Grace C

530 Added | 13 Magazines | 25 Likes | 6 Following | 3 Followers | @gracula | Keep up with Grace C on Flipboard, a place to see the stories, photos, and updates that matter to you. Flipboard creates a personalized magazine full of everything, from world news to life’s great moments. Download Flipboard for free and search for “Grace C”

Hackers once stole a casino's high-roller database through a thermometer in the lobby fish tank

LONDON — Hackers are increasingly targeting "internet of things" devices to access corporate systems, using things like CCTV cameras or air-conditioning units, according to the CEO of a cybersecurity firm.<p>The internet of things refers to devices hooked up to the internet, and it has expanded to …

Internet of Things

How to tell when someone is talking BS about blockchain

Just three months into 2018 blockchain has emerged as one of the most over-used buzzwords in the digital industry and beyond. Terminology around the …

Bad news: 43% of login attempts 'malicious' Good news: Er, umm...

Also bad: Unpatched systems, unsecured APIs, IoT gear, anthrax candy, bottomless pitsAn extraordinary 43 per cent of all attempted online account …

Cybersecurity

New paper batteries can be discarded with zero ecological impact

Forget lithium – this Barcelona-based company is creating batteries with paper. Fuelium is developing paper-based batteries designed for disposable …

Beware of sketchy iOS popups that want your Apple ID | Ars Technica

Benign iOS prompts are indistinguishable from those generated by malicious apps.<p>One of iOS' rougher edges are the popups it produces on a regular but …

App Store

In the Next Wave Of Innovation, Big Data Is Your Competitive Advantage

Data is becoming a valuable commodity, like oil in the 20th century. Here's how companies should be using it.<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Demand for data has been surging over the past few years. Companies are rushing to adopt in-house data warehouses and business …

Big Data

Can graphic design save your life?

<b>(CNN) —</b> A cigarette oozing fat. The clinical white glow of a pillbox. The distant green of a pharmacy sign. We might overlook it, but graphic design plays a major part in our perceptions of health and medicine. Through imagery and information, designers can have a massive effect on public health, …

Public Health

The world’s largest floating solar farm

How China Floated to the Top in Solar<p><i>A boat navigates the Huainan solar farm.</i><p>By <b>CHARLIE CAMPBELL</b> | Photographs by <b>KEVIN FRAYER</b>—Getty Images<p>When Sang …

Solar Power

Microsoft's true holographic display fits in your glasses

A lot of the technology billed as holographic, well, isn't. Not even HoloLens. Real holography requires a laser-generated 3D image, and it's no mean feat to stuff that into something you can comfortably wear. Microsoft just made some important progress, however. Its researchers have developed a …

Augmented Reality

Russian hackers targeted just one Yahoo employee in order to breach 500M accounts

More details about the activities that led to one of the biggest data breaches in history are coming to light now that the Department of Justice has indicted four suspects for the 2014 Yahoo hack that affected more than 500 million accounts. An early report revealed how Russian spy operatives and …

U.S. Department of Justice

Bad news for online advertisers – you’ve been ’ad

Precision marketing through digital and social media aims to open our hearts and wallets. If only<p>There is, alas, no such thing as a free lunch. The trouble with digital technology, though, is that for a long time it encouraged us to believe that this law of nature had been suspended. Take email as …

Procter & Gamble

Improve Your Analytics Skills With These 9 Tips

Looking for a worthwhile New Year’s resolution? A resolution that will help your career? A resolution you can keep? Resolve to become a better analyst in 2017.<p>How can you become better at your work? You know the old standbys like attending a class, taking on a challenging project, and networking …

Networking

Another reason why inbound marketing is winning!

With Inbound Advertising, on the other hand, rather than interrupting individuals with TV ads, the companies create videos that would-be customers …

Asking you to change passwords makes it easier to hack the system

WASHINGTON — Reset your password. Update your anti-virus program. If such demands irritate you, you may have computer “security fatigue.”<p>Load …

Why do Most Bloggers Fail? A Review of Flawed Blogging Practices that Knock Most People Out

Even if you’ve only developed an interest in digital marketing in the past month, there’s still a good chance that you’ve come across something that …

Marketing

A 40-year-old technology still beats Facebook for getting people to visit websites

Image: Rachel Johnson<p>Image: Rachel Johnson<p>EMAIL DELIVERS AS much website traffic for Irish e-commerce businesses as every social media network …

This Email Hack Will Save You So Much Time

There are many moments in the day when a personal assistant could come in handy, from having lunch ready on your desk at 12:30 sharp to making sure …

Productivity

Pro Tips for Crafting the Best Mass Emails | Inc.com

Look we know: you just want to copy and paste.<p>You do it, I do it, God does it. Honestly, who the hell (besides your mom) wants to rewrite every email as a unique treasure?<p>But, seriously, if you are going to send a mass email, it can't look like a mass email because then your relationship with the …

Writing

Old fashioned marketing won’t help Wonda achieve 20% market share in Malaysia

Wonda Coffee, owned by Asahi Group of Japan used The New Straits Times (NST) a Malaysian daily to launch its hallmark canned coffee with what the NST …

Is Word-of-Mouth Marketing Still Worth Your Time?

The adage goes that word of mouth is the best form of advertising. But that motto, like the types of advertising it once referred to, has now been …

Print - finish it off! On trend finishes to wow your clients | Creative graphic & website design agency

Print and print finishes are seeing a resurgence in 2016. Far from being dead, print is alive and well, thank you very much – thanks to the rise of …

Letterpress

Five Visual Branding Mistakes That You May Be Making

<b>The visual branding</b> identity of a company is very important because having one that stands out for the right reasons is crucial for capturing the …

To Increase Sales, Get Customers to Commit a Little at a Time

Most sales models include a conversion funnel in which reps try to convert a marketing-generated lead into a prospect and then a customer through sequential steps. In this model, sales people are expected to make the process as friction-less as possible for the potential buyer and to close the deal …

Selling

How Small Businesses Can Take Advantage Of Pokémon Fever | Inc.com

<i>How important has Pokmon GO been for small businesses? originally appeared on Quora:</i> <i>the knowledge sharing network where compelling questions are answered by people with unique insights</i>.<p>In less than a week, the phenomenon of Pokmon Go has completely transformed retail businesses. Astute small …

Pokémon

What do you expect your TV ads to do?

<b>KEY TAKEAWAY:</b> According to a 2016 STAT-Harvard poll,<b> only 7% of consumer respondents were motivated to talk to their physician about a prescription</b> …

Marketing

Social Media, Culture and Marketing: Chelsea Matthew Cracks the Code

Packaging matters. It contradicts the "looks aren't everything" proverb, but it's a salient truth--looks can be just as important as content.<p>As media evolves, creative industries are growing more finicky, and design and content alone are no longer enough to reach success. Since the oversaturation …

Public Relations

This student-made gadget can detect fonts and capture colors

Some people take photos of designs they see out in the world that inspire them. Others create mood boards for tracking inspiration. But having a photo of something isn't the same as being able to use it in your own work. Knowing this, Fiona O'Leary, a student at the Royal College of Art, developed …

Typography

The Weird Business Behind a Trendy "Anti-Aging" Pill

A renowned MIT aging scientist as cofounder. Not one, not two, but *six *Nobel prize laureates as scientific advisors. Oh, and a product that could …

Millions of Android Devices Were Infected by a Chinese Advertising Firm

In case you needed a reminder that hacking is big business: a group of cybercriminals operating as part of a Chinese advertising firm, has been …

Cybersecurity

Sphero's SPRK robot for kids can now withstand more abuse

Nearly two years ago, Sphero decided to turn its robot ball into more than a toy. The company launched SPRK, an educational program for kids to build up their coding skills, as a complement to its charming connected device. Then, in 2015, it followed that up with the Sphero SPRK Edition, a …