jacobdshepard

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The True Story of ‘Unlocking the Cage’: The Latest Fight for Animal Rights

<i>Unlocking the Cage</i>, a new documentary on HBO, asks a provocative question: Are animals entitled to the same legal rights as humans?<p>The documentary, …

5 Keys to Long-Course Triathlon Training: Part I

Our advice to you here is: Don't nickel and dime your life and your family for one to two hours here and there, week after week, for months before …

How to Build Your Network (When You Don't Know Anyone)

Networking tips when you're starting from zero<p>Before my wife and I settled in Austin, TX last year, we lived in 12 apartments in nine cities over the last 10 years. And while the digital nature of my work means that much of my network is only a mouse-click away, it was definitely challenging to …

Entrepreneurship

Get Smarter in 2017. Here Are 5 Places to Educate Yourself Online (for Free)

Knowledge is power.<p>What do you want to learn more about this year? Nanotechnology? Virtual reality? Bitcoin? How to protect democracy?<p>According to neuroscience professor Ken Kosik, adult education, or specifically engaging in challenging new learning experiences, encourages brain plasticity. And …

Albert Einstein

Branding: The Secret Sauce for Driving Demand and Controlling Price

In my last post, I talked about <i>Corporate Image</i> and how it forms the foundation of your brand. In this one, I add <i>Positioning,</i> which drives demand for each of your products and gives you control over the price you can charge. Because it gives you control over <i>Price,</i> it also gives you greater control …

Watch Food Experts Go Gaga For Organic Fast Food That Is Really Just McDonald’s

That said, it’s still embarrassing for anyone–especially food experts at a Dutch food convention–to chow down on a McNugget and say that they like it …

McDonald's