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4 things I learned building chatbots for major brands in 2017

In 2017, my team powered chatbots and voice skills for leading brands like Nike, Vice, Jameson, Marriott Rewards, Simon, Gatorade, and more. We witnessed new user behaviors and uncovered an evolved set of best practices to build a chatbot. Here are four actionable learnings from our work that you …

Chatbots

How IBM builds an effective data science team

Data science is a team sport. This sentiment rings true not only with our experiences within IBM, but with our enterprise customers, who often ask us for advice on how to structure data science teams within their own organizations.<p>Before that can be done, however, it’s important to remember that …

Big Data

Noviable Hostage - Global Real Estate CRM Software Market 2017 Advanced Technologies and Industry Analysis 2022 - ExpressObserver

Noviable Hostage<p>RSS Archive<p>Don't Be a Hostage<p>Global Real Estate CRM Software Market 2017 Advanced Technologies and Industry Analysis 2022 - …

Improving Customer Experience with a Customer Centric Culture

Customer experience (CX) has gained a newfound glory in today’s industrial landscape. CX along with employee engagement are the focal points for …

Customer Experience

Marketers’ Top Personalization Challenge? Data Quality.

While personalization continues to provide an uplift to conversion rates across online and offline channels, marketers have broader strategic goals …

Sustainability

Microsoft launches bot engine and language understanding services out of beta

Two of Microsoft’s key pre-built AI services for developers were made generally available today, so that it’s easier for businesses to build chatbots and other services that use language understanding.<p>Azure Bot Service and the Language Understanding Intelligent Service (LUIS) are both generally …

Wawllet is a blockchain-powered multi-asset wallet and personal finance passport

Blockchain technology is always grabbing the headlines, especially when it comes to cryptocurrencies. But bringing the crypto and fiat currency worlds together still remains a fairly technical exploit, out of reach for regular consumers.<p>Today, Wawllet has announced its plans to develop what it …

4 Reasons “The Maker Movement” Will Redefine Traditional Manufacturing in the U.S.

My Dad and I met for lunch recently, and he showed me plans for a custom potting bench he had already designed and built for my mother. Before I get …

Flowspace is AWS for warehouses

Got too much Internet traffic? Get servers on-demand from Amazon Web Services. Got too many pallets of physical goods? Well now you can get on-demand warehousing from Flowspace. The startup aims to become the next critical logistics service by making atoms as easy to store and ship as bits.<p>“We want …

Startups

Michelle Obama at Dreamforce Just Delivered an Inspirational Message to the Tech World

The former First Lady gave the audience a lesson on how to create actual change.<p>The lines to get into Michelle Obama's keynote at Dreamforce in San Francisco began forming at sunrise at the site of the world's largest software conference. With thousands of people waiting to get in, the excitement …

Michelle Obama

Enterprise marketers spending 22% of their budget on martech - Chief Marketing Technologist

Gartner recently released their <b>CMO Spend Survey 2017-2018</b>. The headline of their report: <i>Budgets Recede Amid Demand For Results</i>.<p>Let’s hear it for …

AI Weekly: There are more pressing problems than god-like AI

A religion based around artificial intelligence is in the news again, this time helmed by Anthony Levandowski, a former member of Google’s self-driving car team. His argument is that humans will eventually create AI that is more intelligent than we are, making it functionally god-like, so we might …

To deliver connected experiences, Xerox CMO constantly evaluates brand's marketing tools

Xerox CMO Toni Clayton-Hine shares how her brand uses martech to connect the dots throughout the customer journey.

Thanks @AdobeMarc for a great demo showing outstanding customer experiences #AdobeSymp @AdobeExpCloud #bmw https://t.co/UdYeTMgf43

Eher Unternehmenskurzvorstellung #AdobeSymp...aber nix neues zum Gamechanger VR /360‘ @s_pfotenhauer ... da gibt es doch bestimmt noch mehr ✌️ https://t.co/4akQjuQOUG

Die neue EU Datenschutz-Grundverordnung aus dem Blickwinkel #DigitalMarketing, #Analytics und der #Personalisierung @ #AdobeSymp #tsmms #GDPR https://t.co/MnJ6cvDa0J

Uber now lets you share your real-time location with drivers to help them find you

Uber has announced a number of new updates today as it looks to help drivers and riders find each other on busy thoroughfares and junctions.<p>With live location sharing, riders are able to opt-in and share their real-time location with drivers. This may be helpful in particularly busy locations or …

Intent is ROI’s hottest up-and-coming power source

Purchase intent is nothing new, but not everyone realizes we're already using it. Columnist John Steinert explains how you can take advantage of …

Report: Location data provides ways to differentiate in a commoditized banking sector

Personalization, improved efficiency and enhanced customer experiences are some of the examples cited in the Unacast quarterly report.

The Web began dying in 2014, here's how

André Staltz<p>The Web began dying in 2014, here's how<p>30 Oct 2017<p>Before the year 2014, there were many people using Google, Facebook, and Amazon. Today, …

Missed MarTech Boston? Watch the full opening keynote sessions now

Last month, we had an incredibly energetic audience of 1,600 professionals at the intersection of marketing, technology, and management at our <b>MarTech</b> …

Boston

My Einstein, My Lightning, All Mine: Live From Dreamforce

A round-up of some new products and product enhancements announced at Dreamforce

CRM

Bots and AI Will Drive a Second Wave of Fragmentation and Disruption [2017]

<i>[2017 update of the</i> <i>post</i> <i>published in 2016]</i><p>Chat applications are becoming a mainstream trend and our preferred way of interacting with colleagues, …

The real danger of Artificial Intelligence it’s not what you think

On November 8th to 10th, I attended the <b>Global Symposium: Artificial Intelligence & Inclusion</b>. There were almost 200 participants, invited from all …

25. Scott Brinker: What CMOs need to know about marketing technology, leadership and transformation

The Psychology of CRM User Adoption – and Why It Matters to Customers

Many companies have implemented CRM. But what happens after implementation? What are the motivators that make CRM a success with its users? Some …

CRM

Ink raises $7M to make printing on college campuses less painful

Ink, a Nebraska-based startup focused on revamping on-campus printing, has raised $7 million from VTF Capital, SQN Venture Partners, Invest Nebraska and NE Angeles. This brings total funding to $15 million, with previous participation from advisors Tony Hsieh of Zappos and Greg Silverman of Warner …

Google Drive