Inc Magazine5 days agoSpotify's Newest 2023 Move Is a Master Class in Marketing. Here's Why, According to Researchverified_publisherInc Magazine - Nick HobsonOut with the Wrapped, in with the Playlist in a Bottle. The newest marketing strategy from Spotify connects you to someone you'll inevitably know intimately but who doesn't yet exist: your future self. Now, you can send future you a "musical time capsule" composed of songs that you think will be …
Inc Magazine6 days agoAfter 10 Years, Amazon Is Shutting Down Its Charity Program That Gave Away $500 Million. The Reason Will Make You Madverified_publisherInc Magazine - Jason AtenSometimes the impact isn't what you think. For the last 10 years, Amazon has let its customers contribute a small amount of their purchases to charities. While each donation was small -- just 0.5 percent of the purchase price -- the program ended up benefiting over 1 million charities and …
Inc MagazineHow to Get Press for Your Companyverified_publisherInc Magazine - Darrah BrusteinYes, this is very meta. A press piece on getting in the press. If you've ever thought: "It would be great to get what I'm working on featured in the press". Then you were met with crickets when you tried to pitch, or didn't go beyond the thought because you weren't sure how to make that happen. Let …
Inc MagazineThese 3 Social-Commerce Strategies Are Ramping Up Salesverified_publisherInc Magazine - Rebecca DeczynskiOn-platform checkout has reduced friction for online shoppers, but you'll still have to strategize wisely to turn surfers into purchasers. If you've got something to sell, it's time to get social. Social commerce -- using social media to directly sell products or services on-platform -- is far from a …
Inc Magazine4 Ways to Engage a Diverse Audience During Lunar New Yearverified_publisherInc Magazine - Xintian Tina WangThe AAPI community is the fastest-growing segment of the U.S. population. That presents an opportunity you can't afford to ignore. Celebrated widely by many Asian communities around the world, Lunar New Year marks the beginning of a new year on the lunisolar calendar. With the Asian American and …
Inc Magazine5 Ways Marketers Can Elevate Consumer Experience and Value in 2023verified_publisherInc Magazine - John HallMaximizing your consumer experience in 2023 is essential to maintaining a successful business. Competent marketers aim to popularize the company's business and help create consumer awareness. Marketers have a pivotal relationship with customers. They are the key players in defining customer …
