Issariya Oscar Satthisara Warawongkitti

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How to make the best cocktails according to the head of Europe's best bar

“If I were a cocktail,” says Erik Lorincz, the head bartender at The Savoy’s iconic American Bar in London, without a pause, “I’d be a dry martini. …

Skyfall

How Cities Are Tackling Their Enormous Food Waste Problem

From loosening restrictions on what “expired” means to dabbling with aquaponics and vertical farming, cities around the world are trying to contribute less to landfills with their wasted meals.<p>Every day, New York City throws away about 3,000 tons of food, while at the same time nearly 1.5 million …

Sustainability

The New Customer Journey: 5 Stages That Transform Your Customer Experience

Mapping out the evolving relationship your prospects have with your organization in a way that makes sense to service, sales, HR, executives, and …

How A Logo’s Color Shapes Consumers’ Opinion Of A Brand

A new study on the ethical implications of logo colors suggests that the blue might be “greener” than green when it comes to branding.<p>We live in a time of rampant greenwashing. Ever since companies realized that eco-friendliness can lure consumers, they’ve gone out of their way to market themselves …

16 Healthy Trends You'll Be Done With in 2016

Pretty soon, you'll forget that bone broth was ever a thing.<p>By design, trends are doomed to surge, succeed, and die sad lonely deaths — particularly in the realms of health and fitness, where everyone is looking for the next quick fix. (Remember when everyone was obsessed with ab-rolling, …

Jos. A Bank got rid of a 'toxic' strategy — and now business is getting even worse

Sales at Jos. A Bank has declined since it stopped doing the "buy one, get three free" promotion that made it famous.<p>Men's Wearhouse CEO Doug Ewert says his company underestimated how much Jos. A Bank's strategy had already backfired.<p>"What we did not know then but do now was just how toxic some of …

These Unconventional Content Marketing Partnerships Are Weirdly Effective

What follows aren’t the strangest team-ups in content marketing history — if so we’d have to include Colonel Sanders, Green Lantern, and The Flash — …