houseofmao

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Keyword Hero - Match keyword to session in GA, get rid of (not provided)

30 sec<p>Open your Keyword Hero account here.<p>1 min<p>Connect Analytics with the Hero App.<p>30 sec<p>Connect the Search Console with the Hero.<p>Finish!<p>The Hero …

30 questions to ask that so-called PPC ‘expert’ before hiring him/her

When it comes to pay-per-click (PPC), it’s often best to call in the experts. But sometimes even experts need to be put to the test.The following are …

AdWords

Three strategies for cracking the B2B code on Facebook

<b>When most people think Facebook advertising, they think B2C marketing.</b> Many tend to assume that B2B marketing on Facebook doesn’t make sense or would …

Marketing

24 favorite books of executives, founders, and CEOs that everyone should read

The most successful people often are serious about self-improvement, which can come in the form of a good book. Here are two dozen excellent reads recommended by founders, executives, and other high achievers.

We asked 24 big names in tech which book they're reading right now — here's what they said

Maybe they're midway through a crime thriller, or a self-help book, or a profile of an industry they're considering investing in.<p>So we asked some big names in the tech world — from FCC chairman Ajit Pai to Turner Broadcasting CEO John John Martin — which book they're working through right now.<p>We …

Facebook is on a big listening tour for local media — and publishers are actually happy

"Media Organizations Make Pilgrimage To Facebook Headquarters To Lay Content At Foot Of Mark Zuckerberg," reads the headline of perhaps my favorite …

Iran sentences British charity worker to 5 years in jail for espionage

Nazanin Zaghari-Ratcliffe, who has both British and Iranian citizenship, was charged with trying to overthrow the government. Her daughter has also …

5 Ways To Fund Your Business That Most Entrepreneurs Forget About

There are many unorthodox ways to fund your business. If you're trying to raise money and angel investors won't bite you might be wondering whether you'll ever get your company off the ground. With the payments industry being disrupted and a whole host of other changes coming to the world of …

The Fixer's tour of secret Tokyo

Shinji Nohara knows Tokyo like no other. A lifelong local, he’s the ‘Tokyo Fixer’, the foodie who fed <i>fugu</i> (puffer fish) to Anthony Bourdain, who consults with some of the world’s best restaurants, and who regularly guides the great and the good around Tokyo’s lesser-known highlights. Best of all, …

Banana Splash lets anyone dive into mobile personalized marketing

Everyone seems to be talking about personalized marketing, and yet we know that very few people are doing it.<p>(How do we know? We have the data, of course.)<p>That’s partly because the tools that provide personalized marketing messages, ads, forms, and campaigns are difficult to use and costly to …

Marketing

Delta says flights resuming but massive cancellations still expected

The week got off to a nightmarish start for Delta and its passengers.<p>Delta Air Lines flights were grounded for at least six hours early Monday by a global computer system outage, causing large-scale cancellations and stranding hundreds of thousands of passengers.<p>At 8:40 a.m. ET, Delta said the …

Flying

The Senate is ditching BlackBerry phones — and BlackBerry is trying to ditch phones

An era ends.<p>BlackBerry, erstwhile mobile king, has lost one of its most loyal mobile customers: The U.S. government.<p>A note went out earlier this week informing Senate staffers that they would no longer be issued BlackBerry handsets, since BlackBerry no longer makes them. (Jim Swift, a D.C. blogger, …

Seth's Blog

...is that the system can't hear you. Only people can.<p>And the problem is that people in the system are too often swayed to believe that they have no …

The SEO 'Secret Formula': 10 Tactics To Gain Better Organic Search Engine Rankings

Sorry folks, the title is a bit misleading. Unfortunately, there are no ‘secret formulas’ that will allow your brand to organically rank for relevant search terms overnight. When it comes to search engine optimization (SEO), there are no shortcuts. To ensure that your website or web pages are …

Engines

Amazon challenges YouTube by offering uploaders a cut of the ads

Amazon is launching its new Amazon Video Direct service today to let video creators share any content and receive a cut of the revenue. Amazon is offering a variety of ways for creators to earn money, including royalties through streaming by Prime members, and revenue sharing through rentals, …

Best video editing apps for iPhone and iPad

Long gone are the days where video editing has to take hours and involve your Mac. Thanks to the iPhone and iPad, I’ve put together some awesome, professional-looking video. Depending on what your needs are, and how much control you want over the process, these are currently the best video editing …

Apps

The 100 best novels written in English: the full list

After two years of careful consideration, Robert McCrum has reached a verdict on his selection of the 100 greatest novels written in English. Take a look at his list<p>Robert McCrum reflects on his choices One in five doesn’t represent over 300 years of women in literature: a response What is missing: …

Literature

Do You Have a Digital Estate Plan for Your Online Assets?

<b>Updated February 2017</b> — In this digital age, people amass an electronic wealth of sorts in social media sites, photo-sharing sites, and online …

Wells Fargo

You can finally restore your lost files, contacts and calendars from iCloud

One big feature iCloud has always been lacking is the ability to restore files, contacts or calendars in iCloud if they were lost.<p>A small feature quietly added to the service overnight, spotted by 9to5Mac, now allows you to easily restore items that were deleted or lost.<p>The option is hidden under …

Calendars

24 Hours in Vancouver, BC

Although I’m Canadian, the farthest west I have traveled is Jasper, Alberta, where I lived in the mountains for a summer. I have never been to …

30 places every California kid should see before growing up

School’s out and summer is in full gear. Parents are taking vacation time from work to spend time with their kids. While trips to Hawaii and Europe are grand, many families can’t afford lavish holidays and will be looking for places to visit closer to home. Our own Golden State is filled with …

I Still Have Evernote Premium, Not a Single Note Added Some of you might rec...

I think in recent time, "reminders" and the iPhone "scannable" app have been worthy additions.<p>Apparel & EN branded market items don't interest me.<p>I …

10 reasons to start using Google Photos

Google Photos

The 5 Plants I Haven’t Killed Yet

I used to be a serial plant murderer. Walking the halls and rooms of my home was a disturbing graveyard tour of dried-out plant husks and yellowed, …

Articles about essential small space living tips on Dwell.com - Dwell

Living in a large home has a lot of advantages.<p>For aesthetically beautiful minimalist, modern, and sleek design, less really can be more.<p>In Canada's Yukon Territory, a college instructor builds a lightweight, efficient 97-square-foot mobile dwelling.<p>It’s All About Custom From an NYC Perspective …

8 barriers to overcome when learning to code

While being a mentor for a JavaScript Web development course, I’ve seen many beginner programmers jump into learning with enthusiasm and then immediately hitting a wall.<p>Most of the students usually struggle with the same barriers. But once they learn to overcome them, they get instant benefits:<p>they …

Decorating Lessons to Steal from Pro Photographers

(Image credit: Kim Lucian)<p>So here's the deal: I'm not a photographer. But I <i>have</i> taken some photography classes to support my creative little hobby. …

7 pillars of minimalist Web design

To be most effective, a minimal design framework needs a solid backbone. The key components of visual organization include a strong grid, visual balance, and close attention to alignment.<p>A strong grid is the foundation for organization. The grid – built through tactically using negative space – …

UI Design

A Find-the-Right-Size Rug Guide

(Image credit: One King's Lane)<p>Our constant flooring frustration: rugs usually come in standard sizes but rooms do not! Lucky for us, someone in the …