Vinay govande

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A Better Way to Map Brand Strategy

Marketers have always had to juggle two seemingly contradictory goals: making their brands distinctive and making them central in their category. Central brands, such as Coca-Cola in soft drinks and McDonald’s in fast food, are those that are most representative of their type. They’re the first …

Profit

Robot learns via trial and error like a human

Researchers at the University of California at Berkeley have developed algorithms that allow robots to learn by making mistakes -- just like a real person.<p>Robot "brains" are very different from human brains, and teaching robots how to do tasks is usually just a matter of writing the right code. It …

Robotics

Brain implant controls robotic arm - with the power of thought

Breakthrough as neuro-prosthetic device implanted in “higher” brain region, allows paralysed man to control robotic arm just by thinking about it<p>Erik Sorto, a 34-year old American, has been unable to move his arms or legs for more than a decade, since a gunshot wound left him paralysed from the …

Neurophilosophy

I Heart My National Park: Denali

Wildlife biologist <b>Patricia Owen</b> has worked at <b>Denali National Park</b> for more than 25 years. Her specialty? Grizzlies and other charismatic megafauna. While overseeing the park’s wildlife management program to minimize human-wildlife conflicts through education, Pat gets up close and personal with all …

What Is Strategy, Again?

If you read what Peter Drucker had to say about competition back in the late ’50s and early ‘60s, he really only talked about one thing: competition on price. He was hardly alone — that was evidently how most economists thought about competition, too.<p>It was this received opinion Michael Porter was …

Innovation

How to Show Trustworthiness in a Job Interview

Most advice about job interviews is about how to assess a candidate’s skills, if you’re the interviewer, and how to demonstrate your skills if you’re the candidate – so that you will come across as smart and motivated. And there, right out of the gate, we’ve got a problem. Because the most …

Job Interviews

Mindfulness Can Literally Change Your Brain

The business world is abuzz with mindfulness. But perhaps you haven’t heard that the hype is backed by hard science. Recent research provides strong evidence that practicing non-judgmental, present-moment awareness (a.k.a. mindfulness) changes the brain, and it does so in ways that anyone working …

Mindfulness

4 CEOs Who Are Making Frugal Innovation Work

In 2004, the French car maker Renault launched Logan, a no-frills sedan priced at €5,000 euros ($6,000). Initially destined for emerging markets, the low-cost car became a huge hit in Western Europe where, due to the recession, budget-conscious consumers had begun seeking affordable products that …

A List of Goals Is Not a Strategy

Let’s say you’re getting together with other managers and employees to develop your organization’s or unit’s strategy. No matter how much discussion and enthusiasm you bring to the task, you’re likely to emerge with a list that looks like this:<p>Growth<br>• Superior operational outcomes through efficient …

Sometimes the Best Ideas Come from Outside Your Industry

It’s a strange thought, but the solution to your business’s innovation problem may be walking around in the head of someone who applies theatrical makeup for a living.<p>Or plays robot soccer. Or installs heavy machinery in mines. Or does something else that’s apparently unrelated to the problem …

MORGAN STANLEY: Here Are The 45 Best Stocks For The Long Run

In September, strategist Adam Parker said the S&P 500 could peak near 3,000 during this cycle.<p>In a recent note to clients, Morgan Stanley analysts identified 45 stocks that could work with the long-term recovery in mind.<p>"Given the extremely long time horizon, we were agnostic about current …

Investing

Opinion: 3 preferred-stock ETFs with dividends of at least 5%

Income investors have had it tough over the past few years, as interest-bearing assets have delivered anemic yields.<p>Despite the likelihood of an …

Investing

What Leaders Really Do

The article reprinted here stands on its own, of course, but it can also be seen as a crucial contribution to a debate that began in 1977, when Harvard Business School professor Abraham Zaleznik published an HBR article with the deceptively mild title “Managers and Leaders: Are They Different?” The …

Management

How to Start Thinking Like a Data Scientist

Slowly but steadily, data are forcing their way into every nook and cranny of every industry, company, and job. Managers who aren’t data savvy, who can’t conduct basic analyses, interpret more complex ones, and interact with data scientists are already at a disadvantage. Companies without a large …

The Key to Change Is Middle Management

At the inaugural meeting of a change transformation effort under way at a hospital in San Jose, California, nurse Michelle delaCalle faced a room full of people who were discouraged by the organization’s earlier attempts at change. She stood and shared a story of her own about how making people …

How to Manage Sales People: Activity Based Management vs Results Based Management

There has always been a lot of discussion about which is the best approach to managing sales people, activity based management or results based management. For the record, I’m 100% in the results based management camp. I don’t believe there is only one way to get a job done. Activity based …

Why Creativity Isn't All About Originality

History is littered with millionaire thieves who managed to capitalize on an existing idea in a way that effectively made it their own.<p>This should be good news for most of us, since it relieves us of the pressure to truly invent and innovate. It’s no excuse for laziness, but it’s still a breath of …

How to Market Test a New Idea

“So,” the executive sponsor of the new growth effort said. “What do we do now?”<p>It was the end of a meeting reviewing progress on a promising initiative to bring a new health service to apartment dwellers in crowded, emerging-market cities. A significant portion of customers who had been shown a …

The Silent Killer of New Products: Lazy Pricing

72% of all new products don’t meet their revenue targets. And a quarter of companies, according to the same survey, confess that not <i>one</i> of their new offerings met its profitability goals.<p>This new (and alarming) data comes from pricing consulting giant Simon-Kucher & Partners, which conducts its …

The Reason Your Team Won’t Take Risks

Most senior managers agree that taking risks is important for innovation, but in far too many cases, they don’t act like they believe this. For example, one global organization, where one of us conducted a culture survey several years ago, considered itself to be highly supportive of developing new …

A Predictive Analytics Primer

No one has the ability to capture and analyze data from the future. However, there is a way to predict the future using data from the past. It’s called predictive analytics, and organizations do it every day.<p>Has your company, for example, developed a customer lifetime value (CLTV) measure? That’s …

Should You Get an MBA?

At least once a month an ambitious and hard-working person in their 20s asks me, “Should I get an MBA?” I earned my MBA from Stanford’s Graduate School of Business in 2000, and since 2007 I’ve been an Instructor and an internal coach back at the GSB, helping hundreds of students develop their …

'Holy Grail' Battery Scientist Explains Incredible Breakthrough

Yi Cui might just change the world. Last month the Stanford University professor of material science and his 50 strong team of researchers published a paper on the biggest battery breakthrough in decades – a self proclaimed ‘Holy Grail’. Now I speak to Cui to discover the real world practicalities …

Curiosity Is as Important as Intelligence

There seems to be wide support for the idea that we are living in an “age of complexity”, which implies that the world has never been more intricate. This idea is based on the rapid pace of technological changes, and the vast amount of information that we are generating (the two are related). Yet …

In meetings, female executives struggle to hit the mark

Meetings matter. While many of us dismiss them as a waste of time and energy, a team of career coaches report that meetings are vital for presenting yourself to others and establishing your leadership credentials. In particular, meetings matter to women, because women are less proficient than men …

The Most Successful Entrepreneurs Have These 5 Traits | Inc.com

Have you wondered what separates entrepreneurs from everyone else? Is it a Type-A personality? Is it being a visionary? Is it being an inspirational leader? While many entrepreneurs do possess those traits, they aren't necessarily the most common ones among successful entrepreneurs. Sure they can …

Entrepreneurship

The 4 big fears all us men have to face

Stressed out? Blocked? Too much pressure? Feel something’s holding you back? What’s sabotaging you? Look closely, they’re right there. In front of …

Stock Markets

Your Company Is Not a Family

When CEOs describe their company as being “like family,” we think they mean well. They’re searching for a model that represents the kind of relationships they want to have with their employees—a lifetime relationship with a sense of belonging. But using the term family makes it easy for …

Strategy Isn’t What You Say, It’s What You Do

You sometimes hear managers complain that their organization has no strategy. This isn’t true. Every organization has a strategy: its strategy is what it does. Think about it. Every organization competes in a particular place, in a particular way, and with a set of capabilities and management …

What Does Pixar’s Collective Genius Look Like?

What happens when an organization innovates? What does that process look like?<p>It’s an important question if you want more innovation, because the answer will shape what you do as a leader. If you think, as many do, that innovation comes from hiring a few “creative” people and implementing their …