Herb Lawrence

25 Added | 4 Magazines | 5 Likes | 3 Following | @hlawrenc | Center Director Arkansas State University Small Business and Technology Development Center

Instagram Will Get Video On June 20

We’ve been working on getting more details on a press event that Facebook is having this week. Earlier, we wrote it could launch a news-reading app, but we have since heard more details that point to something else entirely. On June 20, a source says Facebook will unveil that Instagram, its popular …

Social MEowDia Explained

<b>UPDATE 3/11/2016 – Version 2 launched during SearchFest in Portland</b> – check out Social MeOWdia Explained REDUX<p>While social media might be second …

Local search term research - 10 tactics for pinpointing best local terms

Startups Are Getting A Little Too Obsessed With Fund Raising

One of my ex students came out to the ranch to give me an update on his startup. When I asked, "What are you working on?" the first words out of his mouth was his fund raising progress. Sigh… What I should have been hearing is the search for the business model, specifically the progress on …

Venture Capital

Why Local-Mobile Marketing Is Exploding

But does it deliver? According to many accounts, it does.<p>Not surprisingly, retailers, brands, and agencies are scrambling to hone their location-based approaches. These encompass everything from "geo-aware" and "geo-fenced" ad campaigns, to hyper-local efforts keyed to Wi-Fi hotspots, and …

Marketing

Why Gary Vaynerchuk's New Social Media Strategy Should Change The Way You Do Business

Today, Gary Vaynerchuk starts “tripling down” on content – because “doubling down” doesn’t begin to describe how important he thinks it is. The social media expert is relaunching his blog today. Why? “The more content I can put out, the more luck I have,” he says. He’s redeployed an employee at …

10 Reasons Social Media Is Not Working for You

A recent survey shows 39 percent of small businesses are now seeing a return on investment from their social media use. The survey also shows that …

Why everything geeks think they know about Kickstarter is wrong

Kickstarter has been described as the Home Shopping Network for geeks—picture an online version of the Sharper Image catalog and an investment platform for tech startups having a baby. But this is the wrong way to think about Kickstarter, because the site’s founders have actually shied away from …

Startups

3 Facebook page tweaks that maximize reach

Allow posting, tagging and replies to increase engagement<p><b>Target audience:</b> Nonprofits, cause organizations, foundations, NGOs, social enterprises, …

Data Storage, Converged, Cloud Computing, Data Protection

"13,000 technologists" Based on attendance at Dell EMC World 2017.<p>"+400 sessions" Based on number of sessions planned for Dell EMC World 2018 as of …

10 Proven Ways To Improve Your Facebook Reach

By Mari Smith<p>In Facebook Fan Pages, Facebook for Business, Facebook Marketing, Facebook Tips<p>14<p>Many Facebook fan page owners struggle to <b>get more of</b> …

As Facebook matures, is it losing its edge?

Has Facebook become too much of a chore? Are the important life events of your closest loved ones drowning in a sea of banana-slicer jokes?<p>NEW YORK …

The 7 Most Interesting Social Media Studies and What to Learn From Them

One of the first things I’ve learnt, close to 2 years ago when taking the plunge into Social Media with Buffer, was that things aren’t yet very …

5-Things-To-Remember-When-Starting-A-Business

Business Articles aimed to equip and guide you down a successful business path<p>Business Startup<p>5 Things to Remember When Starting a Business<p>There are …