Greg Barker

21 Flips | 2 Magazines | 18 Following | @gregoryabarker | Keep up with Greg Barker on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “Greg Barker”

The Best Time to Post Tweets, Facebook Posts and More

<i>This post was originally published on the Buffer blog.</i><p>We’re pretty keen on optimal timing for social media here at Buffer, and I figured it was high time I collected all the information we have about online communication into one place. I’ve collected research and stats on Twitter, Facebook, email …

800 Pound Gorilla Among Data Brokers Lets You See Their Dossier About You Starting Today

As first reported here in Forbes in June, data broker Acxiom, after long denying consumers access to complete dossiers about them in their files, has decided to open their vault to the general public. The big day has finally arrived. Earlier on Wednesday, the Little Rock, Ark. company launched a …

Infographic Gets To The Heart Of Things NFL Fans Like

Walmart and donuts, Foot Locker and chicken wings–these are a few of your average NFL fan’s favorite things<p>You may have stereotypes of what a dedicated NFL fan likes, but Austin-based consulting firm PulsePoint has <i>data</i>. By partnering with Starcom MediaVest, the company examined what fans of …

The Best Businesses For Workers, And The Perks They Offer

B Lab, which certifies socially responsible companies, shares its annual list of the firms where anyone would love to work.<p>Every year, B Lab–the Pennsylviania organization behind the quickly growing B Corp certification program–releases a list of the best businesses for the world, based on how well …

5 Steps To Negotiating Like An FBI Agent

Chris Voss was the head of international hostage negotiation for the FBI. His convincing tips on bargaining can help you get what you want.<p>If you’ve ever spent time with human beings, you probably know that it’s impossible to change their minds. So what if someone’s life is on the line?<p>Then you …

To Move Ahead You Have to Know What to Leave Behind

Decisions are the most fundamental building blocks of successful change in our organizations, our teams, and our careers. The faster and more strategically we stack those blocks, the faster and more successfully we achieve change. Yet, change efforts often stall precisely because those decisions …

Become More Data-Driven by Breaking These Bad Habits

Becoming data-driven is a big, profitable deal, as recent academic work shows. I am delighted to see that more and more companies are looking to become more “data driven,” and that the term is penetrating the lexicon ever more deeply. But not every manager is jumping on board with data. Many are …

Seven Tips for Shifting a Mindset in Your Organization

We’re all fascinated by new ideas and how they can grab hold of us, influencing how we think and affecting how we take action. How does Atul Gawande (the checklist doctor) get inside my head, when others don’t? Why does Gwyneth Paltrow make me adjust my behaviors, when others can’t?<p>In business, …

The New CTO: Chief Transformation Officer

We all know that if you put a frog in water and slowly heat it to the boiling point, the frog will stay put and die. But if you throw the frog into already boiling water, it will quickly jump out. Today’s IT leaders have known about the exponential growth of processing power, storage, and …

Harvard Biz Review on Twitter: "Why your customers may not be as happy as you think they are. http://t.co/Tb75R5xNcY http://t.co/09bpGGMKlb"

Add this Tweet to your website by copying the code below. Learn more<p>Add this video to your website by copying the code below. Learn more

How To Build a High-Performing Digital Team

Digital skills are in high demand and short supply. But first things first — how do you define a digital team when nearly everything is digital?<p>Digital teams are responsible for developing, testing, and implementing a strategy to reach and engage target audiences through digital channels like web, …

The Dangerous Tension Between CMOs and CIOs

Business is largely about competition and, even within organizations, a healthy dose of rivalry between colleagues can be a good thing. However, a survey just conducted by Accenture Interactive (see The CMO-CIO Disconnect) points to a downright unhealthy relationship in many C-Suites which can do …

To Go from Big Data to Big Insight, Start with a Visual

Although data visualization has produced some of the most captivating artistic displays in recent memory, some of which have found their way into exhibits at the New York Museum of Modern Art and countless art installations around the world, business leaders are asking: is data visualization …

Why Giving People an Option to Be Charitable May Hurt Your Business

After a store chain introduced new recycling machines that allowed consumers to donate their returned bottle-and-can deposits to charity, people started avoiding the machines, says a team led by Mikael Knutsson of the University of Gothenburg in Sweden. Whereas the amount of deposits returned by …

Four Areas Where Senior Leaders Should Focus Their Attention

It was getting close to lunch time and the people seated around the table — the CEO and seven of his direct reports — were clearly getting antsy. But it wasn’t because they were hungry. In fact, they’d been eating snacks all morning, mostly out of boredom.<p>The COO was at the front of the room, …

Let Your Customers Streamline Your Business

<i>This post was coauthored by Lisa Bodell.</i><p>Customers appreciate simplicity. In fact, a number of recent studies have shown that it’s key to their loyalty and satisfaction. CEB reported in HBR last year that the most important factor in creating customer “stickiness” was “decision simplicity,” i.e. the …

Seven Types of Sales Managers

Over the past decade, I’ve worked closely with hundreds of vice presidents of sales, and like all of people, each has a unique personality. Some are gregarious. Some are assertive. Some are action-oriented. But even as I observe their individual differences, I have recognized patterns of behavior, …

Make Your Knowledge Workers More Productive

With scarcely any help from management, knowledge workers can increase their productivity by 20%. When we interviewed 45 such people across 39 companies in 8 industries in the United States and Europe, we found that by identifying low-value tasks to either drop completely, delegate to someone else …

Case Study: Bet on One Big Idea or Diversify?

The latest clinical trial of the experimental therapy L-39, conducted in India, was finally complete — and the results were thoroughly underwhelming.<p>Hilde Dach, the former chief scientist at drug-development start-up Genbac and now a team leader at German pharmaceuticals maker Caliska, which had …

Mapping the Cyberwar Battlefield

A version of this article appeared in the September 2013 issue of <i>Harvard Business Review</i>.

Customer Intimacy, Meet Operational Excellence

What is more important to company success, a strong external focus on customer experiences or an internal focus on effective and efficient operations?<p>Of course, it’s a false dichotomy — you need both. I described in an earlier post how Tesco worked for years to improve its supply chain …