gerardo fernandez

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1 Sales Approach 34 Times More Effective Than Email, According to New Cornell Study | Inc.com

If you can measure it, you can manage it, goes the old adage. Partly, that's why email marketing is so successful. If your success rate is only 2 percent, you just send more. For larger campaigns, you have people who manage the email campaign, the A/B testing, the design, and all of the marketing …

Digital Marketing

The 4-Step Process That Mentally Strong People Use to Make Quick Decisions | Inc.com

Whether it's from fear, slow to take action or a multitude of other potential causes, indecision is the kryptonite to growth.<p>It's better to make a decision and it is the wrong one than to not make a decision for fear of it being the wrong one. When you make a decision regardless of the result, …

Employment

16 things you need to let go of if you want to be successful

When it comes to achieving success, there’s a lot of focus on the things that you need to add to your life, like learning a new skill or finding a …

How to blow your boss’s mind

We all want to get ahead. Still, even when it seems you’re doing everything right — you’re never late to work, rarely take a sick day, and always …

Once you learn these 9 brutal truths about life, you'll be much wiser (according to Ancient Sanskrit)

Ever heard of Sanskrit? It’s an ancient language that underpins Hindu and Buddhist thought. It’s had a huge impact on many lives through Central and …

If You Want To Accelerate Your Personal Growth Easily, List 10 Things Every Day

No doubt you’ve heard that successful people have a tendency to wake up early. However, it’s not the waking up early that makes them successful – …

How the Internet of Things Is Transforming Industries You Would Never Think Of | Inc.com

I was eleven years old when my family got its first computer in 1981. It didn't do much. Mostly, I used it for writing reports for school and playing video games. My dad also ran some spreadsheets to help him run his business, but for the most part, the family computer was something us kids spent …

Internet of Things

Understand the Fundamentals of Light - a Bite-Sized Guide for Photographers

In order to understand the fundamentals of light, let's roll this back a little and consider whether you have ever asked yourself what photography</i> …

The Pre-Startup Checklist That Can Help You Avoid Business Failure

Why do so many new businesses fail? Maybe it’s because too many would-be entrepreneurs concentrate on the wrong issues before the actual startup happens. For example, the IRS has published a checklist for starting a business that deals with things like business structure and applying for an …

Small Business

4 Reasons to Rent Instead of Buying

Buying a home is part of the American Dream, but that doesn't necessarily mean it's the best choice for you.<p>For decades, the conventional wisdom has …

The Cheapest Places to Travel for Each Month of the Year

<i>This content originally appeared on Travel + Leisure</i><p>You’ve heard the myths: Tuesday is the best day to book airfare. Wednesday is the best day to …

5 Millennial Jobs That Parents Just Don't Understand

Got any millennials in your friend or family circles? Chances are at least one of them holds a job title that makes little or no sense to you, or maybe doesn't quite sound like a "real job."<p>Here's a list of some of the most popular jobs held by millennials that parents just don't understand — and …

Public Relations

Learn From Warren Buffett's Diversification

One of the investing principles we are thought and read about is to diversify our portfolio by sector and by asset allocations. It's one of the …

What mastering a new skill every 30 days has taught me (part one)

I am a workaholic. I have also been fortunate enough to do jobs I have very much enjoyed (and still enjoy) and work with incredible people making …

How to Cultivate Mental Toughness

Grit. Determination. Willpower. Fortitude. Do you have what it takes to persist in the face of challenges? To pick yourself up and carry on even when …

How to Become the Most Persuasive Person in the Room | Inc.com

Let's be honest, it takes more than knowledge, position, and popularity at work to convince people to see things your way. It takes the power of persuasion.<p>If you want to succeed, you have to be able to persuade and influence others. It doesn't matter how smart and skilled you are--if you don't …

Self-improvement

How Meditation Literally Changes Your Brain (and 5 Tips to do it Properly)

I’ll be honest – I’ve tried meditation on and off for the last two years, but I always found it too difficult.<p>I never stuck to a routine and couldn’t …

Meditation

30 Things About Life I Wish I Had Known 10 Years Ago

Last week I turned 30. Unlike most people, I do like getting older. 10 years ago, I was a complete idiot.<p>Now, a decade later, I still know nothing, …

3 Steps for Explosive Online Marketing Growth

Online marketing is only as complicated as you make it.<p>Opinions expressed by <i>Entrepreneur</i> contributors are their own.<p>Many business owners are under the impression that online marketing is extremely complicated because some online marketing efforts fail miserably, while others are responsible for …

If You're Too Busy for These 5 Things, Your Life Is More Off Course Than You Think | Inc.com

Despite turbulence and other conditions keeping airplanes off-course 90 percent of flight time, most flights arrive at the correct destination at the intended time.<p>The reason for this phenomenon is quite simple -- through air traffic control and the inertial navigation system, pilots are constantly …

Self-improvement

How Big Data Is Giving Local Tourism Organizations A Big Boost

If you’re planning a vacation, you probably got more than a little help from the Internet, whether it was searching for inspiration, buying tickets, reserving accommodations or researching attractions. According to a 2014 survey by PhoCusWright, consumers use an average of 6.5 sites and devices for …

Tourism

Top 6 Science Inventions You Probably Haven't Heard Of

<b>High school students from Southeast Asia protect the environment with inventions that challenge the status quo.</b><p>Did you know bamboo can be used to …

Intel Corporation

What Plans Are Savvy Travelers Making Right Now?

<i>A:</i><p>The heart of winter is the ideal time to start planning that summer vacation. Thinking of going abroad this summer? According to Expedia's 2015 Air Travel Trends report, the cheapest international flights go on sale 171 days before departure—meaning if you want to tavel in June or July, now is …

Skiing

Gasoline and Greed

Why have gasoline prices come down so much? Certainly global prices for crude oil have dropped, but why did the local gas station operator drop prices that you and I pay? A year ago I filled my tank for $3.32 and nine-tenths. If I was willing to pay that price last year, why does he charge me a …

Customers

5 Common Investment Mistakes You Don't Want to Make

You may have made a resolution to save more this year but how should you invest your savings for long term goals like retirement or education expenses? It’s one of the most common questions we get. Let’s start by looking at what NOT to do. Here are some of the most common investment mistakes I …

Investing

Becoming Financially Independent: Habits To Make You A Millionaire

Fall has officially kicked off, school has started and for many, it is time to put the nose to the grindstone at work. The next few months are the perfect time to reset your wallet and focus on the long-term financial goals that you want ahead of the holiday season, when restraint and moderation …

VertiKUL drone "delivers" on both hovering and forward flight

When something is sent to you by airmail, it travels in a fast and relatively fuel-efficient fixed-wing aircraft, not a fuel-guzzling helicopter. …

How To Work Much Faster

Working quickly is one of the most important characteristics of the high performing business person.<p>You can be highly intelligent, motivated and experienced, but if your output is slow then you’ll never reach your potential.<p>Speedy working is a craft well worth learning, but few executives spend any …

If You Want To Be Rich, Don't Get An MBA

The first thing I am going to say about wealth is that many authors who write about prosperity and wealth make it clear: <i>A job will not make you rich.</i><p>If you want to be wealthy, at some moment of your life, you will have to create a source of income other than your salary. This is an evident and …