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Our 30th Anniversary Issue

We're reflecting on the major moments that have defined fashion and beauty since 1994—and looking ahead at what's to come.

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    Our 30th Anniversary Issue

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    11 stories in this Storyboard
      Iman, the Icon

      Iman, the Icon

      The supermodel, businesswoman, and activist in conversation with Precious Lee, Aurora James, and Keke Palmer. What makes an icon? Is it a lengthy resumé filled with achievements and awards? Iman has that. Known first as a supermodel, she served for more than a decade as muse for designers including …

      The Entertainmentification of Fashion

      The Entertainmentification of Fashion

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      InStyle - Faran Krentcil

      In the '90s, fashion and celebrity forged a friendship with very lucrative benefits. It was 1996, and Salma Hayek couldn't stop laughing. The actress, then 29, was lying on a kitchen table in a siren-red gown by Pamela Dennis. A spotlight meant to highlight the satin folds of her dress was blinding …

      Are Malls Dead? As If!

      Are Malls Dead? As If!

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      InStyle - Christopher Luu

      Though some nostalgic, beloved brands are languishing, ones with a laser-focus on innovation and community are thriving—and shoppers are taking notice. The savory, sweet scent of Auntie Anne's pretzels hangs in the air. You're armed with a coupon for Bath & Body Works. The air conditioning is just …

      One New (Old) Thing: The Slip Dress

      One New (Old) Thing: The Slip Dress

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      InStyle - Kaelin Dodge

      There’s a reason it’s been a staple since the ‘90s. At least once a month, the same image of Carrie Bradshaw circulates on X (formerly Twitter). For those not chronically online, it’s that moment in season 2 when she lingers outside of Big’s engagement party (to a woman that’s not her) in a white …

      An Ode to the Fashion Villain

      An Ode to the Fashion Villain

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      InStyle - Madeline Hirsch

      Because being bad can elicit great style. In the fashion world, the more diabolical the compliment, the better the outfit. Those oxblood Miu Miu kitten heels are not just gorgeous, they’re to die for. That devilishly cinched Mugler blazer is snatched to the gods. Tory Burch’s pink hoop dress is more …

      Anatomy of an Investment Piece: The Lady Dior Bag

      Anatomy of an Investment Piece: The Lady Dior Bag

      Historic and stylish—it's a must-have. Trends come and go, but classics are forever. With the Anatomy of an Investment Piece, we highlight the timeless styles you need in your wardrobe and break down what exactly makes them worth buying. Whether it’s a forever bag, wear-everywhere coat, or footwear …

      What Will the Next 30 Years of Beauty Look Like?

      What Will the Next 30 Years of Beauty Look Like?

      Science, technology, and a new emphasis on longevity are driving major change. Movies and TV have long predicted what the future of fashion and beauty will look like. Take the 1995 film Clueless, where, in the now canonical closet scene, Cher (Alicia Silverstone) uses her computer (a giant desktop …

      Nailing the Most Era-Defining Manicures

      Nailing the Most Era-Defining Manicures

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      InStyle - Madeline Hirsch

      From the French to Y2K bling, these singular nail looks captured the spirit of their time. You’ve heard of Girl Dinner. You’ve heard of Girl Math. Behold: Girl Hands. Call it an evolutionary response to the fashion industry’s lack of appropriately sized pockets or just an apt metaphor for the many …

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