Ilker Kaan Özcan

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How Blockchain Is Creating a New Future for Digital Marketing

The transparent nature of blockchain data will allow companies and customers alike to feel more secure.<p>4 min read<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Advertising today is a multi-billion-dollar industry. And, according to market research company Forrester, digital marketing …

Blockchain

These are the businesses still immune to Amazon

It feels like nothing is safe from Amazon.<p>On Friday (Oct. 13) Bloomberg reported that Amazon was getting into sportswear. The company signed on a vendor that produces clothing for Gap, Uniqlo, and Kohl’s to make private-label athletic wear for Amazon. The news sent a shiver through the market, with …

Automotive Industry

Infographic traces Temple Run’s race to 1 billion downloads

You could run to the sun and back 160 times with the total meters run in Imangi Studio’s award-winning iOS games, <i>Temple Run</i> and <i>Temple Run 2</i>. Or you could fill 300 Olympic swimming pools with the number of gold coins collected in game (147 trillion of them, to be exact).<p>One billion downloads …

Social Media Marketing: The Ultimate Guide (2017 Edition)

Perhaps one of the biggest human flaws is that we tend to be a bit impatient.<p>We speed date, eat fast food, use emojis instead of words, pay for …

How Facebook gets rich leveraging personas

<i>(Editor's note: In this guest essay, Mark Weinstein, founder and CEO of Sgrouples.com, a privacy-centric social network, breaks down Facebook's profit model.)</i><p>On October 30th, Facebook held its third quarter earnings call. Lost inside the upbeat state of the union was a recurring theme that active …