Sam Gu

31 Flips | 6 Magazines | 58 Likes | 6 Following | 1 Follower | @gugubear2015 | Keep up with Sam Gu on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “Sam Gu”

Vientiane, Laos - Travel Guide for Food Lovers (Eat, Drink, and Stay)

Lao food is rightfully gaining worldwide popularity.<p>Vientiane, the capital and largest city in Laos, is a premium destination for food lovers – get …

Repeat Vietnam: The trip I had to have

Sometimes a second visit makes all the difference. Living up to our blog name I recently made a repeat visit to Vietnam, and it was pretty much the …

Beat's guide to the perfect Echuca road trip

While you may be visiting the northern Victorian town to catch the likes of Neil & Liam Finn, Kasey Chambers, Josh Pyke and The Teskey Brothers at …

Melbourne Sightseeing: Top 10 Things to Do in Melbourne in 2018

Australia’s second largest city, Melbourne is one of the world’s most liveable cities, and draws visitors from all over the globe with its elegant …

Top 10

How Values-Based Leadership Transforms Organizational Cultures | Inc.com

Simply put, organizational culture is the collective result of how people on the team think and behave, their shared values and how they react to internal and external stimuli. A company culture is either decisively created and nurtured from the very beginning or - more typically - it develops …

Pepsi reveals new logo design for its bottled water brand

Pepsi has revealed a new logo design for its bottled water brand, Aquafina, and it's a bold refresh for a brand that's remained largely untouched for …

Many People Overlook This Common Creativity Killer | Inc.com

There is a silent, and thus often overlooked creativity killer lurking in your work life. It's not obvious like an over-controlling manager, a nay-saying client, or a fear of failure. It's something that many people never consider, but is just as devastating to your ability to generate and execute …

The 10 things in advertising you need to know today

<b>1. A former Topsy employee has an interesting theory on why Apple shut down this $200 million acquisition.</b> He thinks Apple wanted to take on Google's search ad dominance.<p><b>2. The FTC has issued specific guidelines on what native ads are meant to look like.</b> The FTC says simply saying a native ad is …

Advertising

Creating Photoshop Composites for a Mercedes-Benz Sprinter 4×4 Brochure

Mercedes-Benz Canada commissioned me in 2014 to shoot photos for the 2014 Sprinter lineup. In addition to those photos, I was also asked to piece …

A former Goldman Sachs employee who launched a startup says this is the most impressive question a job candidate has asked her

Becca Brown, cofounder of Solemates, a brand of women's shoe-care products, estimates that she has conducted nearly 60 job interviews since launching her business six years ago — and dozens per year before that when she worked at Goldman Sachs for nearly eight years.<p>She tells Business Insider that …

Want to be a Creative Leader? Adopt These 10 Qualities - Small Business Trends

Creativity, innovation and adaptability are the hallmarks of today’s best leaders. Not CEOs mind you, leaders. Don’t confuse a title like CEO with …

A new study finds a key component of effective leadership is surprisingly simple

In fact, research suggests that extroversion is generally a strong predictor of successful leadership.<p>Yet a new analysis of 25 studies, led by Dana Joseph, Ph.D., at the University of Central Florida, complicates the idea that simply being outgoing is enough to make you an outstanding leader. Now, …

Eleven things ultra-productive people do differently

When it comes to productivity, we all face the same challenge–there are only 24 hours in a day.<p>Yet some people seem to have twice the time; they have an uncanny ability to get things done. Even when juggling multiple projects, they reach their goals without fail.<p>We all want to get more out of life. …

30 Creatives Whose Smart, Funny and Innovative Work Keeps Advertising Interesting

They make the work you wish you'd made. Work that makes you think, makes you laugh, makes you feel, and—perhaps most of all—makes you jealous. It's …

Marketing: 3 Reasons To Tell A Story, Not Sell Technology

In these fast paced times Marketing’s role has become much more complex amid the cacophony of noise from social networks, new media, the proliferation of mobile devices, changing TV viewer habits. To manage this, organizations must turn their attention to storytelling. 97% of CMOs think <i>marketing</i> …

Mobile Devices

5 Websites Every Entrepreneur Should Visit Regularly

With a quick keyword search or the click of a button, most entrepreneurs can find answers to questions, resources, or the latest small business …

How to Make Your Product Go Viral Without Any Marketing | Inc.com

Sriracha is the number one example of word of mouth advertising.<p>Also known as word of mouth influence, it's an amazing way to get your product out there when you're small business marketing. Think about it: you've heard of sriracha, right? Of course you have.<p>But do you know how you know what it …

It Only Takes a Seed: 7 Fundamental Steps to Build Your Personal Brand

Welcome to the digital age of marketing where you are the brand. You can run and hide but you can’t escape the need to build your personal brand.We …

Without a robust core idea on which to build, even the most creative and well-targeted advertising won’t boost a brand’s value<p>You can’t amplify something that isn’t there. Good marketing plays a major role in motivating sales and consumer love by expressing what a brand stands for. But it can have …

Marketing

3 Free Twitter Tools for Killer Real-Time Marketing

Twitter is a unique and potentially valuable marketing channel for many reasons, not the least of which is its real-time nature. A Twitter timeline …

5 Smart Millennial Entrepreneurs Using Instagram for Business

Page: 1 2 3 4 5<p>In our Suppliers & Millennials Building Brands in the Digital Space session at <b>Entreprenurs Summit</b>, <b>Black Enterprise</b> is talking with …

How I Made It: Advertising veteran Jimmy Smith

<b>The gig:</b> Advertising veteran Jimmy Smith, 53, has orchestrated award-winning work for brands including Nike and Gatorade, the latter involving the adoption of the more edgy "G" in packaging and marketing the sports drink. Since 2011, Smith has been chief executive and chief creative officer of …

How to Write a Great Business Plan: Key Concepts | Inc.com

Some entrepreneurs succeed without a business plan. With great timing, solid business skills, entrepreneurial drive, and a little luck, some founders build thriving businesses without ever creating even an informal business plan.<p>But the chances are more likely that those entrepreneurs fail.<p>Will a …

4 Tools to Skyrocket Your Demand Generation Strategy in 2015

Besides the fact that the email I received from Megan was extremely relevant to me at the time, the reason that I even opened it in the first place was because I saw a familiar name. To be honest, I didn’t even remember where I knew the name from at the time but I was inclined to open it because it …

This Guy Planned The Best European Road Trip So You Don't Have To

If you thought planning a road trip in the U.S. was hard, try planning one for Europe.<p>Randy Olson, the brilliant Ph.D. candidate who recently planned the best way to road trip across America, just calculated the most epic European road trip ever. Add it to the bucket list <i>pronto</i>.<p>To calculate the …

Leveraging The Playing Field: How Soccer And New Business Models Can Promote Development And Peace

The 2014 FIFA World Cup in Brazil was estimated to be the most widely viewed sports event in history, surpassing the 2010 World Cup’s 3.2 billion viewers and generating about $4 billion in sales for FIFA. Overshadowing the 2014 World Cup, however, was a growing public argument about the social role …

6 Competitive Edges Entrepreneurs Gain When They Learn How To Code

Think coding is just for developers and programmers? Think again. Why business owners are taking the lead in the learn-to-code movement.<p>There has been a lot of talk about the learn-to-code movement recently, and much of it revolves around the importance of filling the growing need for software …

To end poverty we also need to ensure equality and sustainability

There seems to be strong political will to do what is needed to end poverty once and for all. But what, concretely, do we need to do? Many things, if we're going to do it right.<p>It is clearly not only a question of growth, although growth, of course, is essential. Through strong – and targeted – …