411 Locals Newsletter April 6 - 12 2013

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Google Local: Are Mobile Signals Actively used in Ranking Local Results?

David Mihm just did a great Whiteboard Friday on the evolution of the local ranking algo. In the article he speculated about the future of local …

Category Relevant Search Results, Query Suggestions, and Advertisements Based on Location?

Sharing is caring!<p>shares<p>A couple of days ago, Mike Blumenthal of Understanding Google Places & Local Search asked a pretty timely question with the …

10 Things SEOs & SMBs Should Know About New Google Places Dashboard

Learn about the most important changes (or lack of!) in the new Places for Business dashboard and see how you can take control of your Google local …

April 2013 Google Maps Reviews Gone

Google has confirmed a bug in the Google Business Help forums, where the reviews left on your Google Maps listing in early April are now missing.<p>Jade …

Google Notes That Recent Review Take Downs Might Be Reversed

Jade noted in the forums that:<p><i>Just letting you know that we’ve found a technical issue last week with reviews where some were incorrectly taken down.</i> …

Google Announces Availability of a Google+ Widget for New Dashboard

Google has just updated their dashboard post in the forum detailing the new Places for Business Dashboard with the following one button upgrade of …

SABS with Social Local G+ Page - Hide Your Address Now

The process of merging a social G+ Page with a non social G+ Page (AKA a G+ local listing, a Place Page, a non merged G+ page for local) was never …

Google Maps Bug Won't Hide Your Address

A Google Business Help thread has complaints that when you select not to show your business address in your Google Maps listing, it still shows …

Google Patent Granted on Fresh Related Search Suggestions

Sharing is caring!<p>shares<p>When you search at Google, in addition to search results, Google often returns a set of search suggestions that might be …

5 common mistakes with rel=canonical

Search engine (and SEO) blog with tips and announcements to connect your website or app with Google Searchers and Search Console (Webmaster Tools).

Google Explains Why Your New Page's Number One Ranking May Drop

Google's head of search spam, Matt Cutts posted a video explaining why it is not uncommon to see a new page rank very well in Google early on, and …

Public Relations For SEO: The Complete Guide

This is the first of a three-part article about Public Relations for SEO. Let me start by saying that a press release written, issued and leveraged …

Public Relations

How Google's Disavow Links Tool Can Remove Penalties

Can using Google's link disavow tool help remove penalties? Yes, the company says. But when it comes to manual penalties, disavowing links alone …

Racing Penguin: How to Attack Unnatural Links Before Penguin Hits [Case Study]

I’ve completed a lot of Penguin work since April 24, 2012 (more than I ever wanted to if I’m being honest).<p>When business owners first reach out to me …

Start a Conversation by Mentioning Your Connections on LinkedIn [SLIDESHOW] | Official LinkedIn Blog

We know that LinkedIn members are some of the most engaged professionals online. After all, you are involved in millions of conversations across …

How to Avoid PR Disaster With a Social Media Policy

Does the saying “There’s no such thing as bad publicity” apply to social media blunders gone viral?<p>Your brand ending up as a gag skit on “SNL” …

How To Measure Content Engagement With Analytics & WordPress

For many of us that own blogs and generate excellent relatable content, engagement seems to linger just beyond our reach. We write well, there's …

Where To Begin With SEM Benchmarking

I love benchmarking. I measure the progress of my diet (not going well), the MPG of my car, how my stock portfolio is doing against the market, …

The Google Non-Profit Knowledge Graph

It seems like Google has released a new form of their knowledge graph, one that shows non-profit information when you search for non-profit …

Survey: 90% Of Customers Say Buying Decisions Are Influenced By Online Reviews

According to a new survey conducted by Dimensional Research, an overwhelming 90 percent of respondents who recalled reading online reviews claimed …

Google sold Frommer’s Travel — but kept all the social media data

Advertisement<p>6 Comments<p>Mystery solved. Many were scratching their heads over why Google(s goog) sold Frommer’s Travel Guides this month — less than a …

The Holy Grail Of Internet Marketing: Owning The Whole SERP

If you’re a business owner, I’m certain you know what your business is all about. Now you need to translate that into Google results. Sound easy?