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The creative origins of product designer Dieter Rams

Ideas of what can and must be achieved through good design are constantly changing depending on cultural and technological developments. German product designer Dieter Rams, however, came up with a foundation that advocates for the purist, almost imperceptible design. His 'ten principles of good design' are considered timeless bedrocks of design theory and practice today.

The creative origins of product designer Dieter Rams

Photo: www.classicdriver.com

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