Janette SpeyerFacebook’s Advertising ChallengeBy Janette SpeyerThe new iOS 14 will require app developers to answer privacy-related questions. Each question will disclose any time the app might collect data. This is intended to protect the user's privacy. But what does this mean to marketers? Businesses have relied on Facebook advertising for the better part of a decade. In this Storyboard, I share information on the new Apple iOS 14 and Facebook's retaliation.
Janette SpeyerPresenting Twitter FleetsBy Janette SpeyerTwitter just launched "Twitter Fleets"! What exactly is it? From my point of view, it seems to be a cross between a TikTok video and an Instagram story. The Tweet is up for 24 hours and then it's gone. So far I am finding it a little quirky, it takes a little messing around until you get it. For those that want more info, here's a storyboard, with articles about the new Twitter Fleets. Happy Fleeting!
Janette SpeyerVideo MarketingBy Janette SpeyerThere are many reasons to invest in a video marketing program for you or your company. Video says so much more about you than a still photo. In a video a product or an individual comes alive. with a video viewers will get a feel for you and your company . Videos build trust, increase your online presence, and personalize your message. In this Storyboard I am sharing a few articles that will help you get started with videos.
Janette SpeyerGoogle AdsBy Janette SpeyerGoogle Ads is Google’s online advertising program. This powerful platform allows you to create online ads to reach an audience searching for the products and services you offer. The Google Ads platform runs on pay-per-click (PPC) advertising. You pay every time a visitor clicks your ad. In this Storyboard, I'll share tips for best practices, choosing your target market, budgeting, and more.
Janette SpeyerPinterest AdvertisingBy Janette SpeyerBecause of its visual nature, Pinterest advertising can be an effective way to increase brand awareness. You can razor target your campaigns to drive engagement, traffic, and boost sales. In this Storyboard, I'll share tips for best practices, choosing your target market, budgeting, and more.
