IMD Global Leader Magazine

664 Added | 19 Magazines | 3 Likes | 3,594 Followers | @imd_bschool | IMD is a top-ranked business school. Developing leaders. Transforming organizations. Impacting your future

Seven trends that will affect the future of marketing

Lessons from a meeting of great marketing minds<p>At the recent Chief Marketing Officer Roundtable at IMD, I was asked what I think will define the …

Marketing

How Olympic athletes and managers can avoid choking under pressure

6 ways to be mindful and alleviate stress<p>Imagine you are competing at the winter Olympic games. You have just arrived at the starting blocks of the …

Mindfulness

Supply Chain 4.0

Companies such as Adidas and Amazon re-write the rules on supply chain management<p>In an amazing twist, technology is rendering the old fundamentals of …

Business School

Blockchain

Be prepared, the revolution is already here<p>Artificial intelligence, big data analytics, and the internet of things are some of the most …

Blockchain

Amazon fresh and the disruption of the supply chain

Disruption is not always what it seems<p>The omni-channel supply chain is in our headlines and on our lips. Retailers are experimenting with different …

eCommerce

Cross-cultural leadership

How to run operations in markets we don't understand<p><b>In an ever more globalized business environment, how can culturally diverse teams learn to work</b> …

Leadership

Why business ideas are not the same as business opportunities

How entrepreneurs can turn an idea into a breakthrough business opportunity<p>We have all heard a lot about business models and most entrepreneurs have, …

Entrepreneurship

The red envelope war in 2018

China’s New Year digital gift giving shows how the country’s fintech industry is moving ahead of the rest of the world<p>Alibaba, China’s largest …

Business School

Omni channel launching pad

On-shelf availability<p>The term omni-channel is omnipresent in retail supply chain circles these days. It promises an exciting array of consumer …

eCommerce

Is your innovation team too fast? Too slow? Not fresh enough?

Two fundamental tensions of high-performing innovation teams<p>During the course of my intensive work with companies – including, most recently, a …

Innovation

Will Uber ever be profitable?

Professor Howard Yu on how today’s biggest companies survive without profits<p>Professor Howard Yu was recently interviewed by the leading …

Automotive Industry

Silicon Valley is winning the race to build the first driverless cars

Professor Michael Wade in The Conversation<p>Henry Ford didn’t invent the motor car. The late 1800s saw a flurry of innovation by hundreds of companies …

Driverless Cars

The BlackRock letter: A turning point for real change?

A strong endorsement of the emergence of a serious approach to sustainability<p>Although greenwashing is far too common, recently there have been two …

Sustainability

Apple HomePod is already losing the smart speaker battle

Professor Bettina Büchel in The Conversation<p>The war for your digital home is waging. Apple has finally followed Amazon, Google and Microsoft by …

Smart Homes

Three reasons not to worry about the stock market ‘crash’

Prof. Arturo Bris in The Conversation<p>We have been talking about this for the last 12 months: when will financial markets realise that the amazing …

Stock Markets

2018: A massive restructuring of the world economy?

Professor Stéphane Garelli on this year’s economic outlook<p>Economic forecasts too often focus on the financial aspects of business. Will the dollar go …

Business School

Psychographics: the behavioural analysis that helped Cambridge Analytica know voters’ minds

How data-driven behavioural sciences are being road tested in the political sphere<p>The dealings that have been revealed between Cambridge Analytica …

Cambridge Analytica

How China is rebooting retail

Old retail might be dying in the West, but it's been given new life in China<p>The story of shops closing and the decline of retail has become a …

eCommerce

Do business like a woman

A new breed of entrepreneurs<p>A new breed of entrepreneurs are establishing businesses that also create cultural change benefitting women’s …

Business School

Business faces growing pressure to tap entrepreneurship for good

There is a shift in expectations of private sector contributions to societal change<p>In the shadow of an increasingly polarized world, corporate, …

Innovation

The other competition at the Pyeongchang Olympics: Sponsorship!

Which company will win the medal for return on investment? A look at some past successes<p>As the world’s top winter sports stars gear up for a month of …

David Beckham

Millennials: reality vs. rumor

Extensive study challenges generational stereotypes<p>Millennials are the fastest growing population in the workplace, including the extent to which …

Demographics

Time to invest in Japan!

Several factors are converging to create a favorable environment in the Land of the Rising Sun<p>Trust in the economy has recently been surging among …

Economics

Trends in family philanthropy

A 3rd philanthropic revolution is fully underway<p>We live in an era of unprecedented change and transformation. Technological, demographic, …

Innovation

Getting ABC classifications right

More involved than you think<p>ABC Classification: It is one of the oldest, most reliable methods for catalogue or customer segmentation. It relies on …

Business School

Three key questions you will not escape for industry 4.0

Considering the managerial implications of technological innovations<p>A recent survey by IMD business school asked supply chain leaders across Europe …

Innovation

Why nobody takes corporate social responsibility seriously

Designing a credible CSR strategy<p>Why the cynicism? Consider this real setting: About 25 owners and top executives of medium-sized companies have come …

Kraft Heinz

Diversification key to global expansion

Proactive strategies for emerging market companies<p>Emerging market economies, and especially the BRICs (Brazil, Russia, India and China), continue to …

Emerging Markets

Innovation for sustainability

Systems and leadership<p><i>This is the third in a series of three articles about innovation for sustainability. The first, which examines the business</i> …

Sustainability

Have ecolabels had their day?

The truth behind sustainability labels from the people who integrate them<p>More than three decades after the first ecolabeling program was introduced, …

B2B