Gunnar Eisenmenger

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Amazon just entered the food delivery game

Food delivery sites like Seamless, Grubhub, and Delivery.com just got some major competition. This past week, Amazon quietly launched online takeout and delivery via Amazon Local. The service only appears to be live in Amazon's hometown of Seattle for now, but you can be certain that the company …

DJ Mustard - Face Down feat. Lil Wayne, Big Sean, YG & Lil Boosie (Lyric Video)

One Hour That Can Change Your Life

Learning to code can prepare you for the future--are you ready for the Hour of Code?<p>It's a global movement that needs to get even larger. The Hour of Code is an initiative launched last year by Code.org to encourage students and adults worldwide to take a single hour to learn how to code.<p>Why? …

Tutorials

The Marketer’s Guide to the Benefits of Vimeo Over YouTube

<i>Brian Honigman is a marketing consultant, speaker and freelance writer. This post originally appeared on the SumAll blog.</i><p>Online video has very quickly become one of the most engaging and ubiquitous forms of content marketing. ComScore reports that in 2013 more than half of all Americans watched a …

An economist explains what the heck is happening to the global economy

The dawn of the twenty-first century has proved unsettling. It was not what we expected. Only a few years ago, the world was full with apparently justified optimism. The new century would be free of the ideological fights that plagued the twentieth. A consensus emerged that markets and democracy …

Economics

Amazon's Pricing Strategy Makes Life Miserable For The Competition

During the Christmas shopping season we will see Amazon change prices on as many as 80 million products during a single day. That is amazing since companies like Walmart, Best Buy and Toys “R” Us have already announced that they will not be undersold and will match any competitors’ prices in a …

How Graph Analytics Can Connect You To What's Next In Big Data

Everything in our digital universe is connected. Every single day, you wake up and start a series of interactions with people, products and machines. Sometimes, these things influence you, and sometimes you play the role of the influencer. This is how our world is connected, in a network of …

How Can Businesses Navigate Asia’s Increasingly Complex Supply Chain Systems?

Increases in production costs in some parts of Asia, continual increases in freight costs, heightened government regulations, and trade restrictions are some examples of underlying forces that prevent companies from fully understanding the true costs of their products and the complexity of the …

Ford continues its bring-your-own-navigation push with Sync support for TomTom

Ford(s f) is bringing its Ford AppLink connected infotainment services to Europe, starting with the Ford EcoSport compact SUV. As part of its …

Suddenly, Google Looks Shaky

Investors punished the company with a stock sell-off, and now Google shares are trading at $511.17, well below a 52-week high of $604.83.<p>In a story on the disappointing earnings, BI's Jillian D'Onfro pinpointed Google's problem: its big business, search advertising, isn't growing as fast as it used …

Google Search

The Market Outsmarts Everyone

Stated simply, the Efficient Markets Hypothesis, or EMH, is this: Anything you know, the market already knows. So the EMH says that you can't make …

Mobile Advertising Is Exploding And Will Grow Much Faster Than All Other Digital Ad Categories

Historically, there has been a big disparity between the amount of time people actually spend on their smartphones and tablets (significant and growing), and the amount of ad money spent on the medium (still tiny).<p>But BI Intelligence expects that this gap will narrow substantially, as enthusiasm …

Digital Advertising

"Twin Peaks" returns to a TV landscape it helped create

October 07, 2014 | 2:14 PM<p>Embed Code<iframe src="https://www.marketplace.org/2014/10/07/business/screen-wars/twin-peaks-returns-tv-landscape-it-helped-create/popout" frameborder="0" width="100%" height="240px"></iframe><p>Copy<br>• Close<p>Embed Code<iframe …

29 Free Internet Tools To Improve Your Marketing

<i>This post originally appeared on the Buffer blog.</i><p>Aren’t shortcuts just the best?<p>While everyone else takes the long way, you and your shortcut get to breeze right through, skipping a few steps and feeling pretty smart doing it.<p>Finding a good marketing shortcut feels especially great, considering all …

Apple Pay And How Computers Became The Cocaine Of The 21st Century

When Apple Pay was announced alongside the iPhone 6 earlier this month, the generational project of escaping money became simultaneously more imaginable and less possible than ever. The rapid digitization of the economy, a process Apple’s products and services have helped steer, has made the …

Indicative: 'The Next Generation of Web and Mobile Analytics'

From the founders of Xtify, later acquired by IBM, and MeetMoi, subsequently snapped up by Match.com, comes Indicative, a company that’s setting out to build “the next generation of web and mobile analytics.”<p>The New York-based startup is officially launching its core product out of beta today, …

Why Amazon has no profit—and why it works

• More capacity for more products, including 3P products<br>• Proximity—as Amazon builds warehouses closer to customers, the shipping time goes down and so too does the shipping cost, a further flywheel effect for Prime<br>• AWS<br>• More expensive warehouses—that is, the existing business is becoming more expensive …

Customers

Mary Meeker’s 2014 internet trends report: all the slides plus highlights

• Internet user growth has slowed below 10%, smartphone growth is still strong but slowing.<br>• But mobile data traffic is accelerating—up 81% year-over-year—thanks to video, where mobile is now 22% of consumption.<br>• Only 30% of the world’s 5.2 billion mobile users have smartphones—still room for …

Mobile

Denny's aimed at 1% opens in New York with $300 Grand Slam

Denny's swung open its doors in a luxury apartment building in New York's City's financial district Friday morning.<p>And it had every marking of trying to attract Masters of the Universes and ladies who lunch -- what was made to look like copper-stamped ceilings, exposed brick walls, faux Tolix …

Amazon’s new ad network has a secret weapon against Google AdWords: shopping data

The secret sauce of delivering relevant ads is rich and clean demographic, psychographic, and social data. Google has data on what we search for, Facebook has data on what we like and share, but Amazon’s data may be the best of all for targeting ads. It has data on what we browse and buy.<p>That’s why …

#Love: I’m Single, Therefore I Tinder

In the game of Tinder, you win or you get bored and give up. That is pretty much standard operating procedure for anyone with a smartphone and a libido.<p>But what if you’re bad at Tinder?<p>Naturally, I can’t solve all your problems. But experts from across the country, as well as Tinder’s own Sean Rad, …

18 Useful Internet Marketing Statistics that You Can't Ignore

Marketing

Big Data: The Secret to Revenue Creation [Infographic]

Although we now have more valuable data about buyers than ever before, only 12% of organizations are putting that information—Big Data—into play.<p>Big …

The State of SEO in 2014

Most search engine-optimization (SEO) practitioners (71%) say understanding the link between social sharing and search rankings is more important in …

Major Companies Are Now Too Poor To Advertise During Sports Events

That was the message Thursday from American Honda assistant VP-advertising Tom Peyton, whose company spends more than $600 million on U.S. television advertising annually and sponsors the Honda Classic golf tournament, the Rose Bowl's Rose Parade, and the NHL's Anaheim Ducks.<p>"There has to be a …

Denver Broncos

Five Steps To Master Big Data and Predictive Analytics in 2014

As recently as the past two years, one of the seminal issues regarding Big Data was storage, especially with respect to the exponential growth and size of unstructured data that did not fit into databases (<i>e.g.</i>, video feeds, PowerPoint presentations). Indeed petabytes and exabytes of data exist in …