magazine - Amy Balliett

  Content is king, right? Here are 3 ways to use A.I. for content creation before your competitors do. Artificial intelligence (A.I.) has been a hot topic in the business world for some time now, with companies of all sizes taking advantage of its many benefits. From improved customer service to …

• To Run An Online Community Is Hard.
  
  To Curate & Moderate Is An Art Form. It Requires Communication Skills & Presence.
  
  Build From Ground Up.
  
  A Community That Lacks Engaged Users Is Not A Community.
  
  Think: What Reason Is There To Engage Over Time. Why Should I Come Back? Again And Again.
  
  Research Drivers.
  
  Support Users To Build Value For Fellow Members.
  
  People Don’t Pay For Community. You Pay For The Value It Generates.

  

  Jan Friman

  

  Why the future of community is in your company’s own app

  VentureBeat - John S. Kim, SendBird

  Social media is dying — at least the way businesses have come to know it. Meta’s earnings call is just the latest signal that Facebook is no longer the ultimate destination for brand awareness and connecting with customers. The tech titan’s profits were cut in half compared to the same quarter a …